That are the most important people for the sporting goods industry – Page 6
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ArticleCan Elliot Hill ‘swoosh’ Nike back to the top and does the company have another Jordan in its portfolio?
In a recent interview with Fortune magazine, Nike CEO Elliot Hill had plenty of opportunity to talk about Nike’s fall and how he believes it is returning to the top. It all became a long talk of the need for innovation and new Nike icons.
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ArticleHaglöfs one of many who recruits from H&M
The sports industry keeps recruiting key talent from fashion giant H&M.
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ArticleAsics President in interview: ‘Our sales will lift 50% to $6.4bn by 2030’
As Asics makes a final push toward its aim of leading the Japanese, US and European running-shoe markets this year, President Mitsuyuki Tominaga is looking further ahead to lift sales by 50 percent from last year to over 1 trillion yen ($6.4bn) by 2030.
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News briefsYet another Minister of Sports for France
Marie Barsacq takes over from Gil Avérous, who was appointed in September 2024, alongside new cabinet change.
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News briefsDecathlon in partnership with Antoine Griezmann – switches from Puma to Kipsta
Kipsta, Decathlon’s own brand, continues to sign football deals. World champion Antoine Griezmann has now officially signed with Decathlon to wear Kipsta boots.
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News briefsAsics signs top trail runner
ASICS has added Tom Evans, one of the world’s top trail runners, to its growing roster of elite athletes.
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News briefsMoncler has hired a new International Chief Brand Officer
Moncler has named Fashion Communications and Marketing Executive Rod Manley as International Chief Brand Officer effective January 20.
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ArticleTobias Gröber leaves ISPO and Messe München after 28 years
After almost 30 years with Messe München, developing trade shows like ISPO, OutDoor and ISPO China, sports business profile Tobias “Tobi” Gröber leaves ISPO and Messe München – for another trade show.
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News briefsAmer sports hires a new Senior Vice President
Päivi Antola has been appointed Senior Vice President of Group Communications at Amer Sports and member of their Global Leadership Team.
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News briefsXXL has a new Senior Vice President
Espen Marthinsen is XXL’s newest hire and begins as SVP Supply Chain Management & Development in February.
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News briefsLIV Golf announces Scott O’Neil as the new CEO
O’Neil takes over from Greg Norman, the league’s first CEO and Commissioner.
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News briefsSTIGA Sports partners with top padel player
From the end of 2025 and for at least three years, Swedish Douglas Rutgersson will swing with the Cybershape padel racquet of STIGA.
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News briefsPlanet Fitness strengthen its leadership team
Planet Fitness has announced that it has appointed two new key persons; one Chief Development Officer and a Chief Marketing Officer.
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News briefsDecathlon’s Kiprun signs Jimmy Gressier
The professional runner, who has won two gold medals in U23 World champions, is leaving Nike.
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News briefsBrav has a new CEO
A Swedish former H&M employee takes the helm at Norweigan brand Swix.
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News briefsMatt Maddox is new president of Authentic Brands Group
Authentic Brands Group has appointed former Wynn Resorts CEO Matt Maddox as president of the company.
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News briefsAccell Group has a new CEO
A new CEO, from Sweden, is replacing Tjeerd Jegen at Accell Group on April 1.
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News briefsChampion Europe appoints Gabriele Barbati as Digital Director
Barbati previously worked for Benetton and Ferrari.
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News briefsSalomon continues with Trail legend
Salomon has renewed its relationship with ultra marathon legend Courtney Dauwalter.
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ArticleAddias has signed with a 33-year-old tennis pro
It’s never too late to get a sponsorship deal. That shows Adidas’ latest tennis signing just before the start of the Australian Open.
