All Running articles – Page 8
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News briefsAsics releases USDC-only, NFT-linked running shoe
Pre-orders are almost closed – they’re running on Nov. 4-9 – for the Asics running shoe designed “to get the Web3 community moving” and for sale only in exchange for the digital currency known as USDC. USDC (U.S. Dollar Coin) is a digital currency of the so-called ...
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News briefsCraft publishes 240-page running guide containing just two sentences
Running shoe and apparel manufacturer Craft has released ”The Ultimate guide to running,” a 240-page coffee table book with a foreword by legendary long-distance runner and Craft athlete Tommy “Rivs” Puzey. Although the book is a real eye-catcher and design highlight, it contains only two short sentences: “Left foot. Right ...
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News briefsSport 2000’s Absolute Run expansion continues with 9th German store
Absolute Run Sport Pauli in Deggendorf in Southern Germany opened its doors on Oct. 6 as Sport 2000’s ninth German Absolute Run store. The existing 280-sqm store was completely remodeled for this purpose by owner Günter Pauli, a running specialist retailer for 30 years. A 20-meter-long running track now stretches ...
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![Hervis-Geschäftsführer Oliver Seda überreicht Scheck an Sporthilfe-Präsidentin Susanne Riess-Hahn (c) GEPA,Sporthilfe[49]](https://d1f00kj7ad54bu.cloudfront.net/Pictures/100x67/5/5/3/19553_hervisgeschftsfhreroliversedaberreichtscheckansporthilfeprsidentinsusanneriesshahncgepasporthilfe49_269624_crop.jpg)
News briefsHervis gets Austrians moving
The Austrian sports specialty chain Hervis, which operates more than 240 doors across six European countries, has donated €47,250 to Austrian Sports Aid that was raised by its “Hervis Team Run.” The initiative saw nearly 4,800 Austrians across the country’s nine states take to the roads or trails to “get ...
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News briefsMizuno launches eco-friendly Wave Neo shoes
Mizuno is introducing its Wave Neo Collection, described by the brand as “its first running shoes that balance carbon impact” and as the collection with “the lowest environmental impact in Mizuno’s history.” The carbon impact during the product life cycle of the Wave Neo Collection will be balanced by the ...
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News briefsTracksmith to expand outside the States with new U.K. store
According to Drapers and Apparel Resources, the U.S. running brand Tracksmith is about to expand over the big pond and will open its first store in the U.K. at the end of September. The two media outlets report that the new brick-and-mortar store, located in London’s Marylebone district, is planned ...
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News briefsSalomon launches new loyalty program S/Plus
Salomon’s new free loyalty program S/Plus offers its members free shipping, free events, exclusive offers tailored to the member’s interests and special rewards. This is how Salomon strives to strengthen customer loyalty. Consumers can sign up for S/Plus either online or at Salomon stores. In addition, there ...
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News briefsOn partners with Trove to launch U.S. resale site and online exchange program
Swiss sportswear and athletic footwear brand On has launched Onward in the U.S., a new resale site and online exchange program powered by California-based brand e-commerce specialist Trove. The Onward program is an extension of On’s existing ESG initiatives, which focus on driving sustainability through innovation and promoting the circular ...
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News briefsIntersport launches new Energetics brand, bearing new sustainability logo
Source: Intersport Intersport’s Energetics brand, a new collection for training, running and yoga, focuses on sustainability. Every third product in the collection for FW 22/23 for training already bears the new “Green Series” logo that Intersport introduced this summer for its exclusive brands. “The new sustainability label ...
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News briefsSaucony launches apparel collection made from regenerated polyester
Source: Saucony/Ambercycle Cycora Lab Saucony unveiled the new Saucony x Cycora collection, a range of running tops made in part from Cycora material, a regenerated polyester derived from textile waste that would otherwise end up in landfills. The men’s and women’s collection consists of a tank, crop ...
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ArticleOn releases 2021 Impact Progress Report
On Holding AG has released its 2021 Impact Progress Report, providing a comprehensive view of its approach to and progress on its sustainability initiatives across the Company. Key highlights in the priority areas include: On is taking big strides on its sustainability mission, having delivered the first fully recyclable ...
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News briefsAbbott World Marathon Majors and Mass Participation World partner to promote return to running events
The Abbott World Marathon Majors and Mass Participation World have partnered to launch #togetherwemove, an inspirational video and marketing tool to encourage people to go back to mass participation events after the rough patch the industry went through during the Covid-19 pandemic. The Abbott World Marathon Majors is a series ...
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News briefsUsain Bolt files new trademark application for his victory pose
Jamaican track legend Usain Bolt has filed to trademark the image of his iconic victory celebration pose. Bolt submitted the application to the U.S. Patent and Trademark Office on Aug. 17. According to the filing, “the mark consists of the silhouette of a man in a distinctive pose, with one ...
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ArticleAllbirds shrinks staff and cuts costs while Q2 loss increases
Allbirds reported a net loss of nearly $29.4 million against a loss of $7.6 million for the second quarter ended June 30. The operating loss was $29.3 million versus a loss of $4.17 million. Total revenues increased 15 percent (18% currency-neutral) to $78.2 million from $67.9 million, with U.S. revenues ...
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News briefsLimeLight partners with Carbon Char Store to achieve carbon-neutral events
LimeLight Sports Group (LSG), the U.K.-based producer of multisport and running events, has teamed up with carbon removals platform Carbon Char Store in what is described as “an industry-first collaboration.” The event organizer is committing to all LSG Club-owned events being carbon neutral by 2023. The innovative collaboration aims to ...
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News briefsNew price comparison site for runners launches in the U.K.
Tom Green, a London-based amateur runner, is the founder of Geerly. The company focuses on using technology to help runners of all abilities choose the right gear and find it at the best prices. Geerly lists more than 1,700 running shoes, boots and watches. Currently active only in the U.K., ...
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News briefsOn products more expensive in Switzerland
According to a media report, products from the Swiss running shoe manufacturer On are significantly more expensive in web stores in Switzerland than elsewhere. The price markups range from 15 to 51 percent, as evaluated by the “Sonntagszeitung” newspaper. The company admitted to the newspaper that prices vary in different ...
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News briefsPuma signs fastest woman alive
Source: Business Wire Elaine Thompson-Herah Puma has signed the world’s fastest woman alive, Elaine Thompson-Herah. The Jamaican sprinter and five-time Olympic champion is thus leaving Nike, with whom she had been associated her entire career. Thompson-Herah was seen wearing Puma-branded shoes and apparel earlier this week before ...
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News briefsOn expands product offering with new sports bra line
Source: On Swiss running brand On has announced the expansion of its product offering in the performance sportswear market with a new collection of sports bras. According to the company, On’s product team has spent the past two years trying to develop a sports bra that meets ...
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News briefs
Asics adds mental health support funding to its athlete’s contracts
Asics EMEA has made mental health support part of all new and existing athlete contracts. In recognition of the growing pressures facing elite athletes, the brand has introduced new resources to better protect and support athletes’ mental health through professional guidance. The company will fund mental health support for all ...
