All Sporting Goods Intelligence articles in Volume 31, Issue 43+44 – Page 4
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News briefs
Puma signs deals with two European singers
Puma has signed two endorsement deals with two singers: Ana Mena of Spain, who has found success both in her home country and in Italy, and Dua Lipa of the U.K, who is one of the top female acts on Spotify. Dua Lipa will be headlining Puma’s gender-focused “She Moves ...
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News briefs
Alleging stolen advertising secrets, Peloton countersues Icon
As we already reported, Icon Health and Fitness launched a suit against Peloton Interactive last month, charging that its new and more advanced stationary bike, the Bike+ model, violates patents that the older company has held since the late 1990s. In a suit filed in Wilmington, Delaware, Peloton is now ...
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ArticleNPD: The sports market recovered in Q3 in Europe, but pure e-tailers lost market share
The consumption of sports apparel and footwear declined by 11.5 percent in the first nine months of 2020 in the five major European markets – Germany, France, Italy, Spain and the U.K. – according to NPD, which has kindly agreed to share with us again some of the detailed market ...
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News briefs
Umbro’s current sponsorships in La Liga
Umbro is the N° 3 sportswear sponsor in the second division of Spain’s second-tier La Liga football league for the 2020/21 season, notably equipping Rayo Vallecano, Mallorca and Logroñés. While lacking any clubs in the first division, Umbro is also sponsoring amateur and futsal clubs in the country. Worldwide, the ...
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Article
Vulcabras achieves good revenues for the third quarter
After production restrictions in the spring and early summer due to the pandemic, Vulcabras resumed full operations at its factories in July, capitalizing on a robust order backlog. It managed to generate a significant sales increase year-on-year. The parent company of Olympikus, which is also the Brazilian licensee for Under ...
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News briefs
OR Winter Online opens registration under a new CEO
Registration is now open for the new virtual version of the American Outdoor Retailer show, OR Winter Online, a three-day digital marketplace focused on outdoor and snow sports scheduled to open on Jan. 6. Buyers will be able to connect through March 19. Camp, Fischer Sports, Helly Hansen, Scott Sports, ...
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News briefs
Polygiene to treat Caterpillar apparel
Polygiene has signed a deal with Caterpillar. The manufacturer of construction and mining equipment will be using Polygiene’s antimicrobial treatments in its casualwear as of 2021, with workwear to follow. According to Caterpillar’s senior vice president of apparel, Greg Gemette, this will “reduce the ecological footprint” of the apparel, “as ...
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News briefs
Sequential turns around
The Sequential Brands Group turned around in the third quarter, posting net income from continuing operations of $4.5 million against a loss of $18.4 million in the year ago period. The recovery was partly aided by a gain of $3.7 million from the sale of two non-core brands. Total revenues ...
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News briefs
Exiting China makes Iconix profitable
Despite Covid-19, which caused its revenues to decline by 31 percent to $35.5 million in the third quarter as compared to a year ago, the Iconix Brand Group returned to a profit in the third quarter, posting net income of $45.7 million compared to a loss of $35.7 million. The ...
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News briefs
A new generation at the head of Sporthaus Schuster
Flori Schuster, the 65-year-old main partner in the iconic Munich sports retailer, will be retiring from the management of Sporthaus Schuster on March 31, 2021, after running the family-owned company since 1984. Rainer Angstl, who has been working alongside Schuster since 2003 as managing director, will remain head of purchasing, ...
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News briefs
AMC to become the LTA’s apparel supplier
AMC, the tennis brand founded by the British tennis champion Andy Murray and Castore, the growing British brand of teamwear, has signed a five-year deal to become the exclusive apparel supplier to the Lawn Tennis Association (LTA), the U.K.’s governing body for tennis. This includes LTA Performance, the LTA’s accredited ...
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Article
Fila fell by 7% in Q3 without Acushnet
The Fila Group is bouncing back after ending in the red in the second quarter, thanks to stronger demand for golf products. Its revenues rose by 5.8 percent to 917,431 million Korean won (€698.6m-$772.5m) in the third quarter. Excluding revenues from the recently-acquired Acushnet, revenues from the Fila brand went ...
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News briefs
Puma carves its way into U.S. soccer
Puma will sponsor the United Soccer League (USL), the second division for global soccer in the U.S., for the next three years. It will also be the national partner of a newly formed USL Academy League, which is due to start with more than 50 clubs in 25 states next ...
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News briefs
Adidas partners with descendants of its founder
Adidas is going back to its family roots in striking a partnership with Legacy of Adi Dassler (Lead for short), an investment platform and a growth accelerator for sports-related start-ups launched in 2016 by four descendants of the late Adi Dassler, who founded Adidas in 1949. They are Horst, Klaus ...
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News briefsNixon releases a watch made from reclaimed ocean plastics
Nixon has introduced the High Tide, a new tide watch tailored to the needs of surfers and made from upcycled ocean plastics. The High Tide, which is at the top of the Californian brand’s collection of tide watches, follows Nixon’s redesigned H2O Yeah! collection of bags made with recycled ocean ...
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News briefs
Löffler gets an Austrian Sustainability Reporting Award
Löffler received the Austrian Sustainability Reporting Award (ASRA) for its recently published sustainability report, written according to GRI (Global Reporting Initiative) standards. The ASRA was awarded for the 21st time to Austrian companies or organizations in recognition for the best sustainability report. With the support of an independent sustainability expert, ...
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News briefs
Haglöfs offers second-hand items on Green Friday
Haglöfs’ is going one spep further in its Green Friday initiative, which is intended to tackle the environmental and social dangers of excessive consumption. Haglöfs says its message is simple: “If you have to buy something on the most aggressively sales-focused day of the year, take a stand and buy ...
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Article
Fesi publishes a Covid survey ahead of a conference in Brussels
The European Commission was scheduled to organize a major conference on Nov. 17 about the recovery of the sports sector after the coronavirus crisis. The Federation of the European Sporting Goods Industry (Fesi) said it hopes that its recommendations have been taken into account. It considers that sport and physical ...
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News briefs
Puma’s gains from Singles’ Day rise by 50%
Puma collected 2.8 million orders worth the equivalent of more than €80 million through this year’s Singles’ Day festival organized by Alibaba, 50 percent more than a year ago, when it already booked an increase of 40 percent. Puma says its China team spent two months preparing the promotion, planning ...
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News briefs
UYN’s parent signs a license with Franklin Marshall
Trerè Innovation, the Italian knitting specialist that launched two years its own UYN brand of apparel and shoes, has announced a three-year licensing agreement for underwear, socks and loungewear with Franklin Marshall, an iconic Italian brand of clothing inspired by American college-style sportswear. The deal is expected to help Trerè ...
