News Briefs – Page 49
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News briefsAsics partners with the Saudi Olympic and Paralympic Committee
Asics and the Saudi Olympic and Paralympic Committee (SOPC) announced the signing of a three-year official partnership agreement.
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News briefsNick Karrat joins StockX as Chief Marketing Officer
StockX today announced that Nick Karrat is joining StockX as its new CMO.
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News briefsWorld Triathlon and PTO expand their collaboration with new 12-year strategic partnership
The new long-term agreement to grow the sport will run until 2036.
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News briefsDecathlon and Unspun form strategic partnership on manufacturing innovation
The new partnership is part of Decathlon’s wider sustainability strategy.
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News briefsForum Sport has a new distributor
In its home country of Spain, Forum Sport has selected GXO Logistics to handle order preparation, distribution and returns.
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News briefsRecord annual revenues at Megasport
The Catalonian distributor Megasport has finally surpassed its old record for annual revenues, set in 2019, of €19.0 million, according to CMDsport.
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News briefsFootway’s CEO steps down
After 14 years as CEO, Daniel Mühlbach is stepping down from his position. He will continue to focus on Footway’s platform business.
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News briefsMacron has a new sports marketing director
Italian technical sportswear producer Macron has a new SMD.
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News briefsAllyson Felix launches company to empower women
Felix is joined by business partner and brother Wes Felix and sports executive Cosette Chaput.
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News briefsThe winners of the IOC Climate Action Awards 2024
These awards honor the efforts by National Olympic Committees, International Federations and athletes to help address climate change through sports.
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News briefsSpeedo teams up with DMC Fins
The two Aussi-born brands have developed a range of co-branded fins.
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News briefsAcushnet extends its partnership with UK-based PGA
The parent company of Titleist and FootJoy will continue as a principal partner for the next four years.
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News briefsPatrice Evra launches new app for amateur football players
The new app, called PLAYER, is designed to help young footballers take control of their career
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News briefsBuilt for Athletes enters the apparel market
The inaugural clothing line is available exclusively via the brand’s website.
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News briefsAmer Sports reports 60% revenue growth in China for Golden Week
The week-long national holiday starting Oct. 1, commemorating the founding of the People’s Republic of China, brought Amer robust sales growth driven by three brands’ solid performances.
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News briefsTed Ligety in charge of product performance at DPS Skis
The former US ski racer and Olympian partners with the ski company to drive new product innovations in carbon-fiber ski technology.
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News briefsParis 2024 sports equipment and other assets get a second life
Around 90% of the sports equipments and other assets used in Paris will be reused
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News briefsWeSports keeps growing – acquires another company
WeSports is expanding its portfolio with the acquisition of Nordic Floorball. The company now owns 47 sports e-commerce platforms.
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News briefsStadium becomes new partner of Swedish Football Association
The Swedish Football Association and Stadium are entering a new partnership from Jan. 1, 2025, until 2027.
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News briefsFootasylum secures £35 millions in new funding
The funding package will support store expansion, sustainability and potential acquisitions.