All ESG articles
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OpinionEU destruction ban: five moves to make
Large brands are in scope now. Mid-sized brands have until July 2030. The prize is what they do with those four years.
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ArticleImpact of sports: Sporting Goods brands are missing their biggest opportunity
Stop treating social purpose as a campaign. Start anchoring it in the company’s own objectives, says the MD of the Laureus Sport for Good Foundation Germany, Austria in our interview.
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ArticleWhy sport could be one of the most important social policy tools
The Sporting Goods industry generates billions in annual revenue, but according to FESI its most important contribution may be one that never shows up in trade statistics.
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ArticleHelping people feel better is becoming the sports industry’s greatest growth opportunity
Brand strategist Fredrik Ekström argues that the sports and outdoor industry’s greatest growth opportunity lies not in helping existing consumers perform better, but in helping millions of new consumers feel better through movement, connection and nature.
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ArticleHalf the story: low coverage of women in sport isn’t just a fairness issue
85 percent of sports coverage still goes to men. Here’s why that’s a structural and a business problem, not just a fairness one.
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ArticleEuropean Outdoor Week 2026: The industry is moving from “No Excuses” to tangible action
From May 14–19, 2026, Riva del Garda will host the European Outdoor Week, with 400 brands confirmed.
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ArticleWFSGI partners with Worldly on ESG intelligence tools
WFSGI and Worldly announce a partnership to equip sporting-goods companies with enhanced supply-chain sustainability intelligence, offering free platform access and training for new users
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ArticleSporting Goods brands quietly retreat from DEI messaging
Major sporting goods companies are quietly revising or rephrasing their diversity, equity, and inclusion commitments.
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ArticleOtto ties marketplace fees to verified climate goals
The German e-commerce platform rewards suppliers with validated science-based climate targets, signaling a stronger push for corporate decarbonization.
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News briefsEight ski resorts form Global Sustainability Ski Alliance
The collaboration is designed to accelerate climate action and drive sustainable innovation in winter tourism.
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ArticleActive Apparel Group secures B Corp certification
Following Arena, Allbirds and recently Bollé, Active Apparel Group has secured a B Corp certification.
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News briefsTopgolf Callaway Brands releases sustainability report
The document shows progress since the company’s inaugural report.
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ArticlePuma works with influencer to highlight use of leather versus vegan leather
Puma launches #KnowYourStuff, an educational content series that wants to discuss the use of leather vs vegan leather.
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ArticlePrivate Sport Shop receives B Corp label
The French private sales platform joins the ranks of B Corp-certified companies and embarks on a new phase toward a more sustainable business model.
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News briefsPuma ranks first in Fashion Revolution report on decarbonization strategies
The sportswear brand ranks first out of 250 major fashion brands and retailers.
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News briefsPuma equips 35 clubs with jerseys made from recycled polyester
From the start of the 24/25 season, the Puma soccer shirts of 35 clubs, including those for the Euro and Copa América tournaments, are made from Re:Fibre.
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ArticleUnder Armour’s Kevin Ross: “It’s about more than just the game”
Kevin Ross, SVP and EMEA Managing Director at Under Armour, discusses how the brand leverages sports for social impact, focusing on youth empowerment and community well-being. Discover how Under Armour’s initiatives and partnerships aim to prepare young athletes for success in life beyond sports.
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ArticleAddressing physical inactivity: Nike’s strategic approach to inspiring youth
In an exclusive interview, Nike’s Rosalyn Menon Kennedy reveals the company’s initiatives to promote an active lifestyle among youth.
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News briefsParis to host International Summit on Sport and Sustainable Development
French President Emmanuel Macron and the President of the International Olympic Committee (IOC), Thomas Bach, have proposed to hold an International Summit on Sport and Sustainable Development on the eve of the Opening Ceremony of the Paris 2024 Olympic Games. The Summit will be held on July 25 from 5 ...
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ArticleOn releases impact progress report 2023
On has released the 2023 edition of its Impact Progress Report on ESG, laying out 24 external goals, “multiple” internal goals and 12 “foundational goals.” It says three pillars stand on this foundation: social impact (human rights in labor policy), innovation in materials and processes (to reduce environmental effects) and ...
