All Reebok articles – Page 5
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News briefsSteve Robaire promoted to Reebok EVP
Source: Reebok Steve Robaire The Authentic Brands Group (ABG) has promoted longtime brand veteran Steve Robaire to executive vice president of Reebok International. Effective July 1, 2022, Robaire is expected to drive Reebok’s planned expansion in international territories, focusing on developing new business opportunities and executing a ...
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News briefs
AGB potential bidder for Ted Baker
According to SkyNews, the New York-based Authentic Brands Group (AGB), which owns brands like Reebok, David Beckham and Juicy Couture, is exploring a bid for the London-listed fashion brand Ted Baker, owner of hundreds of standalone stores and concessions globally, that is just restructuring its business after financial torrents in ...
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ArticleAdidas completes divestiture of Reebok; launches new share buyback program
Adidas has formally completed the divestment of Reebok to Authentic Brands Group (ABG) on Feb. 28, 2022. On a transitional basis, the company announced that it would continue to operate the business on behalf of ABG in several markets. Subsequently, the Reebok business will be fully transferred to ABG’s operating ...
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News briefsABG to co-own and manage David Beckham’s brands
Authentic Brands Group (ABG) has entered into a partnership with David Beckham to co-own and manage his brands and businesses, which include endorsements with Adidas, Tudor, Maserati, EA Sports, Sands and Diageo. In keeping with the deal’s terms, Beckham has become a shareholder in ABG, while ABG has become the ...
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News briefsABG partners with New Guards for Reebok in Europe
Authentic Brands Group (ABG) has appointed Milan-based luxury fashion manufacturing and distribution holding company New Guards Group as its operating partner for the Reebok brand in Europe. Under the agreement, New Guards, which is owned by U.K.-based international e-commerce company Farfetch Limited, will operate retail stores and e-commerce for the ...
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News briefsABG strengthens Reebok’s position through new U.S. partnership with Foot Locker
While the transfer of ownership of the Reebok brand from Adidas to Authentic Brands Group (ABG) is expected to be completed in the first quarter of this year, the new owner has already announced a new and expanded partnership with New York-based sports retailer Foot Locker for the brand, limited ...
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News briefs
New partner for Reebok in Mideast and Africa
Al Boom Marine (ABM) has been selected by the Authentic Brands Group (ABC), as the future operating partner for Reebok in the Gulf states, the Middle East (including Iraq and Lebanon), and North Africa (including Algeria, Egypt and Morocco). ABM, a 35-year-old company based in Dubai that belongs to Scope ...
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News briefs
Reebok may lay off 150 people
Reebok is planning to lay off 150 people after the completion of its sale by Adidas to the Authentic Brands Group (ABG) in the course of the first quarter of this year, according to the Boston Globe and Footwear News. The brand employs some 4,000 people around the world, but ...
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Article
StockX reviews the collectibles market in 2021
The collectibles-trading platform StockX has released an annual report, titled Big Facts: Current Culture Index: 2022, that breaks down its key markets – notably sneakers, but also electronics, toys and apparel – for the elapsed year 2021. Jordan remained the best-selling sneaker brand, with items trading at an average premium ...
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News briefs
New Reebok licensee for Greater China
Tristate Holdings, a licensee of the Authentic Brands Group (ABG) for its Nautica and Spyder brands, has been selected as the licensee for Reebok in China, Hong Kong, Macau and Taiwan after its takeover from the Adidas Group. It will manage all wholesale and retail operations for Reebok in the ...
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ABG strikes an early deal with the JD group for Reebok
The Authentic Brands Group (ABG) has secured an agreement with JD Sports Fashion for Reebok to be available for sale in all its 2,850 stores in Europe and North America, including those operating under the JD, Size?, Finish Line, DTLR, Shoe Palace, Sprinter and SportZone and their associated e-commerce platforms. ...
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ArticleS&P compares Reebok to Champion
Standard & Poor’s confirmed its B issuer credit rating for the Authentic Brands Group (ABG) after its decision to bring in two new investors, HPS Investment Partners and CVC Capital, instead of raising new capital by going public. As reported, they both purchased some of the existing shareholders’ shares. Instead, ...
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ArticleABG signs up licensees for Reebok in the U.S., Latin America and Australia
True to its own business model, the Authentic Brands Group (ABG) has announced a slate of “strategic operating partners” that will license the Reebok brand for the U.S. and other key regions around the world once its acquisition is completed as planned in the first quarter of 2022. The Sparc ...
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ArticleABG sees Reebok reaching $10 bn at retail
Jamie Salter, CEO of the Authentic Brands Group (ABG), told Footwear News that he sees Reebok growing by more than 20 percent in 2022, generating more than $5 billion worth of sales at the retail level. He added that ABG’s goal is to take the brand’s retail sales up to ...
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News briefs
Reebok offering rebates through Bitcoin platform
Reebok has struck a deal with a rewards platform called Lolli. Customers can download Lolli as a browser extension or iOS app, activate the Reebok option and earn rebates of up to 6 percent in Bitcoin on their online purchases of Reebok products. Founded in 2018, Lolli raised $10 million ...
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Reebok’s founder gets Drapers’ Lifetime Achievement Award
Joe Foster, who founded Reebok along with his late brother Jeff in 1958, received this year’s Life Achievement Award from the British Drapers magazine, coinciding with the sale of the brand to the Authentic Brands Group. Foster stepped back in 1989, and the move made the front page of the ...
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Infographics & DataInternational sports apparel market 2020
This chart shows the revenues, growth and market share of the top 26 sports apparel brands in 2020 vs. 2019. The chart and data can be downloaded. This is exclusive data and analysis for Premium Members.
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News briefs
New Reebok collection incorporates graphene
Reebok has launched a “commercially priced” collection of sportswear that incorporates graphene – an unusually strong, thin, lightweight and conductive material made of a single layer of carbon atoms. Researchers at the University of Manchester have isolated graphene to its thinnest layer, discovering that it is one of the lightest, ...
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News briefs
Reebok pays homage to street artist with new sneakers
Reebok is introducing a collection of five sneakers, each a variant on an established silhouette that plays off a work by the late street artist Keith Haring. The Classic Leather Keith Haring is black with a dog motif in reference to Haring’s subway chalk drawings. The CL Legacy AZ Keith ...
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News briefs
ABG to retain its debt rating with Reebok's acquisition
Moody’s said that it will not be changing the Authentic Brands Group’s debt rating (B2 Stable) in light of its costly acquisition of Reebok. As Moody’s notes, Reebok’s sales growth “has consistently lagged behind” that of Adidas, the selling party (A2 Stable), and its turnaround, begun in 2016, is not ...