All articles by SGI Europe Editorial Team – Page 44
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News briefsBjörn Borg's footwear partner undergoes restructuring
Serve&Volley, the footwear licensee partner of Björn Borg, a subsidiary of Unlimited Footwear Group, has begun restructuring proceedings in the Netherlands. The company is responsible for designing and distributing Björn Borg shoes across Europe, excluding Sweden, Finland, and Denmark. CEO of Björn Borg, Henrik Bunge, stated, “We had already started ...
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News briefsSkechers opens new distribution center in Japan
Skechers is launching a new high-tech distribution center in Minato City, Tokyo. The facility was built with technology from Hai Robotics, with support from material handling consulting company MHE Solutions. The investment is meant to help Skechers meet the growing demand for its products on the Japanese market. The Hai ...
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News briefsPepsi and Shaq Unveil Unique ’Sneak’er Collaboration
In a nostalgic reunion, Pepsi and basketball icon Shaquille O’Neal have joined forces with Reebok to unveil the Pepsi ‘Sneak’er. Crafted from an original pair of Reebok Pump Shaq Attaqs, the sneakers feature a mini can of Pepsi embedded in the sole. Shaq debuted the custom kicks during All-Star weekend, ...
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News briefsArsenal unveils sporty fashion line
Arsenal Football Club has unveiled a new fashion line inspired by its Hale End academy, designed by emerging talent Naomi Brady. The collection, comprising 10 pieces, aims to celebrate “future brilliance on and off the pitch” and includes a windbreaker jacket, sweatshirt, and hoodie. Brady, a South London native, was ...
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ArticleUnfair competition: HDE calls for clear rules for Temu & Co
In a time where German companys abide the rules and laws, masses of goods that violate all regulations are entering the German market.
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News briefsFútbol Emotion expands its warehousing
Fútbol Emotion has rented a third warehouse at the Plataforma Logística de Zaragoza (PlaZa), taking what Director of Operations and co-owner Sergio Marías calls “a very important step in our growth as a company.” The warehouse covers 15,350 square meters and has a dozen loading docks. In total warehouse space, ...
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News briefs360 Padel Group shutters its running e-comm
StreetProRunning, the e-commerce platform set up by the founders of Pádel Nuestro, stopped selling its running shoes and related products on Feb. 2, as we have learned from CMDsport and confirmed on the website. The company is still handling guarantees and returns. StreetProRunning came online in the summer of 2016 ...
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News briefsGarmin soars to No. 2 on Forbes' America’s best employers list
Garmin clinched the No. 2 spot on Forbes’ prestigious 2024 America’s Best Large Employers list, marking its highest ranking yet and standing as the top-ranking tech company. In collaboration with Statista, Forbes conducted a comprehensive survey involving thousands of U.S.-based workers, evaluating employers on various aspects including compensation, corporate culture, ...
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News briefsAnon unveils second exclusive Fragment goggle collaboration
Snow sports brand Anon has unveiled its latest collaboration with Hiroshi Fujiwara and Fragment Design. Following their successful partnership in 2022, the brands have joined forces again to introduce a limited-edition M4 goggle. The M4 Fragment goggles pay homage to Hiroshi Fujiwara and his devoted fan base, blending Anon’s advanced ...
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ArticleSales at AFP up 8%, though short of expectations
All for Padel (AFP) – the racquet company within AFP Group, which holds the Adidas license to design, manufacture and commercialize pádel racquets, accessories and courts – had been hoping to generate €34 million in sales for 2023. However, this target was revised down to €31 million in September, and ...
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ArticleSpain’s FICE concerned over EU action on payment windows
The Spanish Federation of Footwear Companies (FICE) believes that proposed revisions to the EU’s directive on late payments will only make matter worse for Spain’s footwear companies, which since 2022 have been dealing with a Spanish law called “Create and Grow” (Ley Crea y Crece). This law has limited eligibility ...
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News briefsMarks & Spencer adds Puma and Reebok to its brand offer
British retailer Marks & Spencer (M&S) has announced that Puma and Reebok are joining The Sports Edit, its dedicated sportswear platform on M&S.com. More than 140 products from the two brands will be added to M&S.com throughout February and March. Reebok will be available on M&S.com from February, with Puma ...
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News briefsSkechers surpasses 5,000 retail locations, aims for 10,000
With a recent opening in Bogotà, Skechers has surpassed 5,000 Skechers-branded retail store locations throughout more than 120 countries. In 1992, the company opened its first-ever Skechers store in Manhattan Beach, near its corporate offices. Its first international store was then inaugurated in Japan. Every location features the same look, ...
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News briefsMEP Frankowski backs FESI manifesto for inclusive sports
MEP Tomasz Frankowski, Co-Chair of the Sports Group in the European Parliament, has thrown his support behind the Federation of the European Sporting Goods Industry (FESI) Manifesto for the upcoming EU elections. FESI, in a statement, emphasized that this endorsement “underscores the alignment between FESI’s vision and the crucial work ...
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News briefsSuper League Triathlon rebrands as Supertri
Supertri is the new name for Super League Triathlon. It is the company’s first refresh since launching in 2017 with its first test event in Hamilton Island. The name “Supertri” is described on the company’s website as “an all-encompassing brand delivering entertainment and inspiration and the very future of triathlon.” ...
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News briefsNike France has a new director of communications
Nicolas Serres is Nike’s new head of communications for France. Most recently, he served as deputy director of communications at Ligue 1 club Paris Saint-Germain (PSG), from 2021 to January this year. He had previously worked at PSG from 2015 to 2020. Serres also served as head of communications and ...
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News briefsDunlop Sports’ operating profit increases by 40% in FY23
Sumitomo Rubber’s sports division generated a 40 percent gain in annual operating income to ¥12,482 million (€77.4m) from ¥8.943 million for the 12 months ended Dec. 31. Annual sales rose by 8.6 percent to ¥126,647 million (€785.0m) from ¥116,597 million, bolstered by golf gains in North America and South Korea ...
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ArticlePremier League launches “More Than a Game” campaign
The Premier League is launching “More Than a Game,” a campaign to showcase its investment in all levels of football and its impact on local communities. The Premier League’s financial support covers all 92 Premier League and English Football League (EFL) clubs and 72 National League clubs, as well as ...
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News briefsAdidas Arena inaugurated ahead of Paris 2024
The Adidas Arena was officially inaugurated in Paris’s 18th arrondissement, near Porte de la Chapelle, on Feb. 11, hosting a match between Paris Basketball and Saint-Quentin Basket-Ball. The venue will be hosting badminton and rhythmic gymnastics during the upcoming Olympics, and then para-badminton and para-powerlifting during the Paralympics. The Paris ...
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News briefsSalter achieves 20% sales growth, equaling its record in 2020
Spanish gym equipment maker Salter saw revenues reach €14 million in 2023, a 20 percent increase from the previous year and the same as in 2020, at the peak of the pandemic crisis, CMDsport has reported. The growth was primarily attributed to the recovery of the B2B sector, which accounted ...
