News and insights about brands in the sporting goods industry – Page 218
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News briefs
Glenmuir, the Scottish golf apparel company, has become a Principal...
Glenmuir, the Scottish golf apparel company, has become a Principal Partner to the PGA. The company has had a 30-year relationship with the PGA. With the new deal, in effect through 2020, the company will supply staff uniforms to PGA coaches at the Open Championship Swingzone and to the Great ...
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News briefs
La Sportiva is taking the place of another Italian company,...
La Sportiva is taking the place of another Italian company, Montura, as the technical sponsor of the French mountain skiing federation (FFME) for the next three years, starting with the 2018/19 season. It will also give it financial support for its operations. While it specializes in climbing, La Sportiva has ...
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News briefs
Nike has announced that Heidi O'Neill, president of Nike Direct,...
Nike has announced that Heidi O'Neill, president of Nike Direct, will expand her current role as leader of Nike's physical retail stores and Nike.com to include also all Nike digital products, services and member experiences. The change has immediate effect. She will report to Elliott Hill, president of consumer and ...
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Article
Amer’s board approves Anta’s takeover plan
Amer Sports has issued a statement that its board of directors is unanimously recommending that its shareholders should accept the tender offer proposed by China's largest sporting goods company, Anta Sports Products, and other investors, after analyzing alternative opportunities.The tender offer for all the shares of the Helsinki-based group is ...
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News briefs
Supra, the American producer skateboarding shoes owned by K-Swiss, has...
Supra, the American producer skateboarding shoes owned by K-Swiss, has partnered with Skullcandy, the American headphone maker, to co-brand some of their standard products. Supra's Breaker and Factor shoes will share a “blue iridium” color scheme with Skullcandy's Hesh 3 wireless headphones. The shoes are a limited-edition product release, ranging ...
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News briefs
Mizuno has signed its first deal with an American swimmer,...
Mizuno has signed its first deal with an American swimmer, Blake Pieroni, who belongs to the U.S. national team. The deal is a first also for Pieroni himself and for Mizuno USA as a subsidiary of the Japanese brand. Pieroni won a gold medal for the 400-meter freestyle relay at ...
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Short stops
Willy Bogner has extended its licensing agreement for Bogner shoes...
Willy Bogner has extended its licensing agreement for Bogner shoes with Cappelletti, which started in 2010
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News briefs
Adidas has announced the completion of the first tranche of...
Adidas has announced the completion of the first tranche of a share buyback program, saying that it will give a total return to shareholders of more than €1.5 billion in 2018. The company bought back 5.1 million shares, corresponding to 2.5 percent of its equity, between March 22 and Dec. ...
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News briefs
Adidas has appointed a new chief information officer, Fumbi Chima,...
Adidas has appointed a new chief information officer, Fumbi Chima, replacing Michael Vögele who has left the company at his own request. Reporting to Harm Ohlmeyer, chief financial officer, she will take responsibility for the IT department from Jan. 1. A native of Nigeria, Fumbi comes from the Fox Network ...
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News briefs
Adidas is partnering with Foot Locker to launch the new...
Adidas is partnering with Foot Locker to launch the new Adidas Asterisk Collective, a platform empowering creative partners to propose initiatives that aim to positively impact communities all over the world. To celebrate the launch, the two companies tapped three musicians – Kid Cudi, Raury and H.E.R. – as well ...
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News briefs
Adidas has entered into a “perpetual, legacy partnership” with Stan...
Adidas has entered into a “perpetual, legacy partnership” with Stan Smith, the two-time Grand Slam tennis champion whose career lasted from 1969 to 1985. Adidas first collaborated with Smith on a famous shoe style in 1973 and is now releasing an updated version, with leather upper, rubber cupsole and white ...
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News briefs
According to the Wall Street Journal, Under Armour has fired...
According to the Wall Street Journal, Under Armour has fired Ryan Kuehl, senior vice president of global sports marketing, and Walker Jones, senior director of sports marketing. Both were part of the inner circle of Kevin Plank, the founder of the company. The company has made no comment, citing its ...
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News briefs
Adidas has taken Rafinha to court in Amsterdam, according to...
Adidas has taken Rafinha to court in Amsterdam, according to The Mirror, demanding that the Barcelona midfielder should pay a penalty of €100,000 for each day that he doesn't wear Adidas shoes in the field and Adidas apparel at all media appearances. The 25-year-old Brazilian football player, whose real name ...
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News briefs
On Dec. 12, with a multi-year contract, the National Basketball...
On Dec. 12, with a multi-year contract, the National Basketball Association (NBA) made the Bauerfeind GenuTrain its official knee brace. The German orthotics maker began dealing with the NBA more than a decade ago, when professional players began using the original GenuTrain brace. At present, the official NBA brand ambassador ...
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News briefs
Under Armour suffered an 11 percent drop in its share...
Under Armour suffered an 11 percent drop in its share value after warning investors that its sales are likely to be flat in North America in 2019, growing overall by between 3 and 4 percent against a consensus estimate of 5 percent. On the other hand, the gross margin for ...
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News briefs
Kappa is the new kit supplier for the Tunisian football...
Kappa is the new kit supplier for the Tunisian football team. The Italian brand will replace Uhlsport, the current supplier. The new three-year agreement with Kappa will take effect on Jan. 1, 2019. Kappa will be supplying all nationals teams, including youth teams. Tunisia was one of the five African ...
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Short stops
Fila has extended its four-year-old sponsorship of Karolina Pliskova, the...
Fila has extended its four-year-old sponsorship of Karolina Pliskova, the 26-year-old tennis star
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News briefs
Smartwool has pledged to donate to Protect Our Winters (POW)...
Smartwool has pledged to donate to Protect Our Winters (POW) and SOS Outreach throughout the holiday season. On Black Friday, the brand donated 3 percent of its online sales to POW, with a minimum donation of $3,000 and a maximum of $8,000. Meanwhile, the company's employees are tackling hands-on projects ...
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News briefs
Wilson Golf has signed David Law up on a multi-year...
Wilson Golf has signed David Law up on a multi-year deal. The 27-year-old Scottish player from Aberdeen recorded his best-ever season on this year's Challenge Tour and earned his Tour card for next year. Law will use Wilson Staff V6 irons (4-PW); the C300 fairways (3 & 5) and 20? ...
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News briefs
Moncler has partnered with Poldo Dog Couture to refashion a...
Moncler has partnered with Poldo Dog Couture to refashion a signature padded jacket into a capsule collection for dogs. Quilted and reversible, the quilted dog jacket comes in various colors, including the brand's well-known red, white and blue combination. A hooded sweater is also available. The collection is already on ...
