All articles by Mattias Björklund – Page 24
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News briefsSalomon’s first US store in NYC with more to follow
Salomon has opened it’s first US concept store. The store is only the beginning of an expansion.
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News briefsAsics partners with the Saudi Olympic and Paralympic Committee
Asics and the Saudi Olympic and Paralympic Committee (SOPC) announced the signing of a three-year official partnership agreement.
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News briefsNick Karrat joins StockX as Chief Marketing Officer
StockX today announced that Nick Karrat is joining StockX as its new CMO.
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News briefsFootway’s CEO steps down
After 14 years as CEO, Daniel Mühlbach is stepping down from his position. He will continue to focus on Footway’s platform business.
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ArticleThree sports companies on the Forbes list
When Forbes business magazine published its annual list of the World’s Best Employers, three sports companies were among the top 50. Almost.
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News briefsMacron has a new sports marketing director
Italian technical sportswear producer Macron has a new SMD.
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News briefsAllyson Felix launches company to empower women
Felix is joined by business partner and brother Wes Felix and sports executive Cosette Chaput.
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ArticleNewly formed Ashe brings together 30 brands in the Nordic region
Ashe is a new Nordic player in the international sports market. An investment company has now gathered five companies and 30 global to be distributed by ASHE in the Nordic region.
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ArticleJürgen Klopp returns to leadership position as Red Bull’s Global Head of Soccer
Jürgen Klopp, the 57-year-old German, will assume the role of Global Head of Soccer at Red Bull on Jan. 1, 2025.
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News briefsWeSports keeps growing – acquires another company
WeSports is expanding its portfolio with the acquisition of Nordic Floorball. The company now owns 47 sports e-commerce platforms.
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News briefsStadium becomes new partner of Swedish Football Association
The Swedish Football Association and Stadium are entering a new partnership from Jan. 1, 2025, until 2027.
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News briefsOne of Nike’s ‘unsung heroes’ has passed away
Douglas Houser, whom Phil Knight calls ‘an unsung hero’ of Nike, dies at 89.
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News briefsOle-Henrik Skirstad resigns as CEO of Sport Holding
The Board of Directors and Ole-Henrik Skirstad have jointly agreed on the change.
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News briefsEssilorLuxottica completes acquisition of Supreme from VF Corp
The purchase price VF will pay for the streetwear company is $1.5 billion in cash.
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News briefsKlarna Checkout sold in billion deal and becomes Kustom
The new fintech company, named Kustom, is now establishing itself as the leading digital checkout solution in the Nordic market.
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ArticleBrooks has opened on a new Asian market
Brooks plans to open one to two more stores in this country in the first half of 2025
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ArticlePuma works with influencer to highlight use of leather versus vegan leather
Puma launches #KnowYourStuff, an educational content series that wants to discuss the use of leather vs vegan leather.
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ArticleNew Danish running shoe brand to premiere in April 2025
Data from thousands of runners forms the foundation of the new Danish running shoe brand Movv.
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News briefsUnited Arab Emirates starts e-gaming league
Starting in early 2025, the goal of the investment in EGL is to make the United Arab Emirates a leading global e-sports hub.
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ArticleVail Resorts lays off 14% of corporate staff following quarterly report
Jobs in accounts receivable, payroll, and IT will be consolidated or outsourced to save $100 million over the next two years.
