News and insights about brands in the sporting goods industry – Page 299
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The North Face (TNF) has entered into a four-year license...
The North Face (TNF) has entered into a four-year license deal with Intelligent Fabric Technologies to use ProTX2 in its outdoor apparel, footwear and equipment products. Under the terms of the agreement, TNF will exclusively use ProTX2 in all its products that integrate antimicrobial technologies. The deal also provides for ...
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Adidas is launching Standard 19, a new premium training collection...
Adidas is launching Standard 19, a new premium training collection for young urban consumers, which marks the return of the German brand in the premium sportswear niche just over a year after it discontinued SLVR. The new line is made up of materials including polyester, elasthane and merino wool. Climacool, ...
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Beijing has won the bid to host the 2022 Winter...
Beijing has won the bid to host the 2022 Winter Olympic Games. It was not a big surprise, considering the Chinese government's determination to grow the country's involvement in sports and the fact that the Chinese capital will be able to use some of the facilities already built for the ...
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Adidas buys Runtastic for €220m
Based in Austria, Runtastic is said to be one of the three key digital app companies in the sports sector, with 70 million registered users around the world and 15 million active participants every month who use its 20-plus applications, offered in 18 different languages for a variety of endurance, ...
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AGV has launched a dedicated website for its K-5 helmet,...
AGV has launched a dedicated website for its K-5 helmet, the most recent addition by the Italian company to its series of high-performance helmets. Among other things the K-5 helmet features the IVS ventilation system and is set up for the Share communication system. Additional information on the helmet, including ...
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Amer Sports has announced the acquisition of the main assets...
Amer Sports has announced the acquisition of the main assets of Queenax, a provider of modular, functional fitness training machines based near Teramo, in central Italy. Queenax will be integrated into Precor as a component of Amer's fitness division. The inclusion of functional training, one of the fastest growing segments ...
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Golf drags down the Adidas Group
The Adidas Group has hired an investment advisor, understood to be Gugenheim Partners, to consider options for the sale of two non-core golf brands, Adams Golf and Ashworth, or perhaps even the whole TaylorMade-Adidas Golf (TMAG) segment, whose performance continued to drag down that of the group during the second ...
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Adidas is looking for a successor for Jan Brecht, who...
Adidas is looking for a successor for Jan Brecht, who became chief information officer and head of its global supply chain last November, is returning to Daimler in the role of chief information officer. Brecht had already worked for Daimler for 12 years. He joined Adidas as CIO in 2009, ...
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Adidas filed a suit against Sears in the U.S. District...
Adidas filed a suit against Sears in the U.S. District Court of Portland, Oregon on July 28, charging that the two- and four-striped shoes offered by the retailer have been infringing on the Big a's Three-Stripe logo. The lawsuit seeks injunctions, compensation and damages for alleged trademark infringement and dilution, ...
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Speedo is the first swimwear company to adopt Econyl nylon...
Speedo is the first swimwear company to adopt Econyl nylon 6, the recycled fabric obtained by Aquafil from post-production fabric scraps through a special regeneration process. The Speedo Powerflex Eco swimwear range developed through this fabric is said to retain its shape up to ten times longer than conventional swimwear ...
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Jack & Jones and Vero Moda, two brands owned...
Jack & Jones and Vero Moda, two brands owned by the Danish Bestseller group, will design the garments worn by the Danish athletes competing in next year's Olympic Games in Rio de Janeiro
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China’s Anta makes strong progress
Indicating that the Chinese sports market may be recovering at last, Anta Sports has reported that its sales rose by 24.0 percent to 5,109.8 million yuan renmimbi (€751.4m-$822.7m) in the first half ended on June 30. Footwear sales increased by 19.5 percent to represent 47.0 percent of the total turnover. ...
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In a bid to get more visibility in the U.S....
In a bid to get more visibility in the U.S. market, Adidas is reportedly on the verge of taking over the sponsorship of the New York Marathon from Asics, outbidding New Balance and Brooks with an offer for $100 million over a 10-year period. The Three Stripes has also reportedly ...
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Callaway Golf has signed up Ollie Schniederjans, formerly ranked as...
Callaway Golf has signed up Ollie Schniederjans, formerly ranked as #1 amateur golf player, to a Staff Pro endorsement deal
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Carhartt will be the exclusive workwear partner for Cocona Natural...
Carhartt will be the exclusive workwear partner for Cocona Natural Technologies, using its 37.5 technology in its Force product line
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In the midst of the world swimming championships, which ended...
In the midst of the world swimming championships, which ended in Kazan yesterday, Speedo announced a five-year agreement with Fina, the international swimming federation, to be its exclusive swimwear and swim equipment supplier for its Swimming World Cup until 2019. The first of eight events in the Fina World Cup ...
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Columbia posts record sales and raises full-year outlook
Columbia Sportswear reported a sales increase of 17 percent to $380.2 million in the second quarter. On an organic basis, excluding the acquisition of Prana and foreign currency impacts, the turnover went up by 11 percent in the quarter, which is the company's smallest one in terms of revenues, historically ...
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Skechers USA has signed an endorsement contract with the Darmstadt...
Skechers USA has signed an endorsement contract with the Darmstadt 1898 football team in Germany for the 2015/16 playing season. It will not provide football boots for the team's players, but rather casual shoes to be worn off the pitch. The club, which was formerly sponsored by Nike, has remained ...
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Nike has signed a sponsorship deal with Karl-Anthony Towns, the...
Nike has signed a sponsorship deal with Karl-Anthony Towns, the No. 1 pick in the NBA draft in June. The terms of the deal were not disclosed. Towns played for one season at the University of Kentucky and was selected in the first round of the draft by the Minnesota ...
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Srixon Sports Europe, a subsidiary of Dunlop Sports, has signed...
Srixon Sports Europe, a subsidiary of Dunlop Sports, has signed a new partnership deal with The Ladies European Tour. As an Official Partner of the Tour, it will provide golf balls to be used for all pre-tournament practice sessions.