News and insights about brands in the sporting goods industry – Page 193
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News briefs
Canada Goose is launching Branta, a new capsule collection for...
Canada Goose is launching Branta, a new capsule collection for autumn/winter 2019, comprised of six limited-edition parkas for men and women that are based on the artwork of Diane Burko. This season's theme is Glacial Shifts, inspired by Burko's work, who used art to document the disappearance of glaciers through ...
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News briefs
Rossignol has launched “We Rise,” a new global campaign that...
Rossignol has launched “We Rise,” a new global campaign that aims to encourage women to get outside and share their passion for the mountains. The campaign features stories about the lives of Rossignol women, from world-class athletes like Marion Haerty and Tatum Monod to women behind the scenes. Followers of ...
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Short stops
Schöffel will be the exclusive supplier of clothing for the...
Schöffel will be the exclusive supplier of clothing for the 341 athletes, coaches and staff of the Austrian Ski Federation for the current autumn/winter season
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Short stops
Puma has released a collection of lifestyle winter jackets designed...
Puma has released a collection of lifestyle winter jackets designed in collaboration with Helly Hansen
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Short stops
Puma has come out with a second collection of streetwear...
Puma has come out with a second collection of streetwear and sneakers co-branded with Karl Lagerfeld, as the designer's fashion house is still operating after his death last January
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News briefs
Puma has signed a multi-year deal with the Royal Moroccan...
Puma has signed a multi-year deal with the Royal Moroccan Football Federation to be the kit supplier to all of the country's representative teams, including the Atlas Lions national team. The German brand has performed this service for the national Moroccan team two times previously. The new deal takes effect ...
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News briefs
Umbro has signed a ten-year extension of its licensing deal...
Umbro has signed a ten-year extension of its licensing deal with Grupo Dass, a manufacturer and marketer of sporting goods with offices and factories in Brazil and Argentina. In addition to Umbro – which is owned by Iconix Brand Group – Fila is another of Grupo Dass' big clients. The ...
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News briefs
Scarpa has signed a multi-year sponsorship deal with the Italian...
Scarpa has signed a multi-year sponsorship deal with the Italian Winter Sports Federation (FISI). The agreement will see the brand sponsor Italy's national mountain skiing team during the 2019/20 and 2020/21 seasons. The partnership was officially presented during Milano Montagna Week at Base Milano on Oct. 17.
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News briefs
Polygiene, the Swedish developer and supplier of Stays Fresh and...
Polygiene, the Swedish developer and supplier of Stays Fresh and Odor Crunch technology, has announced new agreements with Vtinon, a Korean producer of socks, and with Osklen, a sustainable Brazilian sportswear brand owned by the Alpargatas group. It has previously announced Tommy Sport as a client. The Swedish company's financial ...
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News briefs
Eastpak has joined forces with Neighborhood, the Japanese streetwear label,...
Eastpak has joined forces with Neighborhood, the Japanese streetwear label, founded by Shinsuke Takizawa in 1994, on a range of padded bags. The collaboration has resulted in four items made of nylon and satin, inspired by Neighborhood's military/biker streetwear style. Each item features co-branded graphics as well as Neighborhood's slogan, ...
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Short stops
Marty Pomfry, a former executive of Nike and Fossil, has...
Marty Pomfry, a former executive of Nike and Fossil, has been appointed by Patagonia as general manager of its Japanese subsidiary
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News briefs
Silhouette International, known for its high-end eyeglasses, is introducing a...
Silhouette International, known for its high-end eyeglasses, is introducing a new highly functional line of sports eyewear this autumn, simultaneously with the end of its long-standing licensing deal with Adidas, which has moved to the Marcolin Group. Developed and produced internally by the Austrian family-run company, each Evil Eye-branded model ...
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Article
Intersport Russia is found selling fake items
While the current Russian licensee of Intersport is winding down its loss-making operations, the court of arbitration of the Russian republic of Buryatia has found an Intersport store in the city of Ulan-Ude guilty of selling counterfeit sporting goods under the brands of Adidas, Reebok and Nike.
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News briefs
Macron is the new technical sponsor of the Italian Federation...
Macron is the new technical sponsor of the Italian Federation of Equestrian Tourism (FITENTREC-ANTE). The federation is part of the Italian Olympic Committee (Coni) as the representative of competitive equestrian sports including workhorse, western riding (with the exception of reining), cross country, derby and horseback archery, while also being the ...
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Article
Nike and Lululemon top a frugal teen market
Piper Jaffray, the American investment bank and institutional securities firm, has released the latest edition of its semi-annual “Taking Stock With Teens” survey, which follows trends in the spending and brand preferences of teenagers. This 38th edition, which surveyed 9,500 teenagers in 42 U.S. states, may be indicative of trends ...
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Short stops
Poc, the Swedish producer of sports helmets, will be working...
Poc, the Swedish producer of sports helmets, will be working more closely with MIPS, the Swedish safety technology company
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News briefs
Prana, a brand of Columbia Sportswear, is offering $100,000 to...
Prana, a brand of Columbia Sportswear, is offering $100,000 to one person as an incentive to enable them to “pursue their passion.” The idea is consistent with the brand's slogan, “Clothing for Positive Change.” Applicants must submit a one- to three-minute video illustrating their current job and their dream job. ...
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News briefs
Adidas has unveiled the official ball for 2019/20 UEFA Champions...
Adidas has unveiled the official ball for 2019/20 UEFA Champions League group stage. The base of the ball is a bold multi-colored design incorporating traditional colors from the UEFA Champions League as well as those seen across stadiums worldwide. The ball features a blend of blues, fluorescent oranges and yellows. ...
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News briefs
Four years after acquiring Runtastic for €220 million, Adidas is...
Four years after acquiring Runtastic for €220 million, Adidas is further integrating the app into its own e-commerce platform. Adidas is now using Runtastic to power its Adidas Running and Adidas Training apps, through which users will be collecting points and connecting to the Adidas' Creators Club, a free membership ...
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News briefs
On Sept. 30, Nike filed a lawsuit in the Central...
On Sept. 30, Nike filed a lawsuit in the Central District of California against Skechers over the manufacture of “Skecherized versions” of its Air Max 270 and VaporMax sneakers. The shoes that are alleged to have infringed Nike's patents are the Skech-Air Atlas, Skech-Air 92, Skech-Air Stratus and Skech-Air Blast. ...
