News and insights about brands in the sporting goods industry – Page 369
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News briefs
Wilson Racquet Sports has extended its sponsorship deal with the...
Wilson Racquet Sports has extended its sponsorship deal with the International Tennis Federation, providing the official ball for men's and women's national team competitions as well as tournaments such as the Davis Cup and the Fed Cup. Wilson first started partnering with the Davis Cup in 2002, adding the Fed ...
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News briefs
At the recent Ispo Munich fair, YKK presented a revolutionary...
At the recent Ispo Munich fair, YKK presented a revolutionary zipper for lightweight garments. Its new “Ultra Light Zipper” is directly and seamlessly applied on a wide breathable membrane fabric, decreasing the weight of the entire garment. Additionally, it is highly packable. The innovation is designed for half front zippers ...
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News briefs
Macron, the Italian label of technical sportswear, is replacing Nike...
Macron, the Italian label of technical sportswear, is replacing Nike as the supplier of the kit for the Aston Villa FC, a team in the Barclays Premier League. The £15 million (€18.0m-$23.5m) deal takes effect for the start of the 2012-13 season and runs through May 2016. Macron will produce ...
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News briefs
Amer Sports has decided to cancel 3,000,000 own shares, representing...
Amer Sports has decided to cancel 3,000,000 own shares, representing 2.5 percent of the company's equity. After the cancellation, Amer will have a total of 118,517,285 outstanding shares, including 1,012,125 treasury shares. Separately, the Finnish group has confirmed that it will redeem €60 million worth of hybrid bonds issued in ...
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News briefs
More than 8,000 readers of the German edition of Runner's...
More than 8,000 readers of the German edition of Runner's World answered the magazine's survey about the best running shoes, and Asics came out in the lead. The running brand swept all five categories, and its Gel-Kayano winning in the stability category as well as for “best update.”
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Short stops
Karen Stupples, the winner of the 2004 Women's British Open,...
Karen Stupples, the winner of the 2004 Women's British Open, has signed a deal with Wilson Golf
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News briefs
Ispo gave a special life achievement award last Tuesday night...
Ispo gave a special life achievement award last Tuesday night to Willy Bogner, whose company crossed the €200 million threshold last year in terms of direct and licensees' sales, reaching a level of €213 million, up from €194 million in 2010. Half of the turnover was generated outside Germany and ...
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News briefs
W.L. Gore and Norrøna have entered into an agreement with...
W.L. Gore and Norrøna have entered into an agreement with a Norwegian ski area, Røldal, and to the local ski competitions the Røldal Freeride World Tour and the Røldal Freeride Challenge. Under the agreement, Gore and Norrøna will act as the official suppliers of technical ski and snowboard wear. The ...
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News briefs
Amer Sports is closing down its subsidiary in Brazil, which...
Amer Sports is closing down its subsidiary in Brazil, which was selling the Wilson and Salomon brands. It was decided earlier this month that the office in São Paulo would be shuttered, and that distribution of Salomon in Brazil would be attributed to Winner, the outdoor brand's longtime distributor in ...
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News briefs
Amer Sports Winter and Outdoor Americas is opening the first...
Amer Sports Winter and Outdoor Americas is opening the first Salomon flagship store in the U.S. in late March. It will be located in the City Creek Shopping Center in Salt Lake City, Utah. It will sell Salomon apparel, footwear and other softgoods, but no hardgoods – customers will be ...
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News briefs
In a ceremony at Ispo, Messe München announced the overall...
In a ceremony at Ispo, Messe München announced the overall winners of this year's ISPO AWARDs. In the action sports category, the prize went to NOW Snowboarding for its innovative binding system I.P.O. The overall winner in the outdoor category is Cable Vario, the via ferrata set by Edelrid. In the ...
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News briefs
Puma has announced a new multi-year partnership with BMW Motorsport,...
Puma has announced a new multi-year partnership with BMW Motorsport, effective from Feb. 1. The new contract calls for the brand to be the exclusive licensee for BMW Motorsport footwear, clothing and accessories, with a distribution focus on Europe and on emerging markets. Puma will also be the official supplier ...
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News briefs
Lazer, the Belgian brand of helmets known from the cycling...
Lazer, the Belgian brand of helmets known from the cycling industry, launched its first collection of ski and snowboard helmets during Ispo '12. Taking its experience and knowledge from the cycling industry, the company developed the first collection of snow helmets. Lazer has been setting up a completely new distribution ...
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News briefs
MTS, the big German manufacturer and distributor of indoor and...
MTS, the big German manufacturer and distributor of indoor and racquet sports products, has acquired the Beachminton brand from a company outside the core sporting-goods business. Under this label, it will market sets of badminton racquets and balls which, MTS claims, are by far more wind-resistant than traditional gear, making ...
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News briefs
Napapijri, the outdoor lifestyle brand of VF Corporation, is introducing...
Napapijri, the outdoor lifestyle brand of VF Corporation, is introducing a more technical line of apparel for the next fall/winter season. Called Napa Tech, it consists of 14 items for men and women including polar fleece priced at €129, €299 jackets and ski tops and bottoms sold at €479 and ...
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News briefs
Briko, the Italian sports brand, has a new line of...
Briko, the Italian sports brand, has a new line of underwear out for cyclists that uses Dryarn microfiber by Aquafil. The collection is called Il Noce after Rinaldo Nocentini, the professional cyclist who worked with Briko on developing the underwear. One piece is a sleeveless jacket made from Dryarn with ...
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News briefs
Sweden's Kask and Norway's Sweet Protection are collaborating for next...
Sweden's Kask and Norway's Sweet Protection are collaborating for next winter with the launch of a new helmet and ski goggles designed to work together. Kask's new goggle, the Mask 4 Charger, will be designed to fit perfectly with a special version of Sweet Protection's popular Igniter helmet in ...
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Short stops
Reef is the new sponsor of the surfers Luke Davis...
Reef is the new sponsor of the surfers Luke Davis and Kai Otton
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News briefs
Lafuma has signed a licensing deal with a French fashion...
Lafuma has signed a licensing deal with a French fashion company, Carven, for the production and distribution of a small line of daypacks and accessories, with retail prices ranging from €290 to €350. They will be sold next autumn at Carven's stores and at some of Lafuma's stores in France ...
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Short stops
Lacoste has signed a four-year sponsorship deal with John Isner,...
Lacoste has signed a four-year sponsorship deal with John Isner, the tall 26-year-old American tennis player
