All Vans articles
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News briefs
VF Corp. plans to open 300 stores in expansion strategy
VF Corp. is restructuring its distribution strategy to tap into underexploited markets, particularly in Southeast Asia, the Middle East, and North Africa. Expanding its existing partnership with retail conglomerate GMG, VF Corp. plans to open 300 stores across these regions for brands like Vans, The North Face and Timberland within ...
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News briefs
Vans' Product Chief departs
Marissa Pardini, Vans’ Chief Product and Merchandising Officer, has announced her departure from the brand by the end of March. This follows a series of turnovers within VF Corp. Pardini, who joined Vans in December 2022 after a decade with the company and a stint at sister brand The North ...
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Article
The North Face, EMEA stronger in “challenging” VF quarter
VF Corp. may not look the same in thee future. As they report disappointing Q3 results, the company has inititated a “strategic review of its brand assets”.
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News briefs
VF Corp. operations impacted by cyber attack
The Vans, the North Face, and Timberland parent VF Corp. disclosed its Dec. 13 discovery of cyber attack breach on its systems in a public filing. The group, which has initiated an incident investigation with experts and been forced to shut down some systems, confirmed that that cyber attack has ...
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Infographics & Data
Sportswear websites ranked by visitor age group
Which UK sportswear retailer website gets the most visits from Gen Z? What about Millennials? And which is the most popular sportswear retailer website for those over 65? Our infographic shows how online shopping tastes change with age.
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Article
VF Corp publishes Environmental and Social Responsibility Report 2023
Source: VF Corp Under the title “Purpose. Driven.” VF Corp has published its Environmental and Social Responsibility Report for the 2023 financial year. The comprehensive report emphasizes the key areas that VF focuses on: People, Planet and Product. Topics covered in the report include gender parity, racial ...
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Article
VF Corp. abandons guidance, commences turnaround plan led by former Vans President
Admitting its US business “isn’t working well” and its cost structure is too high, VF Corp. reported its Q2 results with a comprehensive plan to turn around its flagging businesses under CEO Bracken Darrell, who joined the group in late July. Key elements of the strategy focus on fixing its ...
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Analysis
Market Analysis: The athletic footwear market 2022
Our annual summary of the athletic footwear market brings you the global revenue of 25 companies and compares how 2022 shaped up against 2021.
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Article
VF Corp. slashes FY revenue guidance, reports wider Q1 loss
VF Corp., the parent of The North Face (TNF) and Vans, welcomed its new President and CEO Bracken Darrell, 12 days on the job, to his first results call by reporting a Q1 loss of $57.4 million against a loss of $55.96 million in the year-ago period on an 8 ...
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News briefs
VF promotes Andreas Olsson to VP and GM EMEA for Vans brand
Source: VF Corp. Andreas Olsson VF Corp. has announced the promotion of Andreas Olsson, current Vice President of Sales at Vans for the Europe, Middle East and Africa (EMEA) region, to VP and General Manager Vans EMEA. Olsson previously held a variety of roles at Vans and ...
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News briefs
Vans appoints former Nike, Timberland exec as global marketing chief
Source: Vans Drieke Leenknegt Vans has appointed Drieke Leenknegt as Global Chief Marketing Officer, effective July 5. In her new role, she will report directly to Kevin Bailey, Vans Global Brand President. Leenknegt has held marketing and communications roles for more than 20 years. Most recently, she ...
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Article
Logitech CEO takes over vacant leadership position at VF
Source: VF Corp. Bracken Darrell Some 7 months after Steve Rendle decided to retire from the company after more than five years as Chairman, President and Chief Executive Officer and nearly 25 years of service, VF Corp – owner of Vans, The North Face, Timberland and Dickies, ...
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News briefs
VF begins operations at new distribution center in California
Colorado-based VF Corporation has launched its new distribution center in Ontario, California, employing approximately 550 people during peak periods. The new 111,500 sqm facility is VF’s largest and most efficient distribution center within the group’s worldwide network of 46 distribution centers. The center’s annual shipping capacity of 76 million units ...
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Article
Sporting Goods 2022 – The top companies worldwide by sales and profit
Our updated 2022 Sporting Goods Scorecard brings you the industry winners, with revenue & profit development of 47 sporting goods companies.
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News briefs
Topsports sticks to gameplay despite volatile years
The Chinese sportswear retailer offering a portfolio of athletic brands, dominated by Nike and Adidas, suffered a 25 percent drop in net income attributable to shareholders to 1,836.6-million-yuan renminbi (€258.8m) for the 12 months ended Feb. 28. Gross margin slipped by 170 basis points to 41.7 percent from 43.3 percent ...
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Article
VF Corp. has a “realistic” turnaround strategy in place
VF Corp., which has begun a rigorous six- to 12-month process to find a new CEO, says it has a plan in place that will improve its sales and profitability fortunes over the next 12 months. It centers on continued growth for its The North Face (TNF), EMEA, and direct-to-consumer ...
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Article
VF Corp. takes action to improve performance, divesting pack brands
VF Corp. is vowing to take all necessary actions to improve its operating performance heading into its FY24
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News briefs
VF Corp. opens regional office and new design center in Tokyo
VF Corp. has announced the launch of the Tokyo Design Collective (TDC) and new regional office in Tokyo’s Harajuku district. The office will be home to the new TDC team, whose mission is “to reinforce VF’s commitment to infusing aspirational Japanese product design and craftsmanship into its iconic global brands.” ...
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Article
Nike’s former partner in Russia opens new sporting goods chain
Inventive Retail Group (IRG) has opened the first five stores of its new Hiker outdoor and sporting goods retail chain in Russia. IRG is the country’s largest retail group, specializing in developing stores of leading Western companies in Russia, including Apple, Samsung, Lego and Nike. Hiker’s assortment consists of several ...
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News briefs
Vans and Timberland launch capsule together
VF brands Vans and Timberland have teamed up to design a capsule together for the first time. Celebrating the 30th anniversary of Vans’ iconic Half Cab, the two brands offer a brand new style based on Vans’ iconic model first released in 1992 and Timberland’s Euro Hiker boot, created in ...