All New Balance articles – Page 2
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AnalysisMarket Analysis: The athletic footwear market 2022
Our annual summary of the athletic footwear market brings you the global revenue of 25 companies and compares how 2022 shaped up against 2021.
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News briefsNew Balance phases out kangaroo leather
Just months after Nike and Puma’s announcements, New Balance has informed the Center for a Humane Economy that the company will also phase out its use of kangaroo hides and stop selling kangaroo-based shoes by December 2024. Kangaroo skins are commonly used to make soccer cleats. The Center for a ...
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ArticleJD Sports on track for FY profit rise as premium sneaker demand holds up
JD Sports Fashion said it was on track for a 5 percent rise in annual profit as demand for premium leisurewear such as Nike Air Force One and Adidas Samba sneakers pushed half-year sales higher despite the cost of living crisis. The retailer said revenue grew 7 percent to £4.7 ...
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ArticleWolverine sells Hush Puppies IP in China, divests US leather business
Wolverine World Wide, Inc. announced additional steps in the ongoing streamlining of its brand portfolio, including the sale of Hush Puppies intellectual property in China, Hong Kong and Macau, and the sale of its US Wolverine Leathers business. The portfolio transformation is expected to help the company become more efficient, ...
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News briefsNew Balance files lawsuit against Golden Goose over “dad shoes”
New Balance has filed a lawsuit against luxury Italian label Golden Goose, claiming that the brand copied New Balance’s signature Dad sneakers, notably its Model 990 line. The lawsuit was filed on Aug. 18 in the US District Court for the District of Massachusetts. According to the complaint, Golden Goose’s ...
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ArticleFoot Locker committed to Lace Up strategy despite current challenges
Faced with persistent store traffic and conversion challenges, a promotional landscape, and an 11 percent year-over-year increase in inventories, Foot Locker has lowered its financial outlook for the remainder of the FY and paused its dividend for shareholders as it works to get better positioned for the upcoming holiday season ...
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News briefsNew Balance signs its first female basketball athlete
New Balance has signed its first female basketball player. The 4xAll-American, WBCA Defensive Player of the Year and FIBA 3X3 World Cup MVP, Cameron Brink has signed with the brand, with New Balance saying, “Cameron’s ability to dominate on the court, give back to the sport, and inspire female athletes ...
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ArticleThree running brands take top spots in StockX sneaker trades so far this year
Resale platform StockX has released its latest trend report, Big Facts: Brands Making Moves, identifying the fastest-growing brands across its sneakers, shoes, apparel, accessories, and collectibles categories. A total of 25 brands, including several big sporting goods names, made the rankings, which compare global trade data from January through July ...
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ArticleKangaroo Protection Act introduced in U.S. Congress
The bipartisan bill introduced in the U.S. House of Representatives would ban the sale of kangaroo body parts in the U.S., including on footwear and apparel. Months ago, Puma and Nike announced they would halt further sourcing of kangaroo skins for their respective soccer boots. The Center for a Humane ...
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News briefsNew Balance’s new store concept launches in Singapore
New Balance has inaugurated a new store in Singapore featuring its latest retail concept, “Built to put people, not products, at the center of the consumer experience.” It is the brand’s first store of its kind in Southeast Asia and the third in the world, following the launch of the ...
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News briefsKlutch Athletics by New Balance launches in 100 stores in the U.S.
Source: New Balance Chase Young signs on as first ambassador for Klutch Athletics by New Balance Klutch Athletics, the brand of American star agent Rich Paul, has launched in 100 U.S. retail locations at Dick’s Sporting Goods, Foot Locker, JD Sports, DTLR and Snipes, Front Office Sports ...
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News briefsNew Balance invests $65 million to expand factory in Maine
New Balance has announced a $65 million investment to expand its current athletic footwear manufacturing facility in Skowhegan, Maine. The expansion consists of an 11,150-sqm single-story addition to the existing five-story factory building, set for completion by the end of 2024, with around 1,900 sqm of the existing building also ...
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ArticleFoot Locker lowers full-year outlook on “challenging backdrop”
Foot Locker, after reporting a 73 percent drop in Q1 operating income to $61 million and an 11.4 percent decline in total sales to $1,927 million for the period ended April 29, dialed back its FY23 outlook for revenues, comp sales and gross margin for the 12 months. The news ...
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News briefsNew Balance teams up with gaming platform Rival
New Balance is joining forces with gaming platform Rival to give the gaming community special access to the brand through athletes, ambassadors, exclusive products and unique experiences. This spring, New Balance will launch its presence on Rival through a Rocket League tournament. Gamers and fans of the brand will compete ...
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Infographics & DataYue Yuen’s 2022 shoe manufacture volume by region
We bring you a breakdown of Yue Yuen’s shoe manufacture volume by region
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News briefsRich Paul and New Balance launch new sportswear brand
Rich Paul is entering the sportswear business. The American sports agent representing severals prominent NBA players, has announced the launch of Klutch Athletics, a new sports apparel brand “co-authored” with New Balance. Paul is the sports agent who represents LeBron James and is also otherwise known for his romance with ...
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News briefsNew Balance’s new store in Boston features innovative retail concept
New Balance has opened a new retail location at 124 Newbury Street in the U.S. city of Boston. The store’s retail concept is “built to put people, not products, at the center of the consumer experience,” said the brand. The store, designed around central seating, is supposed to encourage customers ...
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ArticleA Dive into the unknown. The metaverse, NFTs and legal perspectives
The technology may be new, but it’s never too early to start thinking about protecting your brand in the metaverse. Our expert weighs in.
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News briefsNew Balance is suing AS Roma over Adidas sponsorship deal
New Balance is suing AS Roma due to the club’s recent long-term agreement with Adidas. The existing technical sponsorship agreement between New Balance and the Serie A club for the production of soccer jerseys, which expires at the end of the current 2022/23 season, has not been renewed. Following press ...
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News briefsNew Balance plans $65 million investment to double production capacity in Maine
New Balance has announced a $65 million investment in construction and capital equipment in its Skowhegan, Maine factory, with a view to double production capacity and add over 200 new jobs to the facility, Footwear News has reported. The factory currently employs 250 people. The investment will allow the renovation ...
