News and insights about brands in the sporting goods industry – Page 239
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News briefs
Polartec is introducing Power Fill, a warm, light fill insulation...
Polartec is introducing Power Fill, a warm, light fill insulation that is said to be more compressible than standard fills. Adopted by Millet in a new mid-layer Elevation hoodie and jacket, it uses Polartec's exclusive melting process to create a district geometric pattern from a matrix of hollow polyester.
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News briefs
Jack Wolfskin will reportedly display a Wolfskin Tech Lab X...
Jack Wolfskin will reportedly display a Wolfskin Tech Lab X Gianni Versace range at the Kronprinzenpalais in Berlin as part of a Gianni Versace retrospective starting in Berlin on Jan. 30, for the Italian fashion label's 40th anniversary. The Jack Wolfskin jackets for men and women feature Versace branding on ...
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News briefs
La Sportiva has invested in the development of its...
La Sportiva has invested in the development of its apparel collection, introducing several innovations for next winter for ski mountaineering, winter running and winter climbing. The novelties include removable inserts that absorb moisture during physical exercise, storage solutions that are compatible with integrated hydration systems, and simple and effective connections ...
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News briefs
Leki, the German pole specialist, is cooperating with Boa Technology, the maker...
Leki, the German pole specialist, is cooperating with Boa Technology, the maker of the patented Boa Closure System, for its winter 2018/19 collection of Leki Trigger gloves. The Boa system, which was originally developed for shoes, has for the first time been integrated in another product category.*
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Mammut has launched a new transactional website for consumers in...
Mammut has launched a new transactional website for consumers in the U.K.
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News briefs
The Woolmark Company, which promotes merino wool, is teaming up...
The Woolmark Company, which promotes merino wool, is teaming up with Adidas to launch a new competition for innovative product solutions in the performance apparel sector. Participants will work on new ideas for performance clothing that harness “the unique, natural attributes of merino wool.” A joint news conference will be ...
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News briefs
Willy Bogner will switch over to a new licensee for...
Willy Bogner will switch over to a new licensee for its handbags, belts, other accessories and luggage. The current contract with Unlimited Accessories expires in August this year, so from spring 2019, Bogner bags will be made under license by Müller & Meirer Lederwarenfabrik as part of a move by ...
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Sergio Tacchini, which once considered the possible takeover of Blizzard,...
Sergio Tacchini, which once considered the possible takeover of Blizzard, is going back to more glorious times in the brand's history by launching a small skiwear line at Ispo Munich
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Blizzard and Tecnica sign up a downhill skier from...
Blizzard and Tecnica sign up a downhill skier from California, Marco Sullivan
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News briefs
Berlin's public transport operator, BVG, launched a highly successful limited...
Berlin's public transport operator, BVG, launched a highly successful limited edition of sneakers designed in partnership with Adidas for its 90th birthday. On Jan. 16 hundreds of people camped out overnight in Berlin, in hopes of buying a pair of the Adidas sneakers, which were a limited edition of 500 ...
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News briefs
Dakine is welcoming two new athletes – Sammy Carlson and...
Dakine is welcoming two new athletes – Sammy Carlson and Torin Yater-Wallace – to its Ski Accessories Team for winter 2018/19. Carlson, longtime Dakine athlete and a native of Oregon, where Dakine is headquartered, will be wearing his Signature Series Team Fillmore Trigger Mitt and his Signature Series Heli Pro 24L ...
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News briefs
Ruffwear, the specialist in performance dog gear, has announced a...
Ruffwear, the specialist in performance dog gear, has announced a new partnership with the National Ski Patrol (NSP), the U.S.-based authority for on-mountain safety. Starting in winter 2017/18, the brand is serving as a partner of the NSP. Ruffwear's products can be used by the avalanche rescue dogs who work ...
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News briefs
Golfino has announced new contracts with four golfers, who complete...
Golfino has announced new contracts with four golfers, who complete its roster of sponsored players. The new contracts have been signed with Luca Cianchetti, Tomás Bessa, Raphael Marguery and Emily Collins. They add to Brandon Stone, who signed a three-year deal with Golfino in November 2017. Italian-born Cianchetti, 22, turned ...
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News briefs
Sylvain Bouchès has been appointed as director for the Adidas...
Sylvain Bouchès has been appointed as director for the Adidas brand in France. He takes over from Nicolas Favre, who became general manager for Adidas France last November. Bouchès took up the position at the beginning of this year and he joined a seven-strong management committee. The Frenchman became part ...
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News briefs
Macron will replace Adidas as the kit sponsor of Real...
Macron will replace Adidas as the kit sponsor of Real Sociedad, the Spanish football club based in San Sebastián, in the Basque region. The club competes in La Liga, Spain's top football league. Based in Bologna, Italy, Macron is currently the technical sponsor of several European teams, including Crystal Palace ...
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K2 is offering three new ski boots for men and...
K2 is offering three new ski boots for men and women with 100% bootfitting
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News briefs
Recco has announced that 11 additional brands will be integrating...
Recco has announced that 11 additional brands will be integrating its rescue reflectors in their products starting next winter. The list includes Boeri (helmets), Cortez (ski clothes), Kanuk (winter jackets), Grivel (climbing helmets), Manby (helmets), Templa (ski clothes), Scarpa (Ski mountaineering boot), as well as four returning brands with a ...
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News briefs
Stormberg has been named on the Top-10 list of the...
Stormberg has been named on the Top-10 list of the Norwegian Innovation Index, a ranking of companies in Norway compiled by the Norwegian Business School of Economics (NHH). The index, which is based on a survey of customers, aims to score a company's ability to be innovative. A total of ...
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News briefs
Sensoria unveiled a new pressure sensing running shoe at the...
Sensoria unveiled a new pressure sensing running shoe at the Consumer Electronics Show (CES) in Las Vegas, the annual trade show on new products and technologies in the consumer electronics industry, which took place this year on Jan. 9-12. The shoe, which has been developed for Vivobarefoot, features a new ...
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News briefs
Head Ski will be the official sponsor of the upcoming...
Head Ski will be the official sponsor of the upcoming Eldorado Freeride Junior Tour, the Freeride World Qualifier and the Freeride Junior World Tour. The Eldorado Freeride Junior Tour will take place at three locations in the Pyrenee mountains on Jan. 20 and 21. It is for youngsters between the ...
