All Nike articles – Page 10
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Article
Foot Locker raises FY outlook, decides to exit some geographies
Citing better-than-expected third-quarter results, plans to further realign its brand portfolio and a strategy to move to 300 non-mall locations by 2024, Foot Locker today raised its full-year outlook. The retailer, which has decided to abandon a fourth quarter entry into Japan and exit joint ventures in Benelux and Eastern ...
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Article
Nike to launch new digital member platform called .Swoosh
Nike has developed a blockchain-based platform to serve as a “home” for all of its virtual creations – that is, “interactive digital objects such as virtual shoes or jerseys” for wearing “in digital games and immersive experiences.” In other words, NFTs. Nike has instituted a blog on ...
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Article
China’s ongoing Covid-19 restrictions may force brands to reconsider market strategy
With some in the Biden Administration hoping to stabilize U.S. relations with China in talks between the country’s leaders at the G20 Summit in Bali today, footwear companies are considering a multitude of hard options for the coming year with respect to their operations in the globe’s second-largest economy. Business ...
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Infographics & Data
H1 sales growth in China for Nike, Adidas, Puma
This exclusive analysis shows the three top sportswear companies’ first-half revenue and year-on-year revenue growth in China for 2022.
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News briefs
Nike parts ways with Kyrie Irving, Kyrie 8 won't launch
Nike has suspended its relationship with Kyrie Irving, the American basketball player who competes with the Brooklyn Nets of the National Basketball Association (NBA). The decision was made in the wake of the controversy surrounding Irving’s recent social media post referring to “Hebrews to Negroes: Wake up Black America,” a ...
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Article
Grupo SBF results affected by investments in vital systems
Grupo SBF, the operator of Brazil’s top sporting goods chain Centauro, suffered a 68 percent decline in adjusted Ebitda to 161,043,000 Brazilian reais (€31.5m) for the period ended Sept. 30. Gross margin, however, improved to 47.9 percent from 44.9 percent. Adjusted net profit, which excludes non-recurring expenses, declined 66 percent ...
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Infographics & Data
Annual advertising expenses 2021
These exclusive, yearly charts shows advertising expenses for 13 major global sportswear brands for the year 2021 and their year-on-year change.
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News briefs
Center for Environmental Health finds critical BPA levels in sports bras and athletic shirts
The Oakland-based Center for Environmental Health (CEH) has conducted new research on the content of bisphenol A (BPA) in sports apparel. The institute has checked sports bras from different brands, including Athleta, Pink, Asics, The North Face, Brooks, All in Motion, Nike and Fila, as well as athletic shirts from ...
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News briefs
Nike celebrates Montebelluna craftsmanship
Nike has released a special iteration of its Tiempo football boot, the Tiempo Legend IX elite. It is handcrafted in Montebelluna, Italy. The boot is embellished with a small Italian flag as a tribute to the know-how of Italian shoemakers. The Tiempo Legend IX is worn by Sandro Tonali, the ...
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News briefs
Nike steps up fight against bots and resellers
Nike continues to fight against resellers and is currently specifically targeting punishing buyers who use shopping bots to manipulate the market. The Wall Street Journal first reported earlier this week on the company’s change to its U.S. online sales policy, which tightens existing anti-resell terms. It now states that orders ...
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News briefs
Sport 2000: first annual meeting of Absolute Teamsport retailers
In late September, all 21 partners currently running a Sport 2000 Absolute Teamsport concept store gathered for the first time for an interchange of experience. The meeting of retailers from six countries took place in Antwerp, Belgium, and was supported by the main partner brands for the retail concept, Nike, ...
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Article
Sporting goods industry stocks down in Q3
According to SGI Europe’s quarterly study of 40 select sporting goods industry stocks, the drop was less than in Q1 (-16.25%) and Q2 (-14.79%) but marked the third consecutive quarterly decline for the segment. But the results were mixed, as the stock prices of 19 companies – led by Xtep ...
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News briefs
Zalando is Nike’s second retail partner for Connected Partnership in ten European countries
Just a few hours after JD Sports announced it would become Nike’s first European retail partner for the brand’s Connected Partnership program, Zalando has spread the news that it will be Nike’s partner in Germany, Austria, Benelux, France, Belgium, Denmark, Sweden, Finland, Italy and Poland for the same integrated customer ...
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News briefs
Go Sport opens new Paris store “La Salle de Sport”
Less than one year after the acquisition of Go Sport by Hermione People & Brands for one symbolic Euro from Rallye, the company has opened its first new store in Paris. The new, 1,700-square-meter ‘La Salle de Sport’ (the gym) retail concept at Boulevard de la Madeleine in the heart ...
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Infographics & Data
Leading sports equipment brands 2021
This exclusive chart and data can be downloaded by our Premium Members.
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Analysis
Market Analysis: The sports equipment market
This exclusive statistic includes revenue and market share development for the major global sports equipment brands.
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News briefs
Nike appoints two new members to its board of directors
Nike has appointed Mónica Gil and Bob Swan to the company’s board of directors. Gil is chief administrative and marketing officer of NBCUniversal Telemundo Enterprises, leading the company’s brand development, digital marketing and multichannel creative efforts. Swan is an operating partner at Andreessen Horowitz, which advises growth-stage portfolio companies, and ...
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News briefs
Nike co-creates new training content to help kids express their potential
Nike has partnered with Leeds Beckett University and ICOACHKIDS to co-create a new curriculum for the Nike Training Club (NTC) app. The new program features inspiring content that is meant to help youth coaches create environments that allow kids to succeed on and off the field. The program consists of ...
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News briefs
TNF appoints new CMO and chief product and merchandising officer
VF Corp. brand The North Face has added two women to its management team. Sophie Bambuck is joining the company as chief marketing officer and Jennifer Ingraffea as chief product and merchandising officer. Both managers have worked at Nike in leadership positions for years, just like TNF’s new president, Nicole ...
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News briefs
Felix Münnich becomes the new chief commercial officer at Mammut
Münnich comes from one of the top players in the sporting goods business.