Winter Sports – Page 29
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News briefs
Burton Snowboards will launch its burtonstore.eu website by the end...
Burton Snowboards will launch its burtonstore.eu website by the end of the month. The idea is to sell its premium sub-brands of clothing Mark XIII, iDiom and AK directly to European consumers through the net. The offer is dedicated to all major European markets with the exception of France and ...
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News briefs
Sport 2000 France is launching a new winter sports banner,...
Sport 2000 France is launching a new winter sports banner, called Ski Way, for sporting goods retailers in mountain regions. The buying group hopes to convert at least 40 stores in France and ten in Andorra during the current Fall/Winter season, but the concept may also be adopted elsewhere in ...
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Short stops
Manuela Pesko, a German snowboarding champion, is endorsing Falke's new...
Manuela Pesko, a German snowboarding champion, is endorsing Falke's new total look in clothing as testimonial of the German sports sock specialist.
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Article
Elan Launches The Artec Brand Of Snowboards
Artec Snowboards, previously a sub-brand of Elan, has become a stand-alone brand. Elan Snowboards launched its so-called Artec Project in 2004, based on the idea of blending technology with art. Addressing core freestyle snowboarders, the Artec Project has been marketing-oriented and focused on branding. It has involved the close collaboration ...
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Article
Blaise Rosenthal, a former professional snowboarder, has been named Artec’s...
Blaise Rosenthal, a former professional snowboarder, has been named Artec’s creative director. He will be supported by a dedicated team of professional freestyle riders to ensure high media exposure. The Artec pro team includes Gabe Taylor, Nima Jalali, Laura Hadar, Jake Devine, Gus Engle and Johnny Miller. Before joining the ...
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News briefs
Sessions, an American snowboard company, has named Daniel Fitzgerald to...
Sessions, an American snowboard company, has named Daniel Fitzgerald to head its European sales office in Zurich. Fitzgerald was previously a sales manager at Alprausch. Sessions has been selling to Europe for 15 years through exclusive distributors in several countries but only recently began selling direct in Switzerland. The appointment ...
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News briefs
Snowboarders represented 11 percent of the users of ski lifts...
Snowboarders represented 11 percent of the users of ski lifts in Sweden last year, down from 19 percent five years ago, according to SLAO, the Swedish association of ski lift operators. The number of people using short skis has also declined, from 5 to 3 percent, while the proportion of ...
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Article
Amer’S Winter Sports Sales Melt In Warm Weather
Poor snow conditions across most of Europe claimed another victim as Finland’s Amer Sports group revealed that its winter sports equipment sales had roughly halved during the first quarter. Since winter sports sales are usually small in the first quarter, the impact of this hit remains limited. However, on the ...
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Short stops
Bonfire Snowboarding names Rian Rhoe as marketing coordinator.
Bonfire Snowboarding names Rian Rhoe as marketing coordinator.
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News briefs
Elan Snowboards has introduced its first women’s specific line of...
Elan Snowboards has introduced its first women’s specific line of products, called Elan Chicas. Coinciding with the new range, which was designed and developed with the help of female snowboarders sponsored by Elan, is a new website, www.elanchicas.com, where professional female snowboarders like Lisa Filzmoser, Dominique Vallée and Connie Bleicher ...
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News briefs
Burton Snowboards has promoted Clark Gundlach to executive vice president...
Burton Snowboards has promoted Clark Gundlach to executive vice president and general manager from his former position of vice president of North American sales. Other promotions include Greg Dacyshyn to senior vice president and creative director of product and Bryan Johnston to senior vice president of global marketing. Separately, Edward ...
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Short stops
Markus Klaiber has been appointed Elan Snowboards’ sales and marketing...
Markus Klaiber has been appointed Elan Snowboards’ sales and marketing agent for Austria
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Article
Buoyant Winter Sports And Diving Businesses Lift Head’S Results
Head’s operating and net income soared by more than 60 percent in the 3rd quarter, reaching levels of €15,351,000 and €9,633,000, respectively, on 11 percent higher revenues of €111,946,000 accompanied by an improvement of 270 basis points in the group’s gross margin to 40.6 percent.For the first nine months of ...
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Short stops
Burton Snowboards has opened its first store in Tokyo, located...
Burton Snowboards has opened its first store in Tokyo, located in trendy Harajuku neighborhood.
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News briefs
The first-ever Snowboard D-Day will take place at select European...
The first-ever Snowboard D-Day will take place at select European snow resorts on Sunday, Dec. 17, 2006. Sponsored by EuroSIMA, the European boardsports industry manufacturers association, the event will feature snowboarding lessons, product testing, snowboard demos, contests, concerts and parties, all open to the general public. EuroSIMA plans to make ...
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Short stops
This year’s EuroSIMA Innovation Competition for surfing, skateboarding and snowboarding...
This year’s EuroSIMA Innovation Competition for surfing, skateboarding and snowboarding items will no longer focus on ecology and the environment, but it will also reward technical innovations, and the prize budget has been doubled to €20,000 (the deadline for applications is Sept. 4).
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News briefs
An uncommonly cold winter in Japan boosted Goldwin’s winter sports...
An uncommonly cold winter in Japan boosted Goldwin’s winter sports sales by 11 percent in the financial year ended last March 31, driving total annual sales up by 6 percent to 46.25 billion yen (€322m-$411m). Outdoor products contributed a 6 percent increase, too. The company suffered a loss of 3.97 ...
