All Sporting Goods Intelligence articles in Volume 37, Issue 11+12 – Page 4
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News briefsSawiris closes €4.6m adidas derivative position
adidas Supervisory Board member Nassef Sawiris discloses closure of a €4.6 million short put via NNS Investments Cyprus in a regulatory filing.
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News briefsFrasers Group launches Everlast Gyms+ in UK
Frasers Group rolls out tiered premium gym concept with boutique-style studios, Nike Strength equipment and HYROX centers across the UK.
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News briefsISPO 2026 box office opens in Amsterdam
Raccoon Media Group launches ticket sales for the trade fair’s first Amsterdam edition — with early-bird expo passes at €29 and Leaders’ Summit seats from €495.
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ArticleDeichmann and adidas launch spring campaign
The co-branded spring campaign runs across TV and digital channels in Germany and Switzerland through late April, featuring Thomas Müller and Laura Wontorra.
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ArticleOdlo reaches Fair Wear’s highest tier
Swiss sportswear brand reaches Fair Wear Foundation’s highest performance tier two years ahead of schedule.
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ArticleSeven elite athletes back Whoop on Series G round
Ronaldo, James, McIlroy and four other elite professionals join sovereign funds and medtech giant Abbott in a $575m round valuing Whoop, the performance wearable platform, at $10.1bn.
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ArticleNewton Golf triples sales but widens losses
US golf shaft maker nearly tripled sales to $8.1m in 2025, but operating expenses surged 66% and Q4 earnings missed analyst forecasts by a wide margin.
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ArticleSport participation: Triathlon finds a new consumer
Younger athletes and rising female participation are reshaping the multisport market – and redefining who sporting goods brands need to reach.
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ArticleRecord US sport participation masks deep gaps
A historic milestone for US sports participation — yet most Americans still don’t meet weekly activity guidelines, new SFIA data shows.
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ArticleJudge vindicates Lululemon in Nike Flyknit lawsuit
A federal judge has invalidated Nike’s Flyknit patent claims, overturning a March jury verdict and $355,450 fine against Lululemon.
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ArticlePUMA and Pokémon launch 30th anniversary collection
PUMA celebrates Pokémon’s 30th anniversary with apparel, footwear and a basketball shoe — all built around the fan-favorite characters.
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ArticleDesigner Thom Browne and ASICS turn a run into art
A limited-edition print magazine from Thom Browne and ASICS captures their Tokyo-set creative project.
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ArticleNike reclaims Ronaldo before the World Cup
A new signature boot worn by Ronaldo at training, a brace on his return from injury, and reports of at least two planned signature releases with Nike.
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ArticleColmar’s Mario Colombo dies at 71
Mario Colombo dies aged 71: Colmar president and Made in Italy ski sportswear figure
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ArticlePlaylist and EGYM close $7.5bn fitness merger
The deal, backed by $785m in new equity, unites Mindbody, ClassPass and EGYM’s smart equipment under a single global fitness platform.
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News briefsABG eyeing Converse?
Bloomberg reports Authentic Brands Group has long-standing, unofficial interest in the Chuck Taylor label as revenues slide 30 percent from their 2023 peak.
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News briefsS&P raises outlook on Kontoor to ‘stable’
Rating agency cites smoother-than-expected Helly Hansen integration and planned debt repayment behind the revised assessment.
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ArticleDecathlon’s best year yet caps five decades of growth
Decathlon’s integrated model delivers strong FY 2025 results, with GMV up 7.1% and net profit at €910m, as the retailer expands its cycling bet.
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ArticleCastore chooses Ocula AI for product content
Castore has chosen AI platform Ocula Technologies to optimize product copy and metadata across its global ecommerce catalog.
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ArticleNike stock hits 12-year low after Q3 results
Nike is down more than 15% in five sessions and trading at its lowest since 2014 — with Goldman Sachs cutting its target today.
