News and insights about brands in the sporting goods industry – Page 367
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Abacus has signed up Catriona Matthew, the LPGA and European...
Abacus has signed up Catriona Matthew, the LPGA and European LPGA golfer from Scotland
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Adams Golf has signed a sponsorship deal with Caroline Hedwall,...
Adams Golf has signed a sponsorship deal with Caroline Hedwall, who qualified as the 2011 Ladies European Tour Player of the Year
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Amer Sports will apply for a listing on Helsinki's Nasdaq...
Amer Sports will apply for a listing on Helsinki's Nasdaq of two new series of euro-denominated bonds worth a total of €150 million, which have been allocated to more than 50 investors. One €50 million bond carries a floating rate and matures on March 6, 2014. The other €100 million ...
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Asics is going to be one of Eurosport's on-air presenting...
Asics is going to be one of Eurosport's on-air presenting sponsors for the London Olympics and the Paralympic Games this summer. Asics' TV ads will air around the Olympics as well as various marathons through the year. Eurosport plans to cover the London Games 24 hours a day, including 10 ...
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Spalding is the new official teamwear partner of Basketball Scotland,...
Spalding is the new official teamwear partner of Basketball Scotland, the governing body of the sport in Scotland. The deal also includes partnerships with Gilmour Sports and RJM Sports, two retailers that will help Basketball Scotland to announce its services to players, coaches, officials and clubs.
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Replacing Nike, Canterbury has become the official kit supplier to...
Replacing Nike, Canterbury has become the official kit supplier to the English Rugby Football Union for four years, starting next September and going beyond the 2015 Rugby World Cup to include other matches by the England senior team, the Saxons B team, the Sevens and the Women's teams. Canterbury, which ...
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Nike is reportedly in line to replace Le Coq Sportif...
Nike is reportedly in line to replace Le Coq Sportif as official supplier of the Everton team in the U.K.
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Odlo is introducing what it describes as a global innovation...
Odlo is introducing what it describes as a global innovation at the biathlon world championships taking place in Ruhpolding, Germany: members of the Norwegian team have seamless, one-piece competition suits at their disposal. The “second skin” outfits were developed in partnership with Olympic medalists like Ole Einar Bjørndalen and Tarje Bø. ...
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Tennis Warehouse, which established a European subsidiary in Germany four...
Tennis Warehouse, which established a European subsidiary in Germany four years ago, has announced a three-year extension of its global online retail partnership with the ATP Tour, taking it through 2014. Tennis Warehouse, which claims to be the world's largest e-commerce platform for tennis products, is a division of Sports ...
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One Way has extended its 2-year-old partnership with the French...
One Way has extended its 2-year-old partnership with the French Ski Federation as exclusive supplier of textiles and footwear to its Nordic ski teams until 2018
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Rossignol has extended until 2014 its sponsorship deal with Christof...
Rossignol has extended until 2014 its sponsorship deal with Christof Innerhofer, the 27-year-old alpine ski champion from South Tirol
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Amer Sports' board of directors has decided to start repurchasing up to 3 million shares between
Amer Sports' board of directors has decided to start repurchasing up to 3 million shares between Aug. 23 of this year and June 30, 2012
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News briefs
Wed'ze, the 5-year-old snow sports brand of Décathlon, is going...
Wed'ze, the 5-year-old snow sports brand of Décathlon, is going to be the official supplier of the European Winter X Games in the French resort of Tignes on March 14-16. The event will give the brand an opportunity to preview a portion of its fall/winter 2012-13 collection of hardware. Visitors ...
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Abacus Sportswear is joining Glenmuir as an apparel licensee of...
Abacus Sportswear is joining Glenmuir as an apparel licensee of the Ryder Cup for the 2012 and 2014 editions. Both companies will have to get their items approved by the organizer of the event. Abacus stands a good chance with its rain jackets, which were worn even when it was ...
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Puma is replacing Adidas as official supplier of all the...
Puma is replacing Adidas as official supplier of all the Slovak national football teams through the 2014 Fifa World Cup qualifying campaign. The new kit developed by Puma will be unveiled during Slovakia's game against Turkey on Feb. 29. The Wildcat has also extended and expanded its deal with the ...
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Distributed in Spain by Aguirre y Cia since one year...
Distributed in Spain by Aguirre y Cia since one year ago, Select has signed a two-year deal for its balls with the Catalunyan Handball Federation
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Cutter & Buck has unveiled a new logo and a...
Cutter & Buck has unveiled a new logo and a new brand identity, based on its heritage from the Pacific Northwest part of the U.S.
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New Balance and K-Way have announced the introduction in France...
New Balance and K-Way have announced the introduction in France of a co-branded limited series of color-coordinated sneakers and windbreakers
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Article
Fast-growing Anta slows down its retail expansion
Anta Sports, the Chinese sports brand, lifted its sales by 20.2 percent to 8,904.8 million renminbi (€1,051.4m-$1,411.8m) last year, outperforming the Chinese market. Yet the company emphasized that the country's sports industry was under pressure, with over-capacity and increasing discounts, which called for a more cautious approach in retail expansion.Anta ...
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The Canadian Department of National Defense has awarded a contract...
The Canadian Department of National Defense has awarded a contract to Helly Hansen to make an inflatable life preserver for members of the Navy. The Maritime Pouch is worn on a belt so it doesn't hinder the user, and the life preserver can be removed from the pouch and inflated ...
