All Intersport Germany articles – Page 2
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News briefs
Intersport Germany continues to focus on growth
Expansion is right at the top of Intersport Germany’s agenda in 2022: the existing dealer network is being strengthened and further expanded with a significant investment program. An example is the opening of Intersport Stommen in Essen, Germany, on March 3, 2022. The sports retailer offers more than 850 square ...
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Article
With new members, Intersport Germany predicts over 5% annual growth
Intersport Germany predicts that its retail members will be able to achieve annual growth of more than 5 percent between now and 2025, with significant double-digit growth online, benefitting from the development of the “360° Intersport ecosystem,” new omni-channel services and the broad rollout of better store formats. The 800-odd ...
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Article
German retailers oppose the current anti-Covid measures
Intersport Germany and Rose Bikes are reportedly representing a group of 4,500 stakeholders in Germany that is grouping retailers, trade associations, journalists and economic experts in their opposition against the German government’s Dec. 2 decision to allow only vaccinated people to enter non-essential retail stores. The requirement, which is being ...
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Article
Buying groups partner with Nike and Brooks on charity runs
To help support sports clubs in Germany that are under pressure as a result of the Covid-19 restrictions and following withdrawals, Nike and Intersport are joining ranks for the launch of the new Nike Pegasus 38 running shoe with a “Keep Clubs Running” charity campaign, in which donations of up ...
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News briefs
A call for donations of warm clothing by Intersport Germany
After the winter is still not over in Germany with night temperatures around -3°C, many homeless people are continuing to struggle, especially in times of Covid-19. Under the hashtag #Lässtmichnichtkalt, Intersport Germany has joined forces with Caritas to call on its customers and partners to take part in a relief ...
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News briefs
Katja Erbe quits Intersport
Following Mathias Boenke ’s departure from the executive board of Intersport Germany in October, Katja Erbe , head of category management, will now be leaving the five-country retail group as well. In her position, she reported directly to Boenke. Her functions will be taken over by the company’s ...
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Article
Intersport embarks in retail media in Germany
After two years of preparation, Intersport Germany has launched a new retail media service that allows brands from inside and outside the sporting goods industry to advertise themselves through the offline and online channels of some of its affiliated retail members. The clients will benefit from this new service by ...
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News briefs
Only three managers at the helm of Intersport Deutschland
Intersport Deutschland is no longer looking for a successor to Mathias Boenke, the 54-year-old manager who joined its executive board in 2018 after building up Intersport Austria. Boenke had indicated that he was going to remain in the post for as long as necessary until the expiration of his contract ...
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Article
Intersport and 11teamsports strike long-term cooperation
The leading German football retailer, 11teamsports , has become a long-term cooperation partner of the five-country retail group around Intersport Germany . It is combining its strong online presence and the operations of its 30-plus physical stores in the DACH region with the buying and marketing power of Intersport. There ...
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News briefs
Mathias Boenke will leave Intersport
Mathias Boenke, who has been one of the pillars of the Intersport organization in Germany, Austria and other countries since 2014, will leave it after his current contract expires in 2021 to look for opportunities elsewhere. Boenke informed Intersport Germany’s supervisory board about his decision after the completion of the ...
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News briefs
Intersport Germany builds up a running community
In partnership with Adidas, Intersport Germany has launched the Run Club, a new area within the Intersport smartphone app intended to form a community of runners who can organize themselves locally to get together. The app also provides information on events, training and nutrition. In connection with the launch, the ...
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News briefs
100th redblue order show build up on its new virtual shows
Intersport Germany’s order show, called redblue, opened its doors on Sunday for the 100th time in Heilbronn. Six times a year, about 80 exhibitors and 600 to 800 retail members meet for 5 days per show to order the new collections. Despite the anniversary, the corona pandemic made it impossible ...
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Article
Intersport Germany publishes 2018-19 CSR report
With the publication of its third CSR report, Intersport Deutschland has confirmed its long-term sustainability orientation. The first report in 2014/15 was the result of the so-called “Heilbronn Declaration,” in which Intersport, together with other companies from the Heilbronn-Franken region where the company headquarters are located, agreed on responsible and ...
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Article
Germany’s anti-trust body clears Intersport’s new online business model
The online sales model of Intersport Germany’s shared online platform has been cleared by the German Cartel Office, or Bundeskartellamt. Noting that it is difficult for small retailers to compete on their own against major online retailers like Amazon and the brands’ online shops, the anti-trust body said it sees ...
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News briefs
Intersport Germany denies corona-related problems
Intersport Germany denies rumors in the German press that it might be facing financial difficulties because of the coronavirus crisis. According to SAZ , some retailers affiliated with the cooperative created new companies outside of Intersport in order to continue receiving supplies from the producers without its financial backing. ...
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News briefs
Intersport Germany publishes another report on buying behavior in times of the coronavirus
Intersport Germany recently published an interesting report on buying behavior in the midst of the coronavirus crisis. The German sporting goods retail chain has now published a second one, again based on a survey of 300 consumers. In this report, 51 percent of respondents indicated that they had discovered or ...
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News briefs
Intersport Germany publishes report on buying behavior in times of the coronavirus
Intersport Germany recently published an interesting report on buying behavior in the midst of the coronavirus crisis, based on a survey of 300 consumers. According to it, 41 percent of the respondents were exercising more during their confinement than before the lockdown. However, not all the consumers that were exercising ...
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News briefs
Intersport reports rising online sales in Germany
Intersport Germany has announced that about two-thirds of the customers who have a made a purchase on its online store in the last couple of weeks made another purchase at a later point. About 370 affiliated retailers are already connected to the platform, achieving sales in a range around €50 ...
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