More about brands – Page 97
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News briefsGym+Coffee releases Pride socks for charity
Gym+Coffee has released a limited-edition line of socks, called Run with Pride, all of whose proceeds will be donated to the charities BeLonG To Youth Services and The Proud Trust. The former provides a “safe space + platform to advocate” for LGBTI+ people aged 14 to 23 in Ireland. Its ...
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News briefs
Salomon partners with Rich Roll
Salomon has announced that Rich Roll has signed on as a Salomon Running ambassador. Roll, who is 50 years old and currently a vegan ultra-endurance athlete, was previously an entertainment attorney. In 2008, he participated in the 2008 Ultraman World Championships and became the first vegan athlete to complete it, ...
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News briefs
Dickies teams up with Jamie Foy for skateboarding apparel
Dickies, the workwear brand of VF Corp., is going lifestyle. The 99-year-old-brand has announced the launch of an exclusive signature collection with Jamie Foy, a professional skateboarder and Dickies Skateboarding team rider. The Dickies x Jamie Foy Pro Collection marks the debut of the brand’s first global skateboarding signature apparel ...
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News briefs
Garneau partners with the Professional Triathletes Organisation (PTO)
The Louis Garneau Sports Group has been chosen by the Professional Triathletes Organisation (PTO) as the official Team Internationals outfitter for the 2021 Collins Cup, PTO’s flagship event and the inaugural edition of the event. The Louis Garneau Sports Group, founded in 1983, is headquartered in Saint-Augustin-de-Desmaures, Quebec. Its products, ...
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News briefs
Hummel foresees a rebound after a poor year
Because of its extensive exposure to grassroots and team sports, which were closed by the Covid pandemic, Hummel has reported poor results for 2020. The Danish company’s sales declined to DKK 1,347 million (€181.1m-$219.4m) last year, despite the opening of new foreign subsidiaries in 2019 and the takeover of Halo ...
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News briefs
Xtep issues bonds to relaunch K-Swiss and Palladium
Xtep International of China is selling two tranches of convertible bonds to entities controlled by Hillhouse Capital to finance an international relaunch of the K-Swiss and Palladium brands, which it took over from E-Land Footwear in 2019. Hillhouse, which is controlled by the Chinese billionaire Zhang Lei, knows the industry ...
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News briefs
Finnish firm invests in plastic snow toys
Witta Oy, a Finnish manufacturer of injection-moulded pipe fittings and other industrial plastic products, has agreed to take over the manufacture of toy sleds, snow shovels and other snow toys from another Finnish company, Orthex Corporation, which has decided to concentrate on storage and other household items. The contract, whose ...
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Article
ABG places Apex’ former CEO in charge of EMEA
The Authentic Brands Group (ABG), the rapidly expanding New York-based brand ownership and licensing group founded and run by Jamie Salter, has set up a subsidiary for the EMEA region in London and hired Henry Stupp to run it. As president of ABG EMEA, he is tasked of driving ABG’s ...
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ArticleJohn Colonna takes the helm at K2-MDV
After three years as president of K2 Sports, John Colonna has been named president and CEO of K2-MDV Holdings. Based in Seattle, he will be responsible for the Marker Dalbello Völkl (MDV) and K2 Sports businesses, overseeing the global presence of all its brands and their products including K2 skis, ...
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News briefs
Nike misinterprets the Greek alphabet
Nike has aroused some eye rolling from the Greek community for a special edition of its Air Force 1 Low shoe. Designed to pay tribute to the Greek goddess of victory, the embroidered word “NIKE” on the shoe is spelled using the Greek letter pi, which looks like a lower-case ...
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News briefsIcon Health & Fitness becomes iFit
Icon Health & Fitness has changed its corporate name to iFit Health & Fitness to assert the value of its proprietary connected fitness platform. In the words of the U.S. company’s founder, chairman and CEO, Scott Watterson, “we are elevating the name of our operating system.” This system channels live ...
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News briefs
Umbro collaborates with the Rolling Stones
Umbro has created a range of unisex England, Scotland and Wales football shirts featuring the names of the four members of the Rolling Stones band in connection with the Euro 2000 football tournament. An England polo shirt and zip-up jacket round up the range, which has gone on sale at ...
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Article
A vertical in Vancouver buys Reigning Champ in the same town
Aritzia, a vertically integrated designer and retailer of everyday women’s luxury clothing, has agreed to acquire Reigning Champ, a designer and manufacturer of premium athletic wear for men and women. Like Arc’teryx or a much larger vertical sports apparel company, Lululemon Athletica, both companies operate out of Vancouver. Founded in ...
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News briefs
Pelican acquires an inflatable watercraft brand
Pelican International has acquired a California-based pioneer in inflatable watercraft, Advanced Elements, through its wholly-owned subsidiary Confluence Outdoors. Details of the transaction were not disclosed. Pelican says the takeover ”carves a path forward to help us become the premier brand of inflatable kayaks and SUPs in more than 50 counttries.” ...
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News briefsDorel Industries closes new $450 million credit facility
Earlier this year – and after lively discussions between Cerberus Capital Management, Dorel Industries and its shareholders – the Canadian conglomerate pulled out of a previously planned going-private transaction. With shareholders clearly expressing confidence in Dorel’s future and its greater potential for Dorel as a public company, the group has ...
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News briefs
Andreas Sievers is now running Victor Europe
Andreas Sievers started as the new managing director of Victor Europe, the subsidiary of Victor Rackets based in Germany, on June 1. He succeeds Rolf Aurin, who held this position jointly with Jan Beutler from 1997 and alone from 2019. The two executives had bought the rights to the Taiwanese ...
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News briefs
Macron strengthens its presence in Spain's La Liga
Macron takes over from Adidas as the new technical partner of Cádiz CF, the Andalusian football club that last year celebrated its 110th anniversary and returned to La Liga, after a 14-year absence from the top division of Spanish football. The agreement will run for six years starting with the ...
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News briefs
Adidas and 11teamsports sign joint deal with the German FC Schalke club
Eleventeamsports, the German football specialist, will be FC Schalke’s contractual partner for the next five years, starting with the 2022/23 season. The company will take care of the implementation and management of the German football club’s new sponsorship deal with Adidas, which will be taking the place of Umbro. Adidas ...
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News briefs
UEFA and AntChain announce blockchain-led agreement
UEFA and AntChain announced a new five-year global agreement on the eve of the UEFA Euro 2020 championship. The football tournament has just started after its pandemic-related postponement from last year. Under the terms of the deal, AntChain will act as the official blockchain partner of the delayed tournament. More ...
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News briefs
Sport England introduces new tools to enhance the sector’s digital marketing skills
Sport England has worked together with the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA) to produce a Digital Marketing Hub, a free training program in digital marketing made available to the sport and physical activity sector. The new hub is meant to “fill a gap in ...
