New York-based boxing specialist Everlast is aiming for the home fitness community with the launch of Everlast Fitness, the only platform exclusively dedicated to boxing to date. Users have access to HIIT, cardio, core, plyometrics, strength and boxing workouts within the platform. These can be done with or without equipment via a monthly subscription that they can use at home and is available on Apple iOS, Android, Roku, AppleTV and desktop. With the support and guidance of world-class legends like Heather “The Heat” Hardy, WBC and UBF World Champion, and Errol Spence Jr, Unified World Welterweight Champion and former Olympian, the platform aims to serve everyone from fitness beginners to professionals.
Taking another step toward democratizing boxing, Everlast is giving the first 1,000 new members a year free through the summer. The 112-year-old boxing brand offers a variety of different training classes with certified professional trainers and professional Everlast fighters, with new content added regularly.
The launch of the app follows the announcement that Everlast has signed Nico Ali Walsh, grandson of Muhammad Ali, and the release of an NFT of Deontay Wilder’s custom glove ahead of the historic fight against Tyson Fury III, underscoring its commitment to innovation and advancement in the world of boxing.
