All News briefs articles – Page 310
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News briefs
New global marketing manager for Vans
Vans has appointed Kristin Harrer as chief marketing officer. Described by the company as a “true brand expert in digital and direct to consumer experiences,” Harrer held senior marketing positions in the last four years at Samsung Electronics and the Dollar Shave Club of Los Angeles. Prior to that, she ...
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News briefs
Helly Hansen CEO will step down as planned
In May 2018, when Canadian Tire Corporation (CTC) acquired Helly Hansen, its CEO, Paul Stoneham, committed to lead the brand for another three years. Stoneham had been appointed CEO by Helly Hansen’s former controlling shareholder, the Ontario Teachers’ Pension Plan, in early 2015 to set the company on a new ...
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News briefs
Zalando’s GMV jumped by over 50% in Q1
Zalando indicates that its first-quarter results will be higher than projected by financial analysts thanks to a relatively strong start to the spring/summer season and a relatively low return rate. Based on preliminary data, the gross merchandise volume (GMV) went up by between 54.5 and 56.5 percent during the period, ...
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News briefs
German Parliament sets limits for Click & Meet and Click & Collect
The lower chamber of the German Parliament has decided to raise the minimum permissible level for the non-essential retailers’ Click & Meet services (visiting the stores by appointment only) for areas of the country where 150 out of 100,000 residents are found to be contaminated by Covid-19. If the level ...
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News briefs
Time2Padel plans to expand in Italy and Sweden
To meet rising international demand and orders for pádel products, CMDsport reports, Time2Padel hopes to expand its European presence this year in two key markets by opening four franchises in Sweden and 15 in Italy. The chain already has two Italian stores, in Milan and Rome. The first new franchise ...
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News briefsUA scales back plans for its new global headquarters
Under Armour plans to have a new headquarters in place by 2025 on the 50-acre waterfront property it acquired in Port Covington, South Baltimore, from Kevin Plank in 2016. Its design takes its cues from the pandemic’s lockdowns, mixing office with home working, and scales back initial plans for nearly ...
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News briefs
Zouma, a new British running apparel brand
Zouma, a new sustainable running apparel brand founded in the U.K. by Wilson Lou, a former constable and a software engineer who worked for Barclays Investment Bank, celebrated its launch on April 15 by releasing three men’s and women’s collections. Zouma’s running clothing is made from recycled materials. The production ...
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News briefs
Lululemon tests a product resale program
As one of its contributions to the environment, Lululemon will test a resale program for its clothing in California and Texas in May, adding some other markets in June. Called Like New, the program will allow customers to receive e-gift cards in exchange for “gently used” Lululemon garments dropped at ...
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News briefs
The Vaha fitness mirror enters the U.K. market
Vaha, a German start-up that launched an interactive mirror for home fitness in 2019, has announced its launch in the U.K. It is the first fitness mirror of the kind to be launched in the U.K., according to the company, referring to the competing systems by Lululemon and others. The ...
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News briefs
Peloton says its Tread+ treadmill is safe
Peloton has issued a statement to refute the claims by the U.S. Consumer Product Safety Commission (CPSC) about the safety of the Peloton Tread+ treadmill following a series of incidents with the equipment. A child died in March while using the Tread+, as previously reported by SGI Europe. Peloton said ...
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News briefs
Therabody acquires PowerDot, a smart muscle-stimulating device
Therabody has announced the acquisition of PowerDot, a “smart muscle stimulator” that is said to temporarily relieve muscle pain. The device uses electrical stimulation to cause muscles to contract and release. The increased blood flow helps improve muscular strength and endurance, while temporarily relieving and managing pain. PowerDot’s proprietary Smart ...
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News briefs
11teamsports moves into the Benelux countries
Eleven Teamsports is expanding its 11teamsports platform into the Benelux countries by setting up its own national e-shops in the three new markets. Following the acquisition of a Dutch omnichannel football specialist, 100% Football, based in Apeldoorn, its existing 100% Football stores will be re-branded in the coming months. In ...
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News briefs
Adidas’ new marketing campaign focuses on “possibilities”
In Adidas’ newest marketing campaign, “Seeing Possibilities,” several well-known endorsees of the brand appear at home in a series of 20 documentary films, representing yet another chapter in its wider “Impossible is Nothing” campaign. The theme this time is the “rebellious optimism” of sport as it relates to the brand, ...
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News briefsWaltraud Lenhart passes away after short severe illness
Source: Leki Waltraud Lenhart After the tragic plane accident in 2012,in which Klaus Lenhart lost his life, the German family-owned pole specialist Leki has now been hit by another tragedy. After a short and serious illness, Waltraud Lenhart, managing partner of Leki, has died unexpectedly at the ...
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News briefsNike introduces prototype eco-football
Nike has introduced a football made of fully recycled yarn trimmings that would otherwise have ended up in a landfill. The shell is made of recycled airbag scraps from the manufacture of Nike’s Air Max line. The ball remains a prototype, but there appear to be plans to release it ...
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News briefs
UYN to sponsor a champion cyclist’s team
Unleash Your Nature (UYN) has signed an endorsement deal with Israel Start-Up Nation, a cycling team led by Chris Froome, who has won the Tour de France four times. Also on the team are Andre Greipel, Daniel Martin, Sep Vanmarcke, Michael Woods and Alex Dowsett. UYN will be supplying Energyon ...
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News briefsMips launches a redesigned, consumer-centric virtual guide
Mips, the Swedish provider of the eponymous helmet safety technology, has unveiled a completely redesigned website aimed at making “helmet safety more transparent and easily understandable to everyday people.” The brand’s latest evolution goes beyond simple cosmetic changes, using language and design focused on maximizing consumer benefits. The website offers ...
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News briefs
Adidas is one of the Top 10 companies for corporate reputation
Adidas has ranked 7th in “The 2021 Global RepTrak 100,” a ranking of corporate reputation for companies with global revenues above $2 billion, compiled by The RepTrak Company, a reputation data and insights company based in Boston. Lego Group has taken the top spot, followed by Rolex, in the second ...
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News briefsTencel launches a B2C e-commerce platform
The Lenzing Group has launched a B2C web store for its sustainable Tencel™ brand of fibers. Its new Tencel eShop is the first such e-commerce site by a fiber manufacturer, Lenzing notes, stating that it “bridges the divide between manufacturers and the end-consumer by curating a diverse mix of apparel ...
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News briefsYKK opens a digital showroom
YKK has launched a digital showroom to improve contacts with its customers – virtually and interactively, without any time or space constraints. The Japanese zipper maker calls the concept behind the online showroom „connection,” a play on the brand’s expertise as a manufacturer of fastening products. The digital space, modeled ...