All Fitness articles – Page 3
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ArticleTechnogym Q1 revenues rise double-digit
The Italian fitness equipment maker posted broad-based growth in Q1, with Italy and the wholesale channel among the standout performers.
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ArticleHow ICIW is building Europe one gym deal at a time
A Belgium studio deal in March, a 50-location Dutch exclusivity now: ICIW’s market entry model is becoming legible.
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News briefsTechnogym scores 100/100 on ESG transparency
Fitness equipment maker joins Dow Jones Best-in-Class Europe Index with near-perfect scores on health, energy and reporting.
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News briefsRiminiWellness turns 20 with longevity at the centre
RiminiWellness returns to Rimini on May 28–31 with an expanded startup showcase and longevity programming.
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News briefsSpotify enters fitness with Peloton deal
Spotify adds over 1,400 Peloton workout classes to its platform, with fitness now a core content category alongside music and podcasts.
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News briefsMyprotein activewear enters Footasylum stores in the UK
Sports nutrition brand Myprotein enters multi-brand physical retail with MP Activewear, targeting 16-to-24-year-olds in seven Footasylum stores.
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News briefsTonal ties Star Wars film to fitness push
The AI-powered home gym partners with Lucasfilm for exclusive member workouts tied to The Mandalorian and Grogu, which opens May 22.
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ArticleReport: Europe’s fitness market breaks records in 2025
The 2026 EuropeActive/Deloitte report shows the sector surging past €39bn in revenue, with consolidation accelerating and the US penetration gap still wide open.
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News briefsAmazfit locks in exclusive Hyrox wearables role
Zepp Health’s Amazfit secures a three-year global deal with Hyrox, locking out wearable rivals from the fast-growing fitness racing series.
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ArticlePeloton: “Let Yourself Go” with Hudson Williams
The latest “Let Yourself Go” chapter casts a rising star to pitch the Tread+ as a platform — and sell a feeling, more than a product.
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News briefsR.A.D footwear partners with Rogue Invitational event
The training shoe brand secures a two-year headline sponsorship at the annual CrossFit and strongman competition held in Aberdeen, Scotland.
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ArticleStrava and Mars team up on pet fitness
The world’s largest fitness social network partners with Mars on a pet activity challenge program – and uses the data to push for pet-friendly cities.
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News briefsXponential Fitness explores sale
The boutique fitness franchisor has hired Jefferies to run a formal process. A board shake-up signals urgency.
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ArticleOura’s big bet on gesture control
Oura’s ring may soon do more than track you. Gesture control could turn it into your everyday remote.
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ArticlePlaylist and EGYM close $7.5bn fitness merger
The deal, backed by $785m in new equity, unites Mindbody, ClassPass and EGYM’s smart equipment under a single global fitness platform.
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News briefsFrasers Group launches Everlast Gyms+ in UK
Frasers Group rolls out tiered premium gym concept with boutique-style studios, Nike Strength equipment and HYROX centers across the UK.
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News briefsUS wearable brand Whoop signs Premier Padel deal
The Boston-based wearable brand will equip all athletes on the circuit and extend into coach education via the FIP Academy.
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ArticleSleep tech brand Eight Sleep joins IRONMAN Europe
The US sleep tech brand will activate at IRONMAN Europe races as the organizer expands its partner portfolio beyond traditional triathlon categories.
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ArticlePeloton brings connected fitness to the gym
The US connected fitness brand launches its first gym-grade bike and treadmill, pairing Peloton content with Precor industrial hardware.
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ArticleChanges in Spain enabling Sprinter to expand
The JD Sports-owned chain is accelerating into the space abandoned by Intersport, with 70 stores planned by 2028.
