All Boardriders articles
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News briefsBoardriders is laying off more employees in California
Boardriders is dismissing 464 more workers in California, according to a notice dated Feb. 1, filed with the California Employment Development Department in compliance with the federal Worker Adjustment and Retraining Notification (WARN) Act and the California WARN Act. In the document, the company explains that the reduction is due ...
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News briefsAuthentic Brands Group nearing deal for Boardriders brands in Europe
Authentic Brands Group is on the verge of finalizing a partnership deal for the Boardriders brands in Europe.
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News briefsQuiksilver and Roxy launch apparel rental service in France
As reported by the website Apparel Resources, boardsports brands Quiksilver and Roxy have launched an online rental service in France under the label “Boardriders Rental.” The website offers high-quality performance apparel for men, women and children for rent. François Latterrade, Head of Quiksilver Europe, told the website that the rental ...
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Infographics & DataSports apparel market 2022: Global revenue and market shares
Short on time, but want a summary of the global sports apparel market sales and revenue in 2022? Our infographic has the numbers for 29 big names.
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AnalysisMarket Analysis: The sports apparel market 2022
Our annual summary of the sports apparel market brings you global revenue and market-share development, and a regional breakdown of 29 companies.
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News briefsAuthentic Brands Group furthers strategic partnership with Liberated Brands
Authentic Brands Group has entered into a new long-term agreement with its strategic partner Liberated Brands, to be the retail and e-commerce operator for its brands Quiksilver, Billabong, Roxy, RVCA, Honolua and the recently acquired Boardriders in the US and Canada. Additionally, Liberated will become the license partner and wholesale ...
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News briefsAuthentic taps RVCA’s Global GM to manage Boardriders brand portfolio
According to ShopEatSurf and following the official closing of the acquisition of the Boardriders Group, former RVCA Global General Manager David Brooks has accepted the position of Executive Vice President of Lifestyle Brands at Authentic Brands Group. In his new position, he is responsible for managing Authentic’s lifestyle brands – ...
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News briefsAuthentic completes acquisition of Boardriders
Authentic Brands Group has confirmed the completion of the acquisition of Boardriders, the owner of the action sports and lifestyle brands Quiksilver, Billabong, Roxy, RVCA, DC Shoes, Element, VonZipper and Honolua. With the completion of the acquisition, Authentic says its annual retail sales total more than $29+ billion worldwide. ...
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News briefsQuiksilver GM resigns
Quiksilver’s Global GM Brad Blankinship has resigned his position and will exit the Boardriders Group next Friday. Blankinship has held the role since Nov. 2021, having previously led RVCA for two years. In a LinkedIn post, Blankinship writes: “I was fortunate to work with some amazing people at Quiksilver and ...
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ArticleAuthentic Brands adds another footwear brand to its portfolio
Authentic Brands Group (ABG) has today confirmed its acquisition of footwear brand Rockport after speculation in June of this year that it was the “stalking horse” bidder for The Rockport Company. ABG announced that the United States Bankruptcy Court for the District of Delaware has approved the sale transaction of ...
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News briefsAuthentic Brands Group raises $500 million from General Atlantic
Authentic Brands Group has announced a $500 million primary follow-on investment from global growth equity firm General Atlantic, its current investor. The continued partnership with General Atlantic is meant to support Authentic’s worldwide expansion. General Atlantic first partnered with Authentic in October 2017. The latest investment brings General Alantic’s total ...
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News briefsAuthentic Brands Group forms Authentic Studios
Authentic Brands Group (Authentic), the parent company of more than 40 global brands including Sports Illustrated, Reebok, Nautica, Eddie Bauer, Spyder, Volcom, Tretorn, Prince and Airwalk to name a few, and currently in the process of acquiring Boardriders, has announced the formation of “Authentic Studios;” a full-service production studio designed ...
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ArticleAuthentic Brands announces next acquisition
In another acquisition move, Authentic Brands Group (ABG), a global brand development, marketing and entertainment platform that owns more than 40 lifestyle, entertainment and media brands, including Reebok, Eddie Bauer, and Spyder, announced on April 24 that it has entered into a definitive agreement with Vince Holding Corp. (VNCE) to ...
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ArticleAuthentic entering “next phase” of Boardriders acquisition
After making a binding offer for the group in late March, Authentic Brands Group announced that it has entered the “next phase” of its acquisition of Boardriders, the owner of the Quiksilver, Billabong, Roxy, DC Shoes, RVCA, Element, VonZipper and Honolua brands, with the signing of a definitive agreement. “We ...
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ArticleAuthentic Brands Group makes binding offer to acquire Boardriders
Authentic Brands Group (ABG), a global brand development, marketing and entertainment platform that owns more than 40 lifestyle, entertainment and media brands, including Reebok, Eddie Bauer, Spyder, Volcom, Airwalk, Nautica, Prince or Sports Illustrated, announced March 31 that it had made a binding offer to acquire Boardriders, the global action ...
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ArticleIs ABG buying Boardriders?
Jamie Salter-led Authentic Brands Group (ABG) may be on the verge of landing another big fish for its portfolio of brands. Recent developments suggest Oaktree Capital-controlled Boardriders is on the verge of selling its portfolio of largely surf-focused brands, led by Quiksilver and Billabong, and ABG appears in a position ...
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News briefsBoardriders lays off 170 employees globally
As reported by the Orange County Business Journal (OCBJ) and Shop-Eat-Surf, Boardriders has laid off many employees in various regions. Both media report a loss of about 170 jobs (110 positions in the Americas and 60 in the Asia-Pacific regions). In a statement quoted by SES, the company reorganizes its ...
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News briefs
New VP of global marketing at Quiksilver
ShopEatSurf reports that Boardriders has appointed a new VP of global marketing for Quiksilver. Bobby Gascon previously spent 13 years at Vans, where he most recently served as senior director of global marketing for Action Sports. There, he worked on key Vans projects such as the Vans Park Series and ...
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News briefsRoxy releases new campaign
The Boardriders, Inc. brand Roxy is back with a second chapter celebrating female boardriders’ supernatural strength and dedication. After last year’s “Cute” campaign took control of a long-running narrative associated with female surfers, this year’s chapter deepens the message by giving new meaning to another familiar colloquialism. Over the years, ...
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News briefsNorth to step down as president of commercial strategy at Boardriders
According to ShopEatSurf, Shannan North is retiring from his role as president commercial strategy and growth & chief brand officer at Boardriders. He had been with Billabong since 2014 and held the position at Boardriders since 2021. Boardriders CEO Arne Arens will assume North’s duties and work closely with all ...
