News and insights about brands in the sporting goods industry – Page 255
-
Short stops
Sergio Tacchini will be the official supplier of the tennis...
Sergio Tacchini will be the official supplier of the tennis coaches of the Aspria Harbour Club in Milan for the next three years
-
Short stops
Nike has signed up Markelle Fultz, the presumed N° 1...
Nike has signed up Markelle Fultz, the presumed N° 1 pick in the NBA draft
-
News briefs
Merrell will accompany the launch of its spring/summer 2018 outdoor...
Merrell will accompany the launch of its spring/summer 2018 outdoor shoe collections with a campaign around the theme of “Create your Trail.” The collection will include a new version of the Chamaleon shoe with a lighter construction, and a flexible MQM (Moving Quickly in the Mountains) shoe with the Gore-Tex ...
-
Short stops
361° is going to partner with the 2018 Asian Games...
361° is going to partner with the 2018 Asian Games in Jakarta, supplying apparel and equipment for its staff ++
-
Short stops
A German company, United Brands 24, has become a...
A German company, United Brands 24, has become a licensee of Head Sport for small leathergoods, bags, luggage and other travel accessories
-
News briefs
Inov-8 has unveiled a new partnership with Total Warrior, the...
Inov-8 has unveiled a new partnership with Total Warrior, the U.K.-based obstacle course race, ahead of this year's series. Under the terms of the partnership, all the warriors who participate in the three courses of the series this summer – in Leeds, Shap and Edinburgh - will benefit from exclusive ...
-
News briefs
Nike's ad “The Switch” featuring Cristiano Ronaldo came out victorious...
Nike's ad “The Switch” featuring Cristiano Ronaldo came out victorious on this year's Top 10 Cannes YouTube video ad leader-board. The ranking is compiled through an algorithm that takes into account paid views, organic views and audience retention, which refers to how much of a video people watched. The leader-board ...
-
News briefs
Bernard Tapie, the former majority shareholder of Adidas, has lost...
Bernard Tapie, the former majority shareholder of Adidas, has lost a final appeal in French courts against a ruling that he should reimburse €404 million paid out to him after arbitration proceedings around the sale of the sports company in 1993. Tapie has long alleged that he was fleeced by ...
-
News briefs
Kasper Rørsted, the new chief executive of the Adidas Group,...
Kasper Rørsted, the new chief executive of the Adidas Group, is the most popular manager in the German fashion industry, according to Glassdoor. The company, which operates an employment and recruitment platform, recently released its list of the ten most popular managers in the country. Glassdoor's list includes managers from ...
-
News briefs
Adidas is boosting its infrastructure in Paris and regrouping its...
Adidas is boosting its infrastructure in Paris and regrouping its local teams under Guillaume de Monplanet, general manager of Adidas France, by opening of a new office near the trendy Pigalle area. Adidas and Reebok employees, who were previously working at different offices inside and outside the French capital, will ...
-
News briefs
The Alpinestars Tech-Air airbag system has been honored at this...
The Alpinestars Tech-Air airbag system has been honored at this year's Consumer Electronics Show (CES) Asia Innovation Awards, taking away the prize in the Wearables category. The Tech-Air, which is said to be the first self-contained street airbag system, can be used for any type of motorcycle or scooter. The ...
-
News briefs
Callaway Golf has introduced the Allsport watch, which the company...
Callaway Golf has introduced the Allsport watch, which the company describes as the first multi-sport watch designed specifically for golfers. The Allsport incorporates popular features of fitness tracking devices into a conventional GPS watch, including a calorie tracker, a step counter and multi-sport training features suitable for other sports, including ...
-
Article
Nike to work more closely with Amazon and Zalando
Zalando has unveiled plans to double in size by 2020, raising its annual sales from €3.6 billion to €7.6 billion, as part of an ambitious new strategy that will include providing new services to brands like Adidas and Nike. Founded in Berlin in 2008, the German company has quickly expanded ...
-
Short stops
Evoc has new brand ambassadors: Harald Philipp, a mountain biker...
Evoc has new brand ambassadors: Harald Philipp, a mountain biker from Tyrol; Teal Stetson-Lee, an American mountain biker and organizer of the “CrossReno Cyclocross Events & Music Festival” and Thomas Genon, a slopestyle-mountain biker from Belgium
-
News briefs
Rossignol will be teaming up with Andrea Pompilio for its...
Rossignol will be teaming up with Andrea Pompilio for its autumn-winter 2018/19 apparel line. The new Studio collection will be presented at Pitti Uomo in January 2018. The capsule collection, for men and women, will comprise 30 models combining a sporting style with urban trends. Rossignol previously teamed up with ...
-
News briefs
Decathlon has announced the launch of Olaian, its new exclusive...
Decathlon has announced the launch of Olaian, its new exclusive surfing brand. The products are developed in Hendaye, in France's Basque region. Olaian will include several product categories ranging from surf boards to swimsuits, wetsuits and accessories. The products will make their debut in 2018. The French retail group is ...
-
News briefs
Kukri Sports has announced a partnership with Thomas Cook Sport,...
Kukri Sports has announced a partnership with Thomas Cook Sport, the British travel company that offers sports fans a range of services to allow them to follow their favourite teams and athletes around the world. Upon the terms of the new three-year agreement, Kukri becomes the official uniform provider to ...
-
News briefs
Volcom is launching an apparel collection developed with Georgia May...
Volcom is launching an apparel collection developed with Georgia May Jagger, as part of an effort to expand the brand's image among young women, following the promotion of an English designer, Kelly Summer, as head of design for Volcom's women's collections. The line will be exclusively available from the month ...
-
News briefs
Clarín, an Argentinian newspaper, reports that Under Armour and Asics...
Clarín, an Argentinian newspaper, reports that Under Armour and Asics are both preparing to set up their own business in the country. It explains that Under Armour was distributed in the country through Grupo Vieytes but that the agreement expired last year and that the U.S. brand intends to expand ...
-
News briefs
Reportedly, Under Armour has finally reached a settlement with its...
Reportedly, Under Armour has finally reached a settlement with its former Spanish distributor, Alnisa Sport. The American company had terminated a distribution agreement with Alnisa, giving it notice that the contract would stop at the end of 2016, and decided to set up its own sales subsidiary in the country. ...
