All News briefs articles – Page 245
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News briefsProwinter 2022 will be a one-day event
Fiera Bolzano, the organizer of Prowinter, has announced that the 2022 edition of the event will have a one-day format, as opposed to its original three days. The decision was made in agreement with exhibitors, associations and other partners due to ongoing supply chain delays, Fiera Bolzano said. The 2022 ...
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News briefsPentland goes direct for Speedo in Germany
Swimwear brand Speedo, part of Pentland Brands, which also owns the Berghaus, Canterbury of New Zealand, Endura, Ellesse, SeaVees and Mitre brands, has announced that it will return to a direct-to-retail business model in Germany. As one of the largest markets for swimwear in Europe – worth €486 million in ...
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News briefsCastore signs new debt financing facility
Manchester-based sportswear brand Castore, founded in 2016 by Tom and Phil Beahon and backed by two-time Wimbledon champion Andy Murray and billionaires Mohsin and Zuber Issa, has secured a new financial boost, BusinessLive reports. The U.K. news service wrote that the company has signed a financing facility with the financial ...
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News briefsSnipes with second major acquisition in the U.S. since December
Snipes continues its expansion in the U.S. with the acquisition of New England-based sneaker retailer Expressions, which operates 35 stores in Massachusetts, Connecticut and Rhode Island. Terms of the deal were not disclosed. Expressions was founded in 1989 as a fashion-oriented family business. In the years that followed, the company ...
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News briefs
Sprinter is set to open 25 new stores in Spain
The Spanish news service Palco23 reports that JD Group is planning to open 25 new Sprinter stores in Spain this year. Sprinter, which has been part of JD Group since 2011, is one of the main sports retailers in Spain, selling both international sports brands and private labels. Plans for ...
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News briefsChampion extends lacrosse commitment in the U.S.
Champion has signed a five-year agreement to serve as the official field and sideline apparel partner of the U.S. Premier Lacrosse League (PLL). The partnership extends the Hanesbrands-owned company’s one-year contract in the same capacity. The brand intends to fully integrate into the PLL’s youth lacrosse ecosystem by offering customized ...
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News briefsSalvesen & Thams acquires Norwegian fitness equipment supplier Mylna Gruppen
The Norwegian investment company Salvesen & Thams, with co-investors, has agreed to acquire Mylna Gruppen AS, Scandinavia’s largest supplier of fitness equipment to the professional and consumer markets. Salvesen & Thams will become the majority owner of the Mylna Group. The Mylna Group sells fitness equipment to sports retailers, gyms ...
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News briefsLacoste teams up with Venus Williams
Source: Stas Komarovski Venus Williams for Lacoste Lacoste has enlisted U.S. tennis star Venus Williams to promote its new fashion-sport styles created by Lacoste artistic director Louise Trotter as its new global ambassador. The seven-time Grand Slam winner, herself the founder of an activewear label, Eleven, will ...
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News briefsPuma is looking for 500 testers for the next phase of the Re:Suede project
Puma is looking for 500 people in Germany to join brand ambassadors such as Cara Delevingne and Raphaël Varane to test the Re:Suede sneaker and become part of the company’s experiment to find out if it is possible to produce a biodegradable version of the classic Suede, one of the ...
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News briefsAdidas appoints chief creative officer
Source: adidas Alasdhair Willis Adidas has appointed Alasdhair Willis as chief creative officer. Willis has a long association with Adidas dating back to 2005, and he is also known for his work as creative director of the British brand Hunter and as co-founder of Wallpaper magazine. He ...
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News briefsDecathlon’s largest German store opens in Cologne
Source: Decathlon Germany Decathlon Cologne-Marsdorf The expansion of the Decathlon store in Cologne-Marsdorf, which first opened in 2017, to a total of 8,500 square meters (bigger than a football field) has been completed. The remodeling created new indoor test areas with, among other things, space for a ...
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News briefsFanatics receives $27 billion valuation and raises $1.5 billion
According to reports in the Wall Street Journal and SGB, Florida-based Fanatics Inc. has raised $1.5 billion in a funding round that values the sports merchandise and memorabilia company at $27 billion. Because the transaction was private, both media rely on information received by a ”person with knowledge of the ...
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News briefsKathmandu Holdings to change name to KMD Brands
Kathmandu Holdings Limited from New Zealand announced on March 2 that it will change its name to KMD Brands Limited. The new name will take effect on March 16, 2022. The NZX and ASX ticker will remain KMD. An announcement on the launch of KMD Brands, its purpose and vision, ...
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News briefs
Atmósfera Sport enters France and Portugal
The Spanish news service Palco23 reports that the Spanish buying group Atmósfera Sport expects its sales to increase by 25 percent in 2022 after posting a 37 percent growth in 2021 compared to 2020. The growth in sporting goods is supported by omnichannel, digitization and international expansion. According to the ...
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News briefs
PGA Tour announces multi-year partnership with Nobull as official training apparel and footwear
The PGA Tour and Nobull have announced a new multi-year partnership that designates Nobull as the “Official Training Apparel and Footwear of the PGA Tour and PGA Tour Champions” and the umbrella sponsor of PGA Tour Active through 2027. Nobull products will be available to players at tournaments throughout the ...
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News briefsCraft and Speedo end distribution partnership
After almost 15 years of successful sales of the Speedo brand in Scandinavia, Craft of Scandinavia AB and Speedo have ended their distribution partnership, with Speedo announcing a new distributor for the market. Craft says the move allows it to focus fully on its own brand, which has shown strong ...
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News briefseBay celebrates the women behind sneakers with Trailblazers Collection
eBay has announced the Trailblazers Collection, an exclusive drop that highlights sneakers designed or inspired by the industry’s most influential women. Kicking off Women’s History Month, this one-of-a-kind event on the U.S. eBay website combines some extraordinary styles with impressive backstories and celebrates the undeniable influence of women on sneaker ...
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News briefsPuma signs racer Emma Kimiläinen for Puma W Series Team in 2022
As part of its ”She Moves Us” brand campaign aiming for women in sports, Puma has just signed the Finnish motor racer Emma Kimiläinen for its Puma W Series racing team. The W Series is a free-to-enter championship on F3 single-seated, mechanically identical cars that runs since October 2018, with ...
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News briefsGym+Coffee adds seven female football and cricket ambassadors to athlete’s teams
Irish activewear and athleisurewear brand Gym+Coffee has added seven new faces to its ”Make Life Richer Collective.” Professional football and cricket athletes Jodie Taylor, Rachel Corsie, Carla Humphrey, Sandy Maclver, Danni Wyatt, Sophia Dunkley and Tammy Beaumont are now official brand ambassadors of the fast-growing Irish company. Gym+Coffee currently has ...
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News briefsOrthoLite introduces fully compostable midsole foam
Insole specialist OrthoLite and Vietnam-based material solutions company Cirql have introduced a plant-based biopolymer foam that is EVA plastic-free, recyclable, compostable and comes with an end-of-life solution. The new OrthoLite Cirql sole offerings have their own website and claim to be the critical solution for true circularity within the footwear ...
