All Fitness articles – Page 8
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News briefsAlo Yoga eyes $10 billion valuation
Alo Yoga, a privately held yoga firm founded in 2007 and owned by Los Angeles-based Color Image Apparel, is reportedly exploring the securement of a major investment that would value the premium-priced apparel firm at $10 billion. The brand, whose name is an acronym for air, land and ocean, is ...
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ArticleSkechers raises full-year earnings guidance as DTC continues to bolster Q3 sales gains
Skechers once again raised its earnings guidance for the full year after reporting better-than-expected results in the third quarter and despite continued uncertainty about the macroeconomic environment and consumer spending. Sales in the three months ended Sept. 30 reached a record $2,025.0 million, up by 7.8 percent compared to the ...
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News briefsMuuvr appoints Jan van Berkel as European business development manager
Muuvr, the newly launched fitness app, has named former pro triathlete Jan van Berkel as European Business Development Manager. In his new role, he will work across both business development and partnerships. Van Berkel is a four-time winner of Ironman Switzerland. Muuvr was launched to the public in early October. ...
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News briefsNautilus, Inc. to change corporate name to BowFlex Inc.
Nautilus, Inc. has confirmed plans to change its corporate name to BowFlex Inc. to focus on the company’s strongest consumer brand and further execute its growth strategy called North Star. “Over the last few decades, BowFlex has become a powerful brand in our portfolio, recognized for quality and innovative strength ...
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News briefsPeloton to offer NBA and WNBA-themed classes through new partnerships
Peloton, the National Basketball Association (NBA) and the Women’s National Basketball Association (WNBA) have announced a multi-year partnership that will make Peloton the official fitness partner of the two associations. Through the collaboration, NBA League Pass, the league’s premium live game subscription service, will be available on compatible Peloton devices ...
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News briefs361° retail sales rise 30 percent in Q3
The Chinese company 361 Degrees Intl., which launched its Soaring Clouds skateboarding shoes during the period, reported a 15 percent increase in 361° core branded products and 25 to 30 percent sales growth for 361° kids’ products during the quarter ended Sept. 30. Overall, 361° e-commerce sales improved by 30 ...
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News briefsAnta Sports buying majority stake in women’s activewear firm
Anta Sports is taking action to acquire an approximate 75 percent stake in Mayiya Clothing (Shanghai) Co., Ltd. for an undisclosed sum. The company, founded in 2016, markets the Maia Active sportswear brand for Asian women with a principal focus on the yoga sports category. Anta sees the acquisition bolstering ...
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ArticleGolf, walking and Nordic walking may enhance cognitive function in older adults
A recent study published in BMJ Open Sport & Exercise Medicine found out that playing a single 18-hole round of golf or completing 6 km of either Nordic walking or regular walking may significantly improve immediate cognitive function in older individuals. An international team of researchers from the University of ...
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ArticleThe home fitness equipment market will grow at a CAGR of 9% through 2027
The home fitness equipment market is posting a year-over-year growth of 8.55 percent in 2022-2023 and is expected to grow by US$3.1 billion from 2022 to 2027, according to a new report by research firm Technavio.The market will progress at a compound annual growth rate (CAGR) of 9 percent during ...
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News briefsWattbike secures new financing
UK-based exercise bike manufacturer Wattbike has secured third-party financing to fund its international expansion strategy and launch “an exciting new product,” and expand its digital offering. Founded in 2008, the company says it has a customer base that includes more than 500 Olympic medalists, top athletes, Premier League, NFL and ...
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News briefsKodama returns to Asics North America as CEO and President
Asics North America reports that Koichiro Kodama is returning to Asics North America as President and CEO, replacing Richard Sullivan, effective immediately. Sullivan had been President and CEO for North America since January 2022, having served as President and COO since October 2020. He initially joined the company as President ...
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ArticleThe Beachbody Company unveils new growth plan
California-based subscription health and wellness company The Beachbody Company (BODi) announced a key initiative as part of its comprehensive turnaround plan to restore growth and generate positive cash flow using new tools and incentives more closely aligned with productivity. BODi’s “Growth Game Plan” aims to reward the best-performing network distributors ...
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ArticleUYN opens AREAS research center in Italy
The Italian technical sportswear brand UYN (Unleash Your Nature) unveiled its new research and development lab on Oct. 5 in Asola, Italy. AREAS is a 3,500-sqm, two-story building immediately adjacent to the headquarters of Trerè Innovation, the company behind the UYN brand. The modern building houses the new research and ...
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News briefsBata India launches athleisure clothing line
Bata India is entering the athleisure clothing market by launching Power Acti-Wear, a new clothing range, part of its wider “Power” portfolio of products. The new versatile line comprises a range of T-shirts as well as shorts and tracks, featuring technologies like Qik-Dry, Acti-Vent, Acti-Stretch and Feather ...
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News briefsLululemon will reportedly cut 120 jobs amid Peloton partnership
Lululemon is reportedly undergoing a round of cuts after its new partnership with Peloton. According to reports by Footwear News and Forbes, Lululemon will lay off 120 workers who support its Lululemon Studio. Lululemon acquired Mirror, a home fitness start-up selling a wall-mounted device for workout classes, in 2020. Two ...
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News briefsFabletics appoints new VP wholesale for Europe
California-based activewear brand Fabletics has appointed Thomas Fröhlke as its new Vice President of Wholesale Europe. Fröhlke previously spent four years as Sales Manager at UK-based Hunter Boots. With more than 14 years of experience in the industry, he has also worked at other well-known companies, including Canada Goose and ...
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News briefsXponential Fitness reconfirms partnership with Lululemon after activewear brand joins forces with Peloton
Following on from yesterday’s announcement that Lululemon and Peloton are to join forces in a fitness content and apparel deal, Xponential Fitness has released its own joint statement with Lululemon reconfirming their ongoing retail partnership. “Xponential Fitness has been a valued partner since we announced our Lululemon Studio collaboration in ...
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ArticleLululemon and Peloton strike fitness content and apparel deal
Lululemon and Peloton have announced a five-year strategic global partnership which will see Peloton become the exclusive digital fitness content provider for Lululemon, and Lululemon the primary athletic apparel partner to Peloton. With the aim of “engaging their respective global community of members in the United States, Canada, the United ...
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News briefsPeloton Appoints SVP of Apparel & Accessories
Peloton has named Cédric Fletcher as its new Senior Vice President of Apparel and Accessories. Fletcher has held leadership positions at several apparel and sporting goods companies, most recently as Chief Product Officer at men’s apparel brand True Classic. Prior to that, he was Chief Merchandising Officer at Under Armour ...
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News briefsTechnogym inaugurates new Benelux center
Technogym has announced the opening of its new Technogym Benelux center. Located at Capelle aan den Ijssel in the western Netherlands, the 1,500 sqm space has been designed to attract both industry operators and consumers, who will have a chance to discover the brand’s ecosystem made of training equipment, digital ...
