All Nike articles – Page 7
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News briefsNike accused of greenwashing in the US
Plaintiff Maria Guadalupe Ellis of Missouri is suing Nike in a proposed class action lawsuit in federal court on behalf of consumers who she alleges were misled by labels when purchasing Nike’s “Sustainability” collection, leading them to believe the clothing is environmentally friendly when it is actually not. Nike claims ...
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Infographics & DataThe most expensive sneakers ever publicly sold
The sneaker resale market is worth almost $30bn, set to increase to $100bn by 2026. We look at the most expensive sneakers ever sold.
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News briefsNike announces new board member
Nike, Inc. has announced a new member of its Board of Directors, Maria Henry. Henry was Chief Financial Officer of Kimberly-Clark Corporation from April 2015–April 2022, and served as Executive Vice President and Senior Advisor of Kimberly-Clark Corporation from April 2022 until her retirement in September 2022. Prior to ...
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News briefsKevin Durant becomes third NBA athlete to ink lifetime deal with Nike
Nike and basketball star Kevin Durant have agreed to a lifetime contract. Durant is just the third NBA player to land a lifetime deal with Nike, following both Michael Jordan and LeBron James. Durant’s relationship with the American sportswear giant dates back to 2007. The 34-year-old player has released 15 ...
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News briefsNike to open new 1,200 sqm concept store in the U.K.
Nike will open a new, digitally focused, 1,200-sqm store in Manchester, U.K., in the city’s Arndale shopping center. The two-story store will focus on the Nike Rise concept, which uses digital services to empower athletes to make sport a daily habit, according to RetailGazette.co.uk. Manchester Arndale is one of the ...
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News briefsNike boosts digital transformation with IT service provider Cognizant
U.S.-based IT service provider Cognizant Technology Solutions has entered into a new agreement with Nike to transform and support the sporting goods brand’s technology operations. Building on the two companies’ 14-year relationship, this new agreement will consolidate several of Nike’s existing IT support functions, with Cognizant supporting Nike across more ...
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News briefsNike Re-Creation program expands to Europe
Following on from a launch in Los Angeles in May 2022, the Nike Re-Creation program is being extended to London in April and Paris later this summer. The program collects local vintage and dead stock pieces and materials and uses them to create new, locally-designed and manufactured products per circular ...
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News briefsNike develops new shoe based on observations from its Run Club app
Nike has announced the release of a new shoe made for walking, jogging and running, which was developed with insights from workouts logged on the Nike Run Club app. Source: Nike The Nike Motiva The new Motiva is the result of observations by the Nike team that ...
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News briefsNike’s .SWOOSH platform drops first virtual collection
Source: Nike .Swoosh OF1 poster Nike has announced the launch of the Our Force 1 (OF1) collection, co-curated by the .SWOOSH community and built for the digital generation. Last November, Nike launched its new digital member platform for virtual creations called .SWOOSH. The platform, which has since ...
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Infographics & DataRunning shoes with the most versions released
Marathon season is on its way, and runners everywhere are lacing up their favorites. But which trainer models have stood the test of time?
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News briefsNike appoints new EVP, chief communications officer
Source: Nike KeJuan Wilkins KeJuan Wilkins, Nike’s vice president of enterprise communications, will become the company’s new executive vice president and chief communications officer (CCO). He succeeds Nigel Powell, the company’s longtime EVP, chief communications officer, who will retire this summer. Powell joined Nike in 1999 and ...
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News briefsNike partners with Mexico’s Liga BBVA MX Femenil
Nike has announced a three-year deal with Liga BBVA MX Femenil, the highest division of women’s football in Mexico, as part of its commitment to grow women’s football worldwide. The new agreement makes Nike the exclusive sports partner of Liga BBVA MX Femenil. Starting in the Torneo Apertura 2023 season, ...
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News briefsSpanish retailer to leave Intersport
Deportes Alvarado will be severing its ties with the Intersport Spain buying group on Oct. 31, according to CMDsport. This is its 50th anniversary year, and it has been with Intersport for about half of its existence. “We are not leaving Intersport over any difference or dispute with the group,” ...
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Infographics & DataSGI Sporting Goods Scorecard Q4 2022
Find out whose sales are up and whose profits are down in Q4 2022 in our exclusive analysis of the sporting goods industry’s largest players.
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News briefsNike develops absorbent liner that helps protect women against period leaks
Nike has created the Leak Protection: Period, an ultrathin, absorbent liner that helps protect against period leaks. The company said that periods could be a barrier to sport and movement for teens and adults, and Leak Protection is meant to provide extra comfort and confidence. Nike designers combined a two-layer ...
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News briefsActivist platform calls on Nike to be more transparent about supply chain labor conditions
According to Reuters, London-based activist shareholder platform Tulipshare is calling on Nike to provide more transparency about working conditions in its supply chain and disclose whether the company’s policies actually meet its stated justice goals and human rights commitments. The group, which owns 276 Nike shares and wants to help ...
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ArticleNike publishes FY 2022 Impact Report
Nike has released its annual impact report, which provides an overview of the brand’s progress in achieving its goals across the three pillars of people, planet and play. In the report, there is a particular focus set on diversity and inclusion. The company has exceeded its goal for women in ...
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AnalysisAnalysis: Taking stock of sporting goods inventory levels
Our exclusive analysis of the inventory levels of some of the industry’s biggest brands, including how some are responding to the challenges
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Infographics & DataSporting goods company inventory levels in Q4 2022
We’ve compiled inventory levels at the top sporting goods companies in Q4 2022. Found out how they compare with 2021 and across the industry
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News briefsFirst Jordan-only store in Japan opens in Shibuya, Tokyo
Jordan World of Flight Shibuya opened in Tokyo on March 25. It is the first Jordan-only store in Japan. World of Flight is the brand’s “highest expression of basketball culture at retail.” The new 850-square-meter store in Shibuya sells Jordan Brand footwear and apparel products across men’s, women’s and kids. ...
