News and insights about brands in the sporting goods industry – Page 356
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Garmin, the specialty company for mobile navigation, has signed a...
Garmin, the specialty company for mobile navigation, has signed a three-year agreement to be the title sponsor of Velothon, a popular bicycle competition in Berlin, starting with its third edition, scheduled for June 9, 2013. The U.S. company has been increasingly active in cycling. It has been supporting one of the ...
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One Way, the Finnish Nordic sports brand, has introduced a...
One Way, the Finnish Nordic sports brand, has introduced a new web-based platform, with weekly updates on cross-country skiing and other cross country sports. The URL is http://www.onewaysport.com. One Way designs and markets ski poles and technical apparel, footwear and accessories for cross-country skiing, Nordic walking and other outdoor sports. ...
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Nike has announced that it will continue to support Lance...
Nike has announced that it will continue to support Lance Armstrong and his Livestrong Foundation, which serves cancer survivors, in spite of the recent decision by the U.S. anti-doping agency (USADA) to ban him from cycling for life. USADA also expects the International Cycling Union, cycling's governing body, to strip ...
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According to the Daily Mail of Britain, Nike is set...
According to the Daily Mail of Britain, Nike is set to take the place of Umbro as the official supplier of the England football team as of next year, launching a new kit next spring. As previously reported, Nike wants to sell Umbro, which holds the England contract until 2018, ...
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Nike has secured a patent for Nike+ TM, a technology...
Nike has secured a patent for Nike+ TM, a technology that uses a computerized radar system with transmitters embedded in a soccer ball. The technology can be expanded to track performance in basketball, baseball, hockey and other sports.
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Surfersvillage has launched a new version of its website, with...
Surfersvillage has launched a new version of its website, with a new design, new functions and other new elements
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News briefs
Dainese is equipping three competitors in equestrian events during the...
Dainese is equipping three competitors in equestrian events during the London Olympics with a new range of protective equipment designed for the participants' needs. They are an Italian police officer, Stefano Brecciaroli, and two Colombians, Rodrigo Diaz and Daniel Bluman. Brecciaroli, who participated in the Olympics in Athens and Beijing, ...
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Franz Koch, chief executive of Puma, has told a German...
Franz Koch, chief executive of Puma, has told a German newspaper that the Cat plans to bring out compostable or recyclable T-shirts and shoes in 2013
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Canterbury has signed a deal to be the official kit...
Canterbury has signed a deal to be the official kit supplier for the Royal Air Force Rugby Union, providing team and leisure wear for the teams for seniors, women, Vultures and under-23s, as well as the Divisional sides. Canterbury already has a deal with the RAF Spitfire Rugby 7s team.
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Brian Davis, the PGA Tour professional, has signed a deal...
Brian Davis, the PGA Tour professional, has signed a deal to wear Sunice golf apparel
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Billabong, Santa Cruz and a few other brands have signed...
Billabong, Santa Cruz and a few other brands have signed up to participate in FLIP, a new urban, street and action sports trade show taking place in Birmingham's NEC exhibition center on Aug. 12-14. Animal, Boxfresh, Buff, Kangol, Quiksilver, Timezone and many other lesser-known brands have agreed to show there.
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Patagonia Books, a subsidiary of Patagonia Inc. acting as a...
Patagonia Books, a subsidiary of Patagonia Inc. acting as a publisher of writings devoted to nature and outdoor sports, is putting out “The Responsible Company,” a book written by Yvon Chouinard, founder and owner of Patagonia, and Vincent Stanley, the company's marketing director. The authors want to outline – supported ...
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Speedo has commissioned a report about the benefits of swimming...
Speedo has commissioned a report about the benefits of swimming that it hopes will get more people in the water. The study, conducted by Ipsos MORI, looked into the psychological benefits of swimming. It found that, according to 74 percent of the respondents, swimming helps reduce stress and tension, and ...
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Saucony will have some Gore-Tex footwear for the spring/summer 2013...
Saucony will have some Gore-Tex footwear for the spring/summer 2013 season. Brooks already offers the membrane in some of its own running shoes.
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Quiksilver says it has more than 2 million fans on...
Quiksilver says it has more than 2 million fans on Facebook
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Article
Anta’s net falls by 17%
Anta Sports Products, a major Chinese manufacturer of athletic footwear, announced that its net profit for the six months ended June 30 was $121.7 million, down by 17 percent from the year-ago period. An official partner of the Chinese Olympic Committee, Anta remains cautious about the short-term outlook for the ...
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News briefs
Nike wants to make Sunday, Aug. 12, the “most active...
Nike wants to make Sunday, Aug. 12, the “most active day” ever through its Nike+ digital ecosystem, which has more than 8.5 million members around the world. Nike is calling on everybody to engage in a “Greatness Is Ours” mission by sharing their activities and their achievements through the social ...
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Joma will sponsor Santiago Giraldo, a Colombian tennis player, until...
Joma will sponsor Santiago Giraldo, a Colombian tennis player, until the end of 2014
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Mizuno has opened a pop-up Mizuno Performance Center at London's...
Mizuno has opened a pop-up Mizuno Performance Center at London's iconic Center Point building, running from July 24 to Aug. 12 in connection with the Olympics. The center will feature activity zones based around sprinting, football and handball, with athletes dropping in. It will also host artwork by Hidekichi Shigemoto, ...
