All News briefs articles – Page 505
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News briefs
SportScheck has acquired full ownership of Fitfox, an online platform...
SportScheck has acquired full ownership of Fitfox, an online platform that suggests more than 3,000 activities in 70 different sports that people can perform in fitness studios and sports halls in 50 German cities. Founded in Hamburg in 2013, the website gets more than five million visits per month. The ...
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News briefs
Two shareholders of Billabong International, Rider Capital and Adam Smith...
Two shareholders of Billabong International, Rider Capital and Adam Smith Asset Management, have voiced their opposition to the proposed sale of the company to Boardriders. Together they hold 15.4 percent of the company's shares. Billabong's founder, Gordon Merchant, has already approved the terms of the transaction, but the other shareholders ...
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News briefs
Fila has announced it has again signed up Bjorn Borg,...
Fila has announced it has again signed up Bjorn Borg, one of the legends of tennis, as a brand ambassador. The relationship between the sports brand and the former #1 tennis player dates back to 1975. The athlete was with the brand from 1975 to 1986. During his career, Borg ...
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News briefs
Kathmandu, the New Zealand outdoor brand and retailer, has agreed...
Kathmandu, the New Zealand outdoor brand and retailer, has agreed to take over Oboz Footwear, the U.S. outdoor footwear brand, for $60.0 million in cash and an earn-out of up to $15 million, as a means to expand its footwear and international sales. Established in Montana in 2007, Oboz generates ...
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News briefs
Andrés de la Dehesa has reportedly been elected president of...
Andrés de la Dehesa has reportedly been elected president of the Asociación de Fabricantes y Distribuidores de Artículos Deportivos (Afydad), the Spanish association of sporting goods suppliers and distributors, for the next four years. He is taking over from Xavier Berneda, who has been on the presidential seat for eight ...
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News briefs
Asics has announced the opening of a new innovation hub...
Asics has announced the opening of a new innovation hub at its headquarters in Barcelona. The new center is to attract and support European start-ups focusing on sports and wellness. The center will concentrate on the development of new products and services with the aim of enhancing the end-user experience. ...
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News briefs
Bench has announced that its chief executive and chairman, Bruno...
Bench has announced that its chief executive and chairman, Bruno Sälzer, has stepped down. Sälzer, who had held the position for three years, will reportedly retain his 15 percent stake in the company. He purchased that share of the business in 2014. Emeram Capital Partners, a private equity firm based ...
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News briefs
Reebok has announced a partnership with Gal Gadot, the star...
Reebok has announced a partnership with Gal Gadot, the star of Wonder Woman, who has been named the brand's newest face. She joins Reebok's list of female ambassadors representing female strength, including Gigi Hadid, Ariana Grande and Victoria Beckham. Through her screen role as Wonder Woman, Gadot is regarded as ...
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News briefs
The Norwegian Athletics Association (NFF) announced that Puma has become...
The Norwegian Athletics Association (NFF) announced that Puma has become its new sponsor for clothing as well as equipment supplier. Interest in the Norwegian athletics team has grown in the country since Karsten Warholm won a gold medal in the 400-meter hurdles in the World Athletic Championships last summer.
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News briefs
Nike has partnered with Headspace, a meditation app, to integrate...
Nike has partnered with Headspace, a meditation app, to integrate mindfulness elements into its branded digital training platforms. The feature is offered to Nike Plus members who use the Nike Run Club or Nike Training Club apps. Nike already offers guided runs through its Run Club app but the new ...
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News briefs
Reebok is releasing its first application of the Liquid Factory...
Reebok is releasing its first application of the Liquid Factory technique on the Floatride Run shoe. The brand first introduced the technology in 2016 with the Liquid Speed, a running shoe focusing on energy return. The manufacturing technique is based on 3-D drawing, where a proprietary liquid material – created especially ...
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News briefs
Heinz Hackl has been appointed as management board member in...
Heinz Hackl has been appointed as management board member in charge of sales at Willy Bogner, the Germany skiwear company. He was previously chief executive at René Lezard, where he managed a financial restructuring plan, after other leadership positions at Marc O'Polo and Joop! Hackl started at Bogner earlier this ...
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News briefs
Asics has launched its new brand marketing platform, I Move...
Asics has launched its new brand marketing platform, I Move Me, across the Europe, Middle East and African (Emea) market. The fully integrated digitally-led campaign aims to encourage people to get active, based on Asics' belief that movement is a key to happier life. The campaign revolves around story-telling. Over ...
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News briefs
New Balance is extending its sponsorship of FC Porto. The...
New Balance is extending its sponsorship of FC Porto. The Portuguese team was one of the first football clubs to have been sponsored by the brand, starting with the 2014/15 season.
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News briefs
Helly Hansen, the global technical sailing brand, and the Royal...
Helly Hansen, the global technical sailing brand, and the Royal National Lifeboat Institution (RNLI) in the U.K. have announced a five-year strategic partnership that will support the charity's aim of preventing drowning. The partnership will consist with Helly Hansen supporting a variety of life-saving activities including product innovation, delivering drowning ...
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News briefs
Zumiez is hoping to break even in Europe. It is...
Zumiez is hoping to break even in Europe. It is still losing money in the region, where it ended the past financial year on Feb. 3 with 34 Blue Tomato stores and an internet shop, because of numerous investments in the last couple of years, increased costs, sales shortfalls and ...
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News briefs
Buff was present at the latest edition of Expo Sports...
Buff was present at the latest edition of Expo Sports in Barcelona, on March 9-10, a trade show with a focus on running, trail and triathlon. The company, best known for its neck accessories for sports, is headquartered in Igualada, around 65 km west of Barcelona. Buff said its presence ...
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News briefs
Cisalfa has introduced a new e-store, developed in partnership with...
Cisalfa has introduced a new e-store, developed in partnership with Keros Digital. The upgraded e-store is meant to offer its visitors an easier shopping experience. The Italian sporting goods retailer said it chose Keros' K-Oms platform because this is designed to meet diverse order management needs, including multiple order fulfillment ...
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News briefs
Crocs cannot protect its namesake clog design in the European...
Crocs cannot protect its namesake clog design in the European Union. This is what the General Court of the European Union stated in a ruling on March 14. The EU court said that other shoemakers had seen the design of Crocs' clogs long before the company filed for registration, specifically ...
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News briefs
Skechers' management told investors at an investors' conference organized by...
Skechers' management told investors at an investors' conference organized by UBS that it feels well-positioned to raise its operating margin from 10 percent to 12-13 percent after its heavy investments outside the U.S. One of the reasons is that the brand can obtain higher price points abroad, especially in Asia, ...
