All LA28 articles
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ArticleLA28 names ceremony production leaders
LA28 has named Ben Winston as Executive Producer and Creative Director for the 2028 Olympic and Paralympic ceremonies, alongside production veteran Scott Givens.
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ArticleLA28 unveils Impact and Sustainability Plan
LA28 will use existing venues and prioritize reuse of the Games’ temporary infrastructure.
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News briefsPeter Rice named LA28 Head of Ceremonies and Content
Rice was the former Chairman of Walt Disney Television.
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News briefsLA28 announces the venues for the Opening and Closing Ceremonies
The Los Angeles Memorial Coliseum and the Stadium in Inglewood will host the ceremonies.
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News briefs
Cycling to be third-biggest sport by participants and titles at LA28
The assessment is based on the official program for LA28, which the IOC unveiled on April 9.
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News briefsBoxing to be part of the Los Angeles 2028 program
Boxing was previously excluded from the program approved in 2022 due to concerns around the International Boxing Association (IBA), the then international federation for boxing.
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ArticleAdidas replaces Craft as Swedish Athletics’ kit supplier
Adidas is the new partner of Swedish Athletics. But one special pole vault guy sponsored by Puma was absent from the photoshoot. Will Mondo compete in three stripes?
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News briefsThe Olympic balloon and cauldron will return to Paris every summer until the LA2028 Games
French President Emmanuel Macron said the Olympic balloon would return to the Tuileries Gardens, where it was launched during the Paris 2024 Games.
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News briefsWildfires not expected to adversely impact LA 2028 preparations, city officials say
The city will also host World Cup matches in 2026 and a Super Bowl in 2027.
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News briefsUK Sport invests a record £330m for LA28 Games
It is UK Sport’s greatest investment to date.
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ArticleLA28 announces updated master plan for Olympic and Paralympic venues
The Organizing Committee of the Olympic and Paralympic Games LA28 has revised and published the master plan for the venues. Almost all disciplines will take place in the greater Los Angeles area – with the exception of the canoe and softball competitions, which will be held in Oklahoma City. Overview ...
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News briefsUSA Football and Under Armour form multi-year partnership
USA Football, the sport’s governing body in the US and the organization responsible for creating and leading the US national team, and Under Armour have announced a multi-year partnership, which will stretch through the 2028 Olympic Summer Games in Los Angeles (LA28) and aims to allow every athlete to participate, ...
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News briefsNew Era joins Team USA and LA28 with official product agreement
New Era announced a multi-year official product agreement with the US Olympic and Paralympic Teams, joining an elite group of licensees in creating exclusive sportswear for Team USA for the 2024 Olympic and Paralympic Games in Paris, the 2026 Olympic and Paralympic Winter Games in Mila and the LA28 Games, ...
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ArticleReynold Hoover named CEO of LA28
Source: LA28 The Organizing Committee of the Olympic and Paralympic Games Los Angeles 2028 has announced the appointment of US Army veteran Reynold Hoover as Chief Executive Officer. He will direct the Committee’s day-to-day work and report to Casey Wasserman, the LA28 Chairperson and President. Hoover will ...
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ArticleLA28 proposes five additional sports for the 2028 Olympics
The 2028 Olympic Games Organizing Committee has proposed five sports for the Los Angeles Games, LA28, subject to approval by the International Olympic Committee (IOC). They are baseball-softball, cricket, flag football (a limited-contact version of American football), lacrosse and squash. The LA28 proposal now goes to the IOC Olympic Program ...