All Nike articles – Page 27
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News briefs
Nike manager switches to Snipes
The Deichmann group has appointed a long-time Nike manager to the new position of European general manager for Snipes, its international chain of sneaker shops. Starting on Nov. 1, he will join Snipes’ founder and chief executive, Sven Voth, and Tim Spickenborn, the chief financial officer, as the third member ...
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News briefs
Adidas tops ranking of culturally relevant brands in sport
The Fan Intelligence Index, a new global study intended to identify the 40 culturally most relevant brands through sport, has placed Adidas at the top of the ranking, which is ”based around a brand’s ability to influence culture through sport.” The Big a was followed by the Jordan brand, the ...
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AnalysisAnalysis: The 10 major European sports retailers online
The online retail business in the sporting goods sector has been growing stronger and stronger in recent years, find out which players are the real winners.
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News briefs
New Balance may replace Nike as AS Roma’s shirt supplier
According to reports in the Italian newspaper La Stampa, New Balance will take over from Nike as the kit sponsor of AS Roma, the Italian Serie A football club. The new four-year deal, which would start in the 2021/22 season, is now awaiting final approval from Dan Friedkin, the new ...
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Article
Nike stole the spotlight in the Roland-Garros men’s tournament
The French online trade magazine Sportbuzzbusiness.fr has reviewed all the sports brands that had a presence in the different product categories in the final stages of this year’s Roland-Garros men’s tennis tournament, specifically from round 16 of the competition until the final match in which Rafael Nadal beat Novak Djokovic. ...
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News briefs
A new round of layoffs is reportedly underway at Nike
According to reports in the Portland-based Oregonian newspaper, Nike has launched a new round of downsizing measures. A first phase over the summer involved more than a hundred vice-presidents, says the newspaper. The current phase is now reportedly hitting so-called “S-band” employees – namely some of the most senior and ...
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ArticleSports stocks rose by 10.8% in Q3
The sporting goods sector confirmed its resilience in the third quarter of 2020 with an average increase of 10.8 percent in the public companies’ share price between June 30 and Sept. 30. Comparatively, two relatively bullish American indexes, the Dow Jones 30 and the S&P 500, posted gains of only ...
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ArticleNike’s shares surge on strong e-commerce and European rebound
The Nike group’s share price rose by more than 8 percent in after-hours trading on Wall Street, hitting an all-time record of $130 when the stock exchange opened this morning, after it presented good results for its first fiscal quarter ended on Aug.31, which included an 82 percent jump in ...
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News briefs
Nike and 11teamsports support intercultural football in Berlin
11teamsports, which claims to be the largest internet retailer for teams sports in the German-speaking area, collected over €8,000 for Champions without Borders, a non-profit organization in Berlin that promoted intercultural football projects for refugees. The sum will be donated to the association in the form of team equipment. 11teamsports ...
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News briefs
Liverpool coach becomes an Adidas ambassador
Just as Nike is starting to outfit the members of victorious Liverpool football team with its jerseys and cleats, Adidas has started a multi-year contract with the English club’s coach, Jürgen Klopp, to be one of its ambassadors, effective immediately. As he did before from 2016 with New Balance, the ...
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News briefs
Nike launches sports collection for expecting moms
On Sept. 17, Nike will launch its first sports collection for expectant mothers through its own web store in the U.S., Europe and Africa. Designed to support and motivate women in all phases of pregnancy and beyond to continue doing sports, the four-piece collection will be marketed under the label ...
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News briefs
Puma may snatch Neymar away from Nike
A Nike spokesman has confirmed that it is no longer sponsoring Neymar, the famous Brazilian forward player, ending a relationship that has lasted for 15 years. According to press reports, the 28-year-old football star is in discussions with Puma after failing to reach an agreement with the Swoosh on the ...
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AnalysisMarket Analysis: The global athletic shoe market
The global market for athletic footwear enjoyed solid growth of 6.7 percent at the wholesale level last year, reaching a level of $70.9 billion, according to an annual analysis by Sporting Goods Intelligence of the major sports brands’ performance in this segment. It would have risen a little more without ...
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News briefs
Nike launches experimental shoe designed for “doing nothing”
Nike is introducing the Offline, a new shoe that has been conceived for moments of relaxation, when people takes time to unplug and disconnect. The Nike Offline features an “anti-sneaker silhouette,” as the brand has described it in its press release. The mule includes two interchangeable sensory drop-in midsoles. Sensation ...
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News briefs
Nike joins Time to Vote
Nike is celebrating the 55th anniversary of the Voting Rights Act by becoming a member of an association called Time to Vote. Passed in 1965 and since amended many times, the Voting Rights Act serves essentially to enforce the Fifteenth Amendment to the U.S. Constitution, which was ratified in 1870 ...
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News briefs
Nike to lay off 500 at its headquarters
Nike will be laying off 500 or more employees – some executives included – from its headquarters. Among them will be executives and the 192 employees of several company-run nurseries. To this end the company has filed a Worker Adjustment and Retraining Notification Act notice with the state of Oregon. ...
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News briefs
Nike has a new diversity director
Kellie Leonard, Nike’s director of diversity and inclusion since the creation of this position in 2018, is stepping down, leaving the company. She will be replaced by Felicia Mayo, who assumes the newly coined title of chief talent, diversity and culture officer, leading a newly formed team. Mayo joined Nike ...
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News briefs
Nike releases “You Can’t Stop Us” spot
Nike has just released “You Can’t Stop Us,” the third film in the brand’s campaign of the same name. The spot celebrates sport as a source of inspiration despite closed gyms and empty stadiums. Narrated by American soccer star Megan Rapinoe, the film features a group of everyday and elite ...
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News briefs
Nike pledges tens of millions for social justice
On behalf of its Nike, Jordan and Converse brands, Nike has pledged to invest $40 million over the next four years in organizations working in social justice, education and economic empowerment. The company announced on June 5, for starters, that it would be conferring three grants of $1 million to ...
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News briefs
Nike has a new head of talent, diversity and culture
Nike has promoted Felicia Mayo from vice president of human resources to chief talent, diversity & culture officer, to replace Kellie Leonard. In the past year, as we have reported, there have been a number of complaints against Nike over lack of diversity and unequal pay in management – a ...
