News and insights about brands in the sporting goods industry – Page 279
-
News briefs
Joma Sport is entering the English Premier League with the...
Joma Sport is entering the English Premier League with the signing of a multi-year contract for footwear and clothing with the Swansea City ACF club, starting with the 2016/17 season. The team is currently outfitted by Adidas.
-
News briefs
Macron is going to replace New Balance as the technical...
Macron is going to replace New Balance as the technical sponsor of the Stoke City FC club for five years. Based at Stoke-on-Trent and often referred to as The Potters, the club is regarded as one of the top ten clubs in the English Premier League.
-
News briefs
Australian has developed a new tennis collection using merino wool....
Australian has developed a new tennis collection using merino wool. Paolo Lorenzi, its sponsored player, was the first athlete to wear the new apparel at the Internazionali BNL d'Italia tournament, which began in Rome on May 2. Australian is an official sponsor of the tournament. The Milan-based sportswear brand has ...
-
Short stops
Under Armour will sponsor this year's One Championship mixed martial...
Under Armour will sponsor this year's One Championship mixed martial arts series in Southeast Asia this year
-
News briefs
Polygiene, the Swedish odor control technology provider, has announced three...
Polygiene, the Swedish odor control technology provider, has announced three new partners for the spring 2016 season. The new brands it will work with are Dakine, Adidas and Propper. Dakine will collaborate with Polygiene on new mountain bike products, Adidas will feature Polygiene technology in a series of its products, ...
-
News briefs
Helly Hansen has announced it will reward the best comments...
Helly Hansen has announced it will reward the best comments on its “What's on Your Horizon?” Facebook page. Between April 18 and May 15, online visitors will have a chance to comment on Facebook about their summer plans and how the product they see on the brand's What's on Your ...
-
News briefs
Mavic, a brand of Amer Sports, will soon be distributed...
Mavic, a brand of Amer Sports, will soon be distributed in the Netherlands directly by Amer's Dutch office. Mavic, a French bicycle parts maker, has been part of Amer Sports' portfolio since 2005, and has been distributed in the Benelux by Codagex. The change in the distribution strategy is effective ...
-
News briefs
Under Armour (UA) said it will pursue all business and...
Under Armour (UA) said it will pursue all business and legal courses of action against Uncle Martian, a Chinese brand accused by UA of plagiarism. The Chinese brand allegedly used a logo very similar to UA's in a recent launch event whose pictures went viral on China's social networks. Similarly ...
-
News briefs
Osprey Europe is asking customers to check their Poco AG...
Osprey Europe is asking customers to check their Poco AG Child Carrier due to a possible buckle failure hazard, which might result in physical injury. The products concerned are the Poco AG models - Poco AG Premium, Poco AG Plus and Poco AG - purchased from Jan. 29, 2016. All ...
-
Article
Adidas to start talks for golf assets sale
The Adidas Group has decided to reduce its interest in the golf market by starting talks for the sale of the TaylorMade, Adams Golf and Ashworth brands. While pulling out of the golf equipment market, it would focus its golf apparel and footwear business on the Adidas brand.After a slump ...
-
Article
The Adidas Group blazes ahead
The Adidas Group blazed ahead in the opening quarter of this year, carried by soaring demand for its sneakers and the run-up to the European football championships.Herbert Hainer, the group's chief executive, said in a conference call that Adidas “flew off the starting blocks.” The performance was supported by Creating ...
-
News briefs
Hydra Ventures, the venturing arm of the Adidas Group, has...
Hydra Ventures, the venturing arm of the Adidas Group, has become an investor in 360fly, a Californian company that specializes in single-lens cameras capturing 360-degree videos. Hydra Ventures came on board as part of a Series C round of financing worth $40 million. It joins L Catterton and Qualcomm Ventures, ...
-
News briefs
BM Sportech will handle the distribution of Adidas' textile and...
BM Sportech will handle the distribution of Adidas' textile and footwear offerings for pádel, the Spanish version of tennis, from the spring/summer 2017 season. BM Sportech is already the Spanish distributor of Prince and K-Swiss.
-
News briefs
Adidas and Under Armour (UA) have reportedly settled a patent...
Adidas and Under Armour (UA) have reportedly settled a patent infringement lawsuit over wearable technology, which had been filed in Delaware by Adidas in February 2014 against UA and its subsidiary MapMayFitness. The dispute concerned 10 patents for a “location-aware” wearable tracking device that allows its users to monitor data ...
-
News briefs
Aclima and Bergans won a major Norwegian design award last...
Aclima and Bergans won a major Norwegian design award last month. The Award for Design is given out annually by the Norwegian Center for Design and Architecture (DOGA). The label is a stamp of quality that shows that a product or solution is among the very best in Norwegian design. ...
-
News briefs
Macron, the Italian company specializing in team uniforms, has launched...
Macron, the Italian company specializing in team uniforms, has launched a new, technical Macron Running collection of running clothes for the current spring/summer season. The diversification follows one year of research and development conducted with the technical support of Franca Fiacconi, the legendary Italian woman who won the New York ...
-
Short stops
Gola, the original British sports shoe brand, is partnering with...
Gola, the original British sports shoe brand, is partnering with the Trek-Segafredo cycling team, based in Belgium
-
News briefs
Pentland Brands has been named as one of the U.K.'s...
Pentland Brands has been named as one of the U.K.'s Best Workplaces 2016 by the Great Place to Work Institute (GPTW). It is the only sports, outdoor or fashion brand-owner to have made the 2016 list. Pentland, which owns well-known brands such as Berghaus, Ellesse, Speedo and others, ranked 11th ...
-
Article
Under Armour grows sharply
Buoyed by Stephen Curry's performance and demand for his shoes, Under Armour achieved sharp rises in sales and profit for the first quarter, which encouraged it to upgrade its guidance for the full year.Sales leapt by 30.2 percent to $1,047.7 million, with a hike of 32 percent in constant currencies. ...
-
News briefs
Under Armour is taking the sponsorship of the University of...
Under Armour is taking the sponsorship of the University of California at Berkeley from Nike, starting in July 2017. The 10-year deal is estimated to be worth $85.6 million. It calls for an annual investment of $8.3 million in product and cash in the California Bears compared with $2.15 million ...
