Padel is booming across Europe and Latin America – and now the US is gearing up for its own breakthrough. A new report by Mistrano Consulting outlines how America’s padel market could expand tenfold by 2030, driven by private investment, indoor facilities, and global brand engagement.

padel adidas

Source: Adidas

US enters an early but decisive growth phase

According to The State of Padel in the US Report 2025 by Mistrano Consulting, the US padel ecosystem is still relatively small compared to Europe but is growing rapidly. The country counts 688 courts across 180 active facilities and an estimated 112,872 players as of Q2 2025. 

By 2030, the study forecasts 6,800 courts and over 900,000 active players. That growth trajectory would make the US one of the world’s top three padel markets within a decade, alongside Spain and Italy.

“Those who invest early will capture leadership in a racquet sport set to become the next major breakout opportunity in the US,” the report concludes.

Lessons from Europe: sustainable scale over hype

Mistrano Consulting draws heavily from Europe’s experience – where success and setbacks coexist. Spain remains the model market with more than 17,000 courts and 5.5 million players. Italy shows the power of private entrepreneurship and franchising. Sweden, by contrast, serves as a cautionary tale of overbuilding and short-term hype.

For investors and European suppliers, these comparisons underline the need for disciplined site selection and coaching infrastructure. Scalable infrastructure and professionalization are key to transforming new sports categories into long-term revenue drivers.

The padel geography of US growth

Florida, Texas, and California currently account for 65 percent of all active facilities, but new growth is shifting inland. The Northeast and Midwest are seeing a rise in indoor-first projects – often repurposed warehouses or mixed-use sports complexes. Indoor facilities already make up 39 percent of all US courts, mirroring the trend toward year-round play that once accelerated padel’s expansion in Northern Europe.

Facility diversification and the “Padel + Pickleball” model

US club formats are highly varied, from premium destinations such as Padel Haus (New York) and Ultra Padel (Miami) to multi-sport concepts combining padel, pickleball, and tennis. Over 36 percent of US padel venues also offer pickleball, blurring the boundaries between racquet sports and offering a hybrid pathway for consumers – a model European operators are beginning to replicate.

Median court rental prices remain significantly higher than in Europe: $80 per hour indoors and $71 outdoors, driven by real estate costs in major cities. Given this pricing structure, only players with higher incomes can afford to play padel regularly.

Competitive structure and the rise of professional play

The United States Padel Association (USPA) sanctioned 154 tournaments in 2025, with Texas and Florida leading. The Premier Padel P1 in Miami, staged in March 2025, brought global stars and major sponsors to US soil for the first time – a milestone comparable to padel’s early professionalization in Europe.

Alongside the professional tier, the National Padel League has become the country’s main interclub competition, connecting local players to national rankings via the World Padel Rating (WPR) system.

Padel needs technology and retail integration

Digital infrastructure is expanding rapidly, with Playbypoint leading the US booking software market at 46 percent share, followed by Playtomic (30 percent) and CourtReserve (5 percent). For European tech providers and equipment brands, these platforms represent valuable entry points into the US market.

Equipment sales have reached an estimated $10 million in 2024, with 70 percent annual growth expected in 2025. That surge mirrors early-stage European demand and signals potential for partnerships with European manufacturers already experienced in padel gear.

Challenges for padel in the US: awareness, coaching, and regulation

The report also cautions that padel in the US faces structural barriers – including low public awareness, fragmented certification systems, and real estate constraints. Only a handful of programs, such as the Padel Coaches Registry (PCR) and Racquet Sports Professionals Association (RSPA), currently issue US coaching credentials.

Without coordinated development, the report warns, the US risks replicating Sweden’s saturation cycle.

Global implications and European outlook

For European brands such as BabolatHeadBullpadel and Nox, which already dominate the continental market, the US expansion offers a high-margin growth opportunity — particularly in indoor-club infrastructure, apparel, and accessories.

At the same time, Europe remains the benchmark for structured federation systems and sustainable grassroots programs. As SGI Europe’s earlier coverage of Premier Padel’s European events highlighted, professional visibility, digital engagement, and public access are key to balancing commercial growth with sporting integrity. 

Sources

All data and quotations from The State of Padel in the US Report 2025, Mistrano Consulting.

Read on: Padel set for 17% annual growth through 2027, says Playtomic