All Adidas articles – Page 45
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Article
Adidas posts a strong Q3, driven by sneakers
The Adidas Group reported a strong lift in third-quarter sales, which rose 17 percent on a currency-neutral basis, and the new management confirmed that it is on track to meet targets for a record year. In reported euros, group sales went up by 14 percent to €5,413 million.Adidas brand sales ...
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Article
Adidas’ new CEO launches Reebok’s overhaul
In his first public speech after taking the helm of the company on Oct. 1, Adidas' new chief executive, Kasper Rorsted, took the opportunity of the group's strong third-quarter results to give an insight into his plans for the group.While confirming the planned divestiture of TaylorMade, Adams and Ashworth, for ...
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News briefs
The Adidas Group is resuming its share buyback program today,...
The Adidas Group is resuming its share buyback program today, based on the authorization given at its annual meeting on May 12. After two previous tranches of stock repurchases conducted in the last two years, involving a total of 9,018,769 shares that represented 4.31 percent of its share capital, the ...
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News briefs
Adidas confirms that it has sealed a partnership with Kristaps...
Adidas confirms that it has sealed a partnership with Kristaps Porzingis, a fast-rising Latvian player in the National Basketball Association (NBA). The Vertical writes that the agreement was signed for seven years and that it makes Porzingis the highest-paid European sneaker endorser in NBA history. The publication puts the deal ...
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News briefs
Adidas has collaborated with Parley for the Oceans, an organization...
Adidas has collaborated with Parley for the Oceans, an organization dedicated to reducing plastic waste in oceans, on the first mass-produced footwear made of recycled plastic from oceans. Last year, the collaboration had created a 3-D printed prototype, which is now turning into actual pairs of shoes that customers can ...
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Article
Adidas unveils Speedfactory shoe
Adidas unveiled the first shoe made at its fully automated German factory last month. The Futurecraft MFG (Made For Germany) that came out of the Adidas group's Speedfactory in Ansbach is one of the most tangible results of the latest innovation in footwear manufacturing, moving toward increasingly customized production that ...
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News briefs
The Adidas flagship store in Berlin's Tauentzienstrasse joined forces with...
The Adidas flagship store in Berlin's Tauentzienstrasse joined forces with Zalando in June in a pilot project to enable consumers to order in-store via the e-tailer's ZipCart app. With Zalando's app, shoppers can see what is in stock in the store and order what they want. The integrated commerce pilot ...
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News briefs
Adidas has filed a lawsuit against Bally's U.S. subsidiary in...
Adidas has filed a lawsuit against Bally's U.S. subsidiary in connection with several footwear designs. In its complaint, which was filed in U.S. District Court for the District of Oregon (Portland Division) in late August, the sports giant alleges that Bally is offering for sale and selling footwear featuring two ...
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News briefs
Adidas Golf has struck a multi-year apparel and footwear endorsement...
Adidas Golf has struck a multi-year apparel and footwear endorsement deal with Dustin Johnson. The brand has been working with Johnson for the last ten years. The extended deal comes as the hard-hitting player is enjoying an outstanding year, as 2016 PGA of America Player of the Year, 2016 US ...
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Short stops
Adidas has added eight more basketball rookies to the growing...
Adidas has added eight more basketball rookies to the growing roster of athletes sponsored in the U.S.
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Article
Herbert Hainer is leaving a transformed Adidas Group
Some of the most influential retailers, suppliers and other executives in the international sporting goods industry will be converging on a football pitch in Herzogenaurach next Friday to mark the departure of Herbert Hainer, the chief executive of the Adidas group for more than 15 years. The players will include ...
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News briefs
Adidas has begun a search for a permanent replacement for...
Adidas has begun a search for a permanent replacement for Chris Grancio, who is leaving as the company's global head of basketball. He has been overseeing Adidas' NBA deal and relations with basketball players since May 2014. Rebecca Jury, vice president of product in Adidas' basketball division, is taking over ...
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News briefs
An Adidas veteran, Timo Pape, has joined Odlo International in...
An Adidas veteran, Timo Pape, has joined Odlo International in the new position of brand director, responsible for category management, design and marketing. He had been assisting Odlo in these areas and in communication since last year. After working for seven years at Adidas in Portland and Herzogenaurach, and two ...
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News briefs
Adidas has launched a new sub-category of apparel, Athletics, which...
Adidas has launched a new sub-category of apparel, Athletics, which is meant to be worn by athletes before and after their game or competition. This contemporary take on pre-game wear was launched at an event in New York last week with a U.S. track athlete, Tori Bowie, Andrew Wiggins of ...
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Article
Hainer delivers a “fantastic” last quarter at Adidas
Herbert Hainer, departing chief executive of the Adidas Group, said that he “saved the best for last” as he outlined the company's outstanding performance for the second quarter. As previously announced, ample gains in sales and profits for the three months led to another upgrade in the group's forecast for ...
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News briefs
Adidas has announced it will open its first Speedfactory for...
Adidas has announced it will open its first Speedfactory for the U.S. market in the Atlanta, Georgia area in 2017. The purpose of the new highly automated shoe factory is to allow the sporting goods giant to create products faster and closer to its consumers in the U.S., with more ...
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Short stops
Adidas Originals is opening this week a new flagship store...
Adidas Originals is opening this week a new flagship store on Spring Street in New York City
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Article
Adidas raises its guidance
A few days before it was due to announce its quarterly performance on Aug. 4, the Adidas Group raised its guidance for the full year, on the back of a 13 percent sales increase to €4.4 billion in the three months to the end of June, and an operating profit ...
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Article
Adidas opens up and gets faster
The Adidas Group wants to get more creative talent involved in its product development, to invest over-proportionally in key cities and to speed up its production, in order to get closer to consumers. The initiatives form the three pillars of Creating the New, the strategic five-year plan unveiled by Adidas ...
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Article
Adidas expands head office to support ongoing growth
Adidas has recently laid the foundation stone for two new staff buildings at its headquarters in Herzogenaurach. “Campus Expansion South” is to include a new office building for more than 2,000 employees as well as an events building with a restaurant for the employees. The expansion will also involve the ...
