Fitness
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News briefsiFIT launches fitness reality series in the US
Fitness technology leader iFIT announces Trainer Games, a six-episode reality competition series launching on Prime Video in January 2026, offering contestants a $250,000 contract and a place on its elite trainer roster.
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News briefsEuropean Fitness Award debuts in Berlin
The inaugural European Fitness Award by RSG Group honors standout figures and projects shaping the fitness industry’s future.
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ArticlePlanet Fitness charts growth for 2026-28
At its Nov. 13 Investor Day, Planet Fitness unveiled four priorities and long-term financial goals: low-double-digit revenue growth, 6-7 percent unit growth and mid-teens EBITDA CAGR.
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AnalysisGlobal sports equipment market rebounds 1.8% in 2024
The global sports equipment market recovered modestly in 2024.
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News briefsTechnogym is recognized with the EcoVadis Platinum Medal for Sustainability
Technogym is part of the 1% companies worldwide in the EcoVadis rankings.
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ArticlePeloton launches commercial hardware line and AI coaching program
Peloton enters commercial fitness with Pro Series hardware and AI-driven coaching, marking the next phase of its turnaround.
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ArticlePuma extends Hyrox partnership until 2030 as sport’s growth accelerates
Additionally, Puma is adding new elite athletes as the booming fitness race sport doubles participation.
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News briefsSFIA releases mid-year sports participation report
A new mid-year report from US fitness industry trade group SFIA shows rising inactivity and cost concerns despite growth in select winter and racquet sports.
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News briefs49ers running back McCaffrey joins While on earth
The NFL player has joined the young US-based performance brand as co-founder and investor to help shape its next growth phase.
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News briefsNovak Djokovic invests in Incrediwear
The company specializes in bioactive infrared fabric technology.
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News briefsNew Wave finalizes Cotton Classics acquisition
The Swedish brand group has completed its €47.6m purchase of the Austrian textile wholesaler, strengthening its position in European B2B markets.
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ArticlePeloton’s FY25 shows smaller loss, lower debt
Peloton closed fiscal 2025 with revenue and margins above guidance, narrowing its annual loss as it launches a new restructuring plan to cut costs.
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News briefsAsics India targets 200 stores by 2026
The Japanese sportswear brand plans major retail expansion in India, including a flagship in Delhi and its first company-owned outlet.
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News briefsThe fittest cities in America for 2025
The 18th annual ACSM American Fitness Index ranked 100 largest cities based on 35 indicators.
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ArticleGarmin raises full year guidance after strong Q2
The Swiss-American company saw double-digit growth across all business segments and raised its full-year forecast.
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News briefsVuori with international expansion plans
Vuori is expanding its international footprint with new retail locations and a broader rollout of its e-commerce platform.
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News briefsLululemon sues Costco
Lululemon claims Costco sold unauthorised and unlicensed apparel that uses knockoff, infringing versions of its patents.
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ArticleEverlast Gyms named official National partner for Hyrox Performance Centers in the UK
Everlast Gyms, is set further to solidify its position as a leading UK fitness destination.
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ArticleSwedish ICIW grew 20% in 2024, aims for more European markets
Swedish gym brand ICIW (short for I Can I Will) started in 2012. Today it is established in several of Sweden’s largest gym chains and is available in over 300 stores across the Nordic region and Europe, at sports giants such as Stadium, Intersport, and etailer Zalando.
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News briefsIntersport and Hyrox announce partnership
Hyrox, the World Series of fitness racing, has announced a partnership with Intersport International.
