News Briefs – Page 18
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News briefs
Nike obtains a recall of MSCHF’s Jesus Shoes and “Satan Shoes”
Nike said that the MSCHF Product Studio has agreed to voluntarily recall the “Satan Shoes” it has developed with a rapper as well as the Jesus Shoes it had launched in 2019 as part of a legal settlement. Both shoe models were unauthorized alterations of Nike’s Air Max 97. According ...
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Former Nike executives help found minority-owned sports marketing agency
Three former Nike executives – David Creech, president of brand creative for global men’s; Nicole Graham, vice president of global brand marketing; and Josh Moore, vice president and global head of design for digital, stores and content – have joined the sports agent Rich Paul to found Adopt, a minority-owned ...
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Former Nike manager pleads guilty in $1.5m fraud case
A former marketing executive of Nike in charge of temporary retail venues until 2018, Errol Andam, admitted at a U.S. Attorney General office that he had made false statements and committed wire fraud and money laundering through various schemes that defrauded the company of $1.49 million, according to The Oregonian. ...
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HandsFree Labs, licensor for Nike's Go FlyEase, gets $3 million in funding round
HandsFree Labs, the Utah-based company that partnered with Nike to create the Go FlyEase laceless clog due to become available on nike.com on Apr. 30 for $120 per pair, has raised $3 million in a new round of funding led by the Frazier Group. The hands-free footwear technology company had ...
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News briefsNike obtains a ban on Satan sneakers
Supporting Nike’s position in the case, a federal district judge in Brooklyn moved quickly to issue a temporary restraining order against the MSCHF Design Studio, forbidding it from fulfilling any orders for the modified “Satan Shoes” version of its Air Max 97. The defendants in the case said they had ...
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News briefs
Nike sues over a satanic Air Max
Nike is sueing a Brooklyn company, the MSCHF Product Studio, which has sold a lot of 666 pairs of altered Air Max 97 shoes with satanic-themed detailing, embroidery and a drop of human blood on the insole. MSCHF collaborated with a rapper, Lil Nas X on the customized Air Max ...
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News briefs
Nike plans to cut by half its office staff in Spain
Nike is planning to reduce its office workforce in Spain by half, after streamlining its operations in Germany and the Nordic countries. According to reports in Palco23, a Barcelona-based sport business periodical, Nike is about to file a restructuring plan (ERE = “expediente de regulación de empleo”) that would involve ...
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News briefs
Nike celebrates mothers as “the toughest athletes”
Nike has presented a new video, “The Toughest Athletes,” which highlights the strength of women during pregnancy and early motherhood. The video focuses on the correlation of sport and motherhood and shows how the two can successfully coexist with one another. “The Toughest Athletes,” filmed during the global pandemic, has ...
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News briefs
Nike reshuffles responsibilities after Hebert’s departure
Nike moved quickly to fill the role left by the resignation of Ann Hebert over the methods used by her son Joe in his sneaker resale business. Sarah Mensah, currently vice president and general manager for Asia Pacific and Latin America, will take her place as VP & GM for ...
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News briefs
Nike supports girls’ access to football in London
Nike is backing Girls United through a new partnership, called Love the Games, which is meant to give girls in London more access to sports such as football. According to the charity, girls drop out of sports at twice the rate of boys. As reported by Sportindustry.biz, the new initiative ...
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News briefs
Nike’s North America chief quits over reported sneaker resale activity
Nike has announced the departure of Ann Hebert, who has spent more than 25 years with the company, most recently as vice president and general manager for North America. According to a report in Bloomberg Businessweek, her son Joe Hebert had used her credit card to buy $132,000 worth of ...
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News briefsNike products are sold on Lidl’s marketplaces in Germany and Spain
Nike has released the following statement in reaction to an article published on our website on Feb. 15: ”Lidl is not a partner in Nike’s marketplace strategy and we are not selling product to their business.” A spokeman for Nike would not say, however, whether it is in litigation with ...
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News briefs
Nike acquires a data integration firm
Nike has acquired Datalogue, a high-tech company founded in 2016 that operates out of New York City. Datalogue has built a proprietary machine-learning platform to siphon information from apps, supply-chain systems, enterprise data and so forth. According to John Donahoe, Nike’s president and CEO, the acquisition will help Nike “transform ...
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News briefs
Former Nike executive moves to Gatorade
Here is another Nike executive who is going to work for another company. PepsiCo has hired Kalen Thornton as chief marketing officer for Gatorade, the group’s sports drink brand. Thornton has worked for Nike for ten years, serving most recently as vice president of men’s brand management for North America. ...
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Nike releases sustainable Cosmic Unity basketball shoe
The Nike Cosmic Unity basketball shoe and the brand’s first performance shoe is being released under its Move to Zero initiative, which epitomizes Nike’s journey toward circular economy. The Cosmic Unity is made with at least 25 percent recycled content by weight. The sockliner is made in part from recycled ...
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News briefs
Nike opens a concept store at Citadium Paris
Nike has opened a concept store, called “Nike by Haussmann,” on the third floor of the Citadium lifestyle-oriented department store at 50-56 rue Caumartin, near Boulevard Haussmann in central Paris. The 615-square-meter mono-brand store occupies the totality of the floor space. Although it offers both men’s and women’s products from ...
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News briefs
Nike executive moves to Crocs
Yet another Nike executive has jumped ship, perhaps due to its recent reorganization. Emma Minto has joined Crocs as senior vice president and general manager in charge of all the operations of the fast-growing brand of comfort shoes in North America. She had spent 16 years with Nike in various ...
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News briefs
Nike reorganizes in Germany, possibly also elsewhere
Nike is apparently streamlining its operations in Germany, and perhaps in other European countries as well. While stressing that the company is not closing its office in Berlin, a Nike spokesman declined to directly confirm a report in Wirtschaftswoche that it is abolishing the role of country manager in Germany, ...
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News briefs
Nike leads sports in Brand Finance’s top 500
At number 47, Nike is the most valuable sports brand in Brand Finance’s top 500 for 2021. In fact, it is the only sports brand to break the top 100. The second brand in sports, at number 126, is Adidas. Only one other sports brand made it to the list, ...
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News briefsNike tech leader moves to Columbia to push its digitalization
Columbia Sportswear has named Skip Potter to a new position as executive vice president and chief digital information officer, effective April 1. Potter brings extensive experience in the tech field to Columbia. He most recently spent four years at Nike, whose head office is located in the same state, as ...