All News briefs articles – Page 536
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News briefs
Under Armour (UA) is launching a new global marketing campaign...
Under Armour (UA) is launching a new global marketing campaign for its women's division entitled “Unlike Any,” in which it celebrates female athletes for their unprecedented sporting achievements, regardless of gender comparisons. The campaign has been created in partnership with Droga 5, the advertising network headquartered in New York City. ...
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News briefs
Asics has sealed an exclusive distribution deal with Olka Spor...
Asics has sealed an exclusive distribution deal with Olka Spor Malzemeleri Ticaret in Turkey, after the end of its relationship of more ten years with European Fashion & Sport Investment (Efsi). The contract with Olka took effect from the start of July, to sell Asics products that will hit the ...
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News briefs
Lenzing Group, the Austrian specialist in cellulose fibers, has teamed...
Lenzing Group, the Austrian specialist in cellulose fibers, has teamed up with Noble Biomaterials to launch a new range of sustainable high-performance fabrics with anti-odor properties. The textiles feature Noble's XT2 silver-based technology to offer odor-protection. Lenzing's sustainable fibers, combined with the anti-odor feature of Noble's technology, are supposed to ...
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News briefs
Davide Bertuzzi is taking over in October as the new...
Davide Bertuzzi is taking over in October as the new chief financial officer of Decathlon Italia. He joined Decathlon in Italy almost 20 years ago, but spent the last few years in finance management in France and Turkey. Returning to Italy, Bertuzzi will take the place of Lorenzo Mian, who ...
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News briefs
An early bird discount for participation in the European Outdoor...
An early bird discount for participation in the European Outdoor Summit organized by the European Outdoor Group is ending today, July 31. The conference will be taking place in Treviso, Italy on Oct. 4 and 5.
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News briefs
Nike is launching a sports bra that features its Flyknit...
Nike is launching a sports bra that features its Flyknit technology, which is normally used in its footwear. Nike first used the technology for its Flyknit Racer shoe on the occasion of the London 2012 Olympics. The Flyknit technology is based on a digital knitting process that allows for a ...
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News briefs
Tamaris, the German fashion brand owned by Wortmann, is paying...
Tamaris, the German fashion brand owned by Wortmann, is paying homage to the athleisure trend by launching a line of sneakers, called Fashlectics, for the next autumn/winter season. One of the styles in the collection got an award from a German women's magazine, Freundin.
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News briefs
Stag, the British buying group for independent retailers, reports a...
Stag, the British buying group for independent retailers, reports a record turnover of £275 million (€307m-$361m) for its retail members in the U.K. and €80 million for its retail members in the Republic of Ireland. Sales increased from £250 million and €78 million, respectively, in spite of a small decline ...
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News briefs
Brunswick Corp. says the performance of its Fitness division will...
Brunswick Corp. says the performance of its Fitness division will begin to be favorably impacted by new product introductions, changes in manufacturing and further cost realignment actions from the second half of 2017. In the second quarter ended June 30, the division posted a 9 percent sales increase to $250.5 ...
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News briefs
Vans has moved its headquarters from Cypress, California to a...
Vans has moved its headquarters from Cypress, California to a new building in Costa Mesa, California, 13 miles away. The move was first announced in June 2015. The new building is environmentally-friendly and larger than the previous headquarters. The facility features a solar panel array on the carport, which is ...
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News briefs
Chervò will launch later this month a capsule collection of...
Chervò will launch later this month a capsule collection of golf clothing for men and women carrying the brand of the Ryder Cup under a new licensing agreement that will last two years, with an option to extend it. It will be sold initially only in Italy, where the Ryder ...
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News briefs
Cara Delevingne premiered a short film as a part of...
Cara Delevingne premiered a short film as a part of Puma's “Do You” campaign during an event held at Central Saint Martins in London on July 23. The actress talked about female issues and women's empowerment as part of the campaign. For several months, Delevingne looked for women with inspiring ...
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News briefs
Carl-August Seibel and Philip Seibel will open a sneaker store,...
Carl-August Seibel and Philip Seibel will open a sneaker store, called Fourty Tree, in Hauenstein on July 22. Covering 200 square meters, the store will feature apparel and shoes of brands such as Adidas, Puma, Nike, Reebok and Diadora. Carl-August Seibel is the chief executive of the Josef Seibel Group, ...
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News briefs
His name is a catch cry in handball where it...
His name is a catch cry in handball where it describes both a trick feint and a handball-specific sports brand, but he himself will hear it called out in stadiums no more. Bernhard Kempa, “Monsieur Handball” to some, died on July 20 at the age of 96. Kempa was a ...
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News briefs
Puma has signed a German high-jump champion, Marie-Laurence Jungfleisch, as...
Puma has signed a German high-jump champion, Marie-Laurence Jungfleisch, as its new face for light athletics. The 26-year-old Jungfleisch is a ten times national champion. She has won the German championship five times since 2013 and the indoor championship five times since 2011. Born in Paris of a French father ...
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News briefs
Changing its management structure, Fedas, the European sports retailers' federation,...
Changing its management structure, Fedas, the European sports retailers' federation, now has two presidents. Michael Nendwich, who became managing director of the Austrian sporting goods industry federation (VSSÖ) in 2008, joins Werner Haizmann, who has held the post for 21 years and continues to run the German sports retailers' federation ...
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News briefs
Consumer demand for the new Louis Vuitton collection co-branded with...
Consumer demand for the new Louis Vuitton collection co-branded with Supreme was so hot that the brand decided to stop selling it at pop-up shops in Paris and Tokyo. A pop-up shop in New York never opened due to the opposition of the local community. The collection was eventually offered ...
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News briefs
Under a new, exclusive collaboration, Ispo Shanghai gave its exhibitors...
Under a new, exclusive collaboration, Ispo Shanghai gave its exhibitors direct access to Chinese consumers during last month's edition of the trade show. They were able to show the products from their current collections on the largest B2C marketplace in the country and offer them for sale online. We could ...
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News briefs
Zalando continues its shopping spree with the takeover of yet...
Zalando continues its shopping spree with the takeover of yet another start-up, Anatwine. The European e-commerce giant first acquired a 20 percent stake in this British software firm in May, but announced in July that it was taking over the company entirely. The purchase price has not been made public. ...
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News briefs
Creating a new position, Peak Performance has hired Miklos von...
Creating a new position, Peak Performance has hired Miklos von Pronay as urban sales representative for Central Europe. His job will be to expand the brand's sales in the fashion sector. Von Pronay comes from Tiger of Sweden, where he covered the German-speaking countries. He previously worked for Closed as ...