All articles by SGI Europe Editorial Team – Page 24
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News briefsA ‘Sporttech Pavilion’ at Techtextil India 2025
The trade show’s new dedicated area will showcase sports and activewear textiles and accessories.
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News briefsInnovative Eyewear introduces Reebok Smart Eyewear
This AI-integrated eyewear range is designed for sports environments and outdoor activities.
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News briefsThe next Daily Newsletter from SGI Europe will be published on May 2
The SGI Europe Daily Newsletter will be suspended on Labor Day, a public holiday celebrated in most of the world.
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News briefsDecathlon partners with Tata Cliq Fashion to bolster e-commerce presence in India
Tata Cliq Fashion will host Decathlon’s portfolio of over 5,000 products across 60 sports categories.
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News briefsFIFA partners with ANOCA to create 50 pitches in Africa
The new football pitches will be located at Olympafrica Centers, which promote sport and Olympic values among young Africans.
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News briefsThe Athlete’s Foot promotes Matt Lafone to global CEO
Lafone is an industry veteran and his appointment has immediate effect.
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News briefsGroupe Sport 2000 rebrands itself Céraclès Coopérative
The French cooperative is also launching a major strategic plan involving new store openings.
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ArticleIronman aims to increase female participation in triathlons
Ironman has released new survey results that highlight areas of opportunity for the sport of triathlon.
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News briefs
Carbitex and Blumaka partner on new carbon-plated insole
The new insole is designed to defend against turf toe.
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News briefs
Cycling to be third-biggest sport by participants and titles at LA28
The assessment is based on the official program for LA28, which the IOC unveiled on April 9.
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ArticleTrump tariffs – reactions from around the sporting goods industry
In line with our coverage of the trade policy of the second Trump administration, SGI Europe will be seeking comment from a variety of industry players. We will be updating this article as reactions come in.
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ArticleInternational Golf & Health Congress highlights wide-reaching benefits of golf
Research presented at the congress shows physical and mental benefits of the sport for people of all ages.
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News briefsJordan Brand unveils the Air Rev golf shoe
The new Air Rev debuts a movable Air Zoom unit that pairs with an interchangeable Formula23 foam insert.
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News briefsNopinz partners with Cycling Time Trials
The UK brand specializing in aerodynamic cycling apparel will provide champions jerseys, caps and prizes, and will also work with the CTT on cross-promotional initiatives.
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News briefsNike and Atlético Madrid will continue kit partnership until 2035
Their partnership began in 2001.
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News briefsPádel Nuestro targets 44% sales increase for 2025
The company looks at the next growth phase.
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News briefsGarmin introduces cycling headlight with built-in 4K camera
The new Varia Vue light/camera is designed to help increase safety and visibility for cyclists.
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News briefsBabolat becomes official partner of Juan Carlos Ferrero and his academy
Former pro tennis player Juan Carlos Ferrero is the coach of Carlos Alcaraz.
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News briefsSpeedo unveils hybrid short designed for use on land and in water
The new versatile Lookout Short adapts to every activity in any environment.
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News briefsPentland Brands becomes the first ever sponsor of TNT Sports channel
Six of the company’s brands will showcase through TV, on-demand and social media across the entire TNT Sports portfolio.
