All Adidas articles – Page 41
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Adidas signs a three-year sponsorship deal with the Derry City...
Adidas signs a three-year sponsorship deal with the Derry City football team in Northern Ireland
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Molten will replace Adidas as the official ball supplier...
Molten will replace Adidas as the official ball supplier for the Uefa Europa League under a three-year contract starting in 2018
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Adidas is extending its sponsorship of the Fulham FC club...
Adidas is extending its sponsorship of the Fulham FC club in England until 2023
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The Adidas Group has closed the €425 million sale of...
The Adidas Group has closed the €425 million sale of TaylorMade, Adams Golf and Ashworth to KPS Capital Partners
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According to numerous press reports that Adidas declined to confirm,...
According to numerous press reports that Adidas declined to confirm, the Big a will stop sponsoring AC Milan in 2018 or 2019, after the expiration of a 20-year-old contract that pays the strong Italian Series A football club €19.7 million per year. Under Armour and New Balance are said to ...
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Amazon is adding a new distribution center equipped with advanced...
Amazon is adding a new distribution center equipped with advanced robotic technology in the Bolton region that will employ 1,200 new people. In Germany, meanwhile, Amazon reportedly suffered delivery problems after strikes crippled six of its German logistics centers in early October. Verdi, a German trade union based in Berlin, ...
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Article
Adidas starts customized shoe production
Adidas is preparing to sell in London and Paris the first batches of customized running footwear made at its automated Speedfactory in Ansbach, Germany. The company is launching the AM4 project, which stands for “Adidas Made For” and consists of running shoe models designed for runners, in six cities.The shoes ...
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Adidas America plans to expand the capacity of its campus...
Adidas America plans to expand the capacity of its campus in Portland, Oregon in the next three years to accommodate up to 2,800 people, up from a current level of 2,700, says the Oregonian. Mark King, chief executive of Adidas America, also told the newspaper that the Big a wants ...
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Adidas has opened the world's largest Adidas Originals store in...
Adidas has opened the world's largest Adidas Originals store in Chicago, covering 460 square meters in Wicker Park
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Women's Wear Daily reports that Adidas has shelved a suit...
Women's Wear Daily reports that Adidas has shelved a suit against Juicy Couture in an Oregon court over the Three Stripes logo, following a settlement whose terms were not revealed
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Erik Liedtke, the executive board member of the Adidas Group...
Erik Liedtke, the executive board member of the Adidas Group responsible for global brands, has won the Chief Marketing Officer of the Year award from the Ludwig Maximilian University of Munich. He took over the responsibility in 2014 after running Adidas' sport performance division.
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Article
Adidas rejigs European management
The Adidas Group is replacing its managing directors in France, Iberia and Italy, as part of a management reshuffle that saw these three executives assume more international functions while the group's European structure has been streamlined.Under the latest structure, which has just become effective, the Adidas Group's business has been ...
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Article
Adidas and Puma deploy stores in India
Growing Indian demand for training and athleisure products is fueling increased sales in the country for some of the leading international brands, which are starting to deploy their own stores in the country.The Adidas Group reportedly achieved the strongest gains as its sales reached 1,513 crore rupees (€195.8m-$231.8m) for the ...
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Adidas says it has placed one of its employees on...
Adidas says it has placed one of its employees on administrative leave and engaged outside counsel to conduct a thorough investigation into a case of bribery in which he has allegedly been involved. Jim Gatto, who is Adidas' director of global sports marketing for basketball, was mentioned among ten people ...
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As predicted, Adidas has signed a new contract with the...
As predicted, Adidas has signed a new contract with the University of Kansas, extending a six-year-old partnership through 2031 and stengthening its position in the performance segment of the American sports market to complement its renewed strength in the lifestyle segment. It will be the richest deal between the brand ...
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The German sporting goods industry association (BSI), the Adidas Group,...
The German sporting goods industry association (BSI), the Adidas Group, Polartec and Vaude are taking part in a three-year research project, funded by the German federal ministry of education and research, to try and reduce micro-particles shed when textiles made with synthetic fibers are washed. Along with micro-particles from many ...
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Adidas France has established a running club affiliated with the...
Adidas France has established a running club affiliated with the French athletics federation, providing professional support for its members to take part in competitions. The company says the move is “reinventing the concept of sports marketing,” as it set out to create its own team. Adidas has already been involved ...
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Adidas has passed the Jordan brand as the second-largest sports...
Adidas has passed the Jordan brand as the second-largest sports footwear brand in the U.S. market, based on the athletic footwear report from the NPD Group for the year to date until August. The estimate marks a remarkable rise in the Adidas brand's footwear market share to 11.3 percent, compared ...
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Adidas has completed the sale its CCM Hockey business to...
Adidas has completed the sale its CCM Hockey business to Birch Hill Equity Partners
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Adidas and Concepts, a progressive American streetwear retailer, a few...
Adidas and Concepts, a progressive American streetwear retailer, a few days ago launched a co-branded boutique at 73 Newbury Street, in downtown Boston. Featuring a minimalist design, the 1,500-square-foot store will offer trendy Adidas sneakers and performance shoes along with Concepts clothing. It will host art installations, DJs and other ...
